Cyber Security and Digital Forensics Business Proposal: Quickrecovery

This document presents a business proposal focusing on cyber security and digital forensics for Quickrecovery Private Limited. It outlines the company's objectives, including achieving break-even within two years and maintaining a high customer satisfaction rate. The proposal details the products and services offered, such as antivirus software and digital forensic services, along with a comprehensive marketing plan targeting corporate businesses. It addresses competition from existing antivirus vendors and identifies the company's market niche. The proposal includes strategies for promotion, pricing, and distribution channels. The operational plan covers production, location, legal considerations, personnel, and credit policy. Furthermore, it provides insights into the management organization, financial status, start-up expenses, and a financial plan, aiming for a positive ROI within three years. The proposal also highlights the importance of encryption technology, application firewalls, and strong passwords for mitigating cyber security threats. Desklib offers this and similar documents for students' reference.

Running head: LEGAL, ETHICAL AND PROFESSIONAL RESEARCH METHOD
Legal, ethical and professional and research method: Business Proposal in the Fields of Cyber
Security or Digital Forensics or Quickrecovery Private Limited
Name of the student:
Name of the university:

1LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
Table of Contents
1. Executive Summary.....................................................................................................................2
2. General Business Description......................................................................................................3
Objectives and framework...........................................................................................................3
3. Products and Services..................................................................................................................3
4. Marketing Plan.............................................................................................................................4
Specific Product...............................................................................................................................5
Features and Benefits of the Product...............................................................................................6
5. Customer Base.............................................................................................................................6
6. Competition.................................................................................................................................7
7. Niche............................................................................................................................................7
8. Strategy Promotion.....................................................................................................................9
Promotional Budget.....................................................................................................................9
Pricing..........................................................................................................................................9
Proposed Location.....................................................................................................................10
Distribution Channels................................................................................................................10
Sales Forecast............................................................................................................................10
9. Operational Plan........................................................................................................................10
Production..................................................................................................................................10
Location.....................................................................................................................................11
Legal Items................................................................................................................................11
Personnel....................................................................................................................................11
Credit Policy..............................................................................................................................11
10. Management Organization.......................................................................................................12
11. Personal Financial Status.........................................................................................................13
12. Start-Up Expenses...................................................................................................................13
13. Financial Plan..........................................................................................................................13
14. References................................................................................................................................15
15.Appendices...............................................................................................................................17

2LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
1. Executive Summary
This business proposal depicts the role and importance of cyber security and digital
forensic in the operational and functional activities. For this specific business plan the nominated
company is Quickrecovery Private Ltd. In this new era of technology both medium and large
business organizations are focusing on digital forensics and various advanced security
approaches. It is necessary for the organizations to consider different technical aspects through
which the operational risks can be identified and resolved accordingly (Bonaci et al.2015). The
aim of any business is to deliver quality, affordable and customer satisfactory products or
services to the consumers to gain competitive advantages and structural commercial revenues as
well.
2. General Business Description
Nowadays, Cyber security is referred to as a top concern for the business technology
executives. It has been found that, more than 80% of the United States Businesses have been
hacked successfully in these current days (Thakur et al.2015). Due to lack of security
mechanisms most of the organizations are recently facing serious market level commercial
fluctuation.
The aim of this business proposal is to design an accurate cyber security framework for
Quickrecovery Ltd so that it can supply high level security service for those companies who
demand for it.
Objectives and framework
The main business objectives of Quickrecovery Private Limited are as follows:

3LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
 To achieve a Break Even by coming two years
 To establish an around 95% consumers satisfaction rate
 To achieve a project completion time of less than 10 days
 To offer a secured and reliable service to the companies to gain commercial
revenue and competitive advantages as well.
3. Products and Services
No such virtual services are offered by the Quickrecovery Private Limited but
connectively it aims to employ full time completely equivalent security services by the end of
third year of this company. Electronic Detectives are referred to as limited liability corporations
registered within the state of the Delaware mainly for the tax purposes (Jouini, Rabai and Aissa
2014). It has an absolute limited numbers of private investors and they have not yet planned to
go to the public. The products offered by the company include antivirus software to the desired
companies. Before final subscription the companies are allowed to get a trial version. If after
using that they feel satisfied then they can further ask for their demand. For almost every
operating system these software are completely applicable.
Quickrecovery Private Limited offers their computer digital services to the consumers
through different four phases:
 Recognition of pertinent information including the password protection files and
data encryption
 Data acquisition and restoration
 Proper analysis
 Final report production including presentation for the clients and relevant courts

4LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
4. Marketing Plan
At the initiation of marketing plan for Quickrecovery Private Limited different
application fields such as environmental, corporate, malpractices, IP are analyzed. These
businesses are always beneficial due to their extreme need in the market and higher profit margin
(Drias, Serhrouchni and Vogel 2015). In order to develop the marketing plan of this company
the company should head should create business direction by tailoring their products and
services for both the SMB and enterprise users. The company should focus on healthcare, BFSI ,
manufacturing etc. The current tapped market is completely astonishing which experienced
explosive growth in average of 40% per year.
It has been found that with the help of proper contingency planning the issues of the
cyber security threats will be completely resolved. However, the security planning should be
developed in such a way so that it all the potential disaster can be avoided accordingly (Nourian
and Madnick 2015). In order to develop the contingency planning for the business organizations
to keep the information secured from the external attackers include the following steps:
 Identification of the profits and all the unfavorable events
 Specification of the triggered points
 Accessing the impact and then estimation of the potential profit that may generate
from the security system
 Analysis of the counter impacts of the cyber security threats
 Monitoring and controlling the warning signals
 Ensuring testing planning and proper strategies accordingly
 Ensuring the maintenance planning

5LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
With significant investment this company will be able to get record pre-tax return on the
total worth of around 50% (Bandara, Ioras and Maher 2014). The five forces indicate the
profitability of the company and also defines that there is a smaller growth in the market shares
of it delivers outstrips supply. As the new entrants take entry to the market the level of
competition increase and the market benefit will tangibly disappear. The 4Ps marketing strategy
will be used by Quickrecovery Private Limited to gain commercial profit from other companies.
Specific Product
The details of the specific products are given below in a tabular format:
Features Antivirus pro Internet security Total security
Advanced DNA Scan Yes Yes Yes
Anti spyware Yes Yes Yes
Anti Malware Yes Yes Yes
Anti Rootkit Yes Yes Yes
Firewall Yes Yes Yes
Mail protection: Spam
Protection
Yes Yes Yes
Features and Benefits of the Product
 Gives protection from external virus attack
 Protection from the hackers, acquaintances and spam

6LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
 Corrupted data restoration
 Extends the complete life of the computers
5. Customer Base
From the first three years of release the company will exclusively focus on only acquiring
contracts from different companies who operates online services for satisfy consumers. For both
personal and professional usage the products can be used. It also ensures long term contracts to
satisfy those customers who can sophisticatedly afford their services (Abawajy 2014). Proper
marketing campaigns are necessary to track the current status of the company and also to grab
new consumers for gaining commercial success. Mainly corporate businesses are the targets of
Quickrecovery Private Limited. The focused consumer bases for the company are as follows:
 Corporate as well as business law
 Environmental law’ intellectual property law
 General practices and mal prcatices
6. Competition
After analyzing the details of cyber security and digital forensics it has been found that in
order to protect system and services from external attackers and hackers, the best level protection
solution are installation on antivirus software. There are many similar products and service
offered by different companies such as QuickHeal, Midpriced Window antivirus, premium
windows antivirus, Avast, Mac etc. For ios, Mac, widows as well as Linux operating system
these antivirus are very beneficial (Bonaci, et al.2015). Due to security tips offered by the

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companies the services and products of Quickrecovery Private Limited may face serious
competition.
7. Niche
The market niche is referred to as a subset for the market based on which the commercial
and economical support that the company may gain from the competitive market can be
estimated (Hill 2015). The business level professional steps that are followed for the successful
implementation of the business plan are:
 Development of wish list from the consumers end
 Focus
 Describe the consumers worldwide
 Synthesis, evaluation and testing of the products and services offered by the
company
 Implementation of the final business (Bplan)
It has been found that with the successful implementation of the business plan te
company will be able to deliver the followings:
There are different cyber security threats those are needed to be mitigate and proper
mitigation strategies available those are required to be applied. The information security
approaches or mechanism those are applied by the developers include the followings:
Proper encryption technology: After analyzing the details of the cyber security risks the
business organizations are required to develop proper encryption technology. The information
those are to be shared must be encrypted by the sender so that none of the external or unwanted

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users will be able to access information from the server (Brown, Gommers and Serrano 2015).
The information will be encrypted will never be decrypted by any external users. The encryption
and decryption keys will never be available r shared to any third parties.
Application firewall: The application firewall to be used by the business organization
will help the organization to keep the transmission channel secured from the external users.
Weak security, entry of the third party, mobile malware, and neglected proper system
configuration risks will be completely resolved with the help of the application firewall.
Strong password: With the help of a stronger password the information or data will be
much secured and non e of the external users will be able to access information without proper
data authentication or authorization.
8. Strategy
Promotion
In order to promote the products and services of the company different promotional
activities such as usage of social media platforms like Facebook, pinterest, official WebPages are
to be used. It will improve the quality of the products (Gupta, Agrawal and Yamaguchi 2016).
The details of the products should be mentioned in the official WebPages to grab the interest of
the consumers accordingly.
Promotional Budget
The promotional budget estimated for the company is $51,700.

9LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
Pricing
Besides permanent products, Quickrecovery Private Limited also offers trail version for
these products (Jouini, Rabai and Aissa 2014). The cost ranges for the trail version of the
different products offered by Quickrecovery Private Limited also varies from each other. The
price details of the products are as follows:
Products Price
Quick heal total security $1,909.00 (I year and I user)
Quick heal multi devices $ 2,599 (3 devices for 1 year)
For android mobile devices $199 ( For 1 user and 1 year)
Proposed Location
The products those will be offered by the company will operate all around United
Kingdom (UK).
Distribution Channels
For distributing the products to their consumer different antivirus vendors are available in
the market those are widely used by Quickrecovery Private Limited.
Sales Forecast
With the help of sales forecasting the company will be able to estimate the future sales
details. Informed business decisions with both short and long term performance can be predicted
through the sales forecasting (Hong et al.2015). Not only this but also the sales revenue,
allocated resources and future growth plan can also be predicted through the help of sales

10LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
forecasting. It is predicted that in the coming 3 years the company will be able to achieve
positive ROI.
9. Operational Plan
In order to design the security alarm for the cyber threats the business organizations are
required to develop proper business context, legal, regulatory and technical phenomena. It has
been found that with the help of proper security approaches the issues of cyber threats will be
completely resoled (Syed et al. 2016). The people associated to the business are the other factors
who affect the revenue of the business completely. If the employees working for the company
are found to have not enough technical knowledge then the entire process of security will be
interrupted. There are certain security development mechanisms available those are to be used
by the executives of the organizations to protect their confidential information. In addition to
this, the other risks that may negatively impact the confidentiality of the businesses include
usage of less stronger password (Awan and Memon 2016). If the password used for the server
are not enough secured then the hijackers can easily attach
Production
Currently the company produces antivirus, antimlware, antisypyware products for the
companies and personal usage. However with the changing time period and after analyzing the
details hacking approaches the features of the products will be improved accordingly.

11LEGAL, ETHICAL AND PROFESSIONAL AND RESEARCH METHOD
Location
Mainly the products produce by Quickrecovery Private Limited, are adopted for
personnel usage but in addition to this, small companies also use the products for protecting their
confidential information from the unwanted attackers (Petrovski, Rattadilok and Petrovski 2015).
Legal Items
In order to run all the needful operations proper license for the relevant software are the
legal item needed to be acquired by the company.
Personnel
This new startup company has around 50 employees and with the changing time phase
the numbers of employees are expected to be increased accordingly and reach about to 500
within the coming 5 years.
Credit Policy
In order to enhance the credit score very fast, several operations are available those are
to be applied by the company (Thakur et al.2015). The credit policy considered for the company
are as follows:
 Pay down of the debt
 Combination and consolidation of credit cards
 Checking the credit reports for measuring errors and disputes
 Payment of boils on-time
 Not very often application of the credits