Research Business Plan: Cake Design with Low Carb, Sugar Free Concept

This document presents a research business plan for a startup focused on creating healthy cake designs with low carbohydrate and sugar-free options. The plan identifies a market opportunity based on the increasing demand for healthy desserts, particularly among individuals with dietary restrictions or health-conscious consumers. The research includes a hypothesis that many people enjoy desserts, especially on traditional occasions, and that there is an opportunity to satisfy this need with healthier alternatives. The aim is to investigate the demand for such cakes in the global marketplace, with objectives including identifying customer satisfaction, determining market acceptance, and improving marketing channels. The business will offer on-demand cake designs using fresh ingredients without sugar or preservatives. Data gathered will be primarily observational and experiential, analyzed by experts. The market analysis segments the market by discretionary income and geographic location, noting the expanding cake business in major cities and the increasing demand for healthy options. Competition comes from established bakeries, but the focus on health provides a unique selling proposition. The plan references strategies for success in small business bakeries and studies on bakery establishment.

A Research Business plan to Make cake design with low
carb, Sugar Free

Executive Summary
 A new start business establish in marketplace with the help of concept regarding
healthy cake, which offering different ways with sugar free to other serviceable
area. It is an idea of starting business out of providing the healthy cake with no
sugar, much research and thought. It involves expending a lot of time discussion
with the client to identify their specific need and requirement.

Hypothesis of the research
 Many people enjoy eating deserts in comfortable and relaxes especially
traditional occasion. However, it is great opportunity for start up to use new idea
of healthy cake with less carl and no sugar which satisfy the need of consumer.
In this way, it easily evaluating the preferences among different ways to offer.

Aim and Objective
Aim: To investigate about the demand of Healthy cakes with low carb and sugar free in global
marketplace.
Objectives:
 It identify the people will satisfy with launch healthy cake with added less carb and no sugar, offered to
customers.
 To determine if healthy cake line will be accepted by customer in marketplace.
 To improve the different marketing channel that help for increasing demand of products and services in
global marketplace.

Product and services
 The healthy cake designs which one create on-demand with no sugar because many
peoples are demanding a healthy food item. In this way, it is the better a new idea for
business establishment. This concept involves in the new business development in
marketplace. It combines with the personal life style of people which always inspired to
celebrate delicious piece of cake by using fresh ingredient without use of any sugar
preservatives.

Data Gathered
 The primary data gathered and observed directly to the experience of customer.
 It usually obtained through case studies, experiments randomized, trails.
 The information can be properly analyze by other experts. Who might decide
after test the new idea of healthy cake in marketplace.

Market Analysis for new business
 Market Segmentation: through research, it has identified the overall market
which consists of people who have higher discretionary that indulge in exclusive
creativity to spend on customer exclusive cake that not only contain taste but
also healthy in terms of sugar free and low calories. As per geographically
analysis, it is considered as a great business to provide better services in different
areas or locations.

Cont.
 Market trend: In global world, cake business has greatly expanding in major cities
where customer but cake on special occasion to celebrate. They are attracted many
peoples those who always want healthy cake without sugar. In this way, it is
attempting to lead in global market.
 Competition: the chain of bakeries that produce bulk of cake and also have major
player for decades. It also increased the competition level because other competitors
provide other options for customer.

REFERENCES
 Rockas, R., 2019. Strategies for Success in Small Business Bakeries: A Business
Plan.
 CAMPUS, P., 2019. A STUDY ON THE ESTABLISHMENT OF BAKERY
BOX (Doctoral dissertation, BIRLA INSTITUTE OF TECHNOLOGY).

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