New Venture Business Plan: New Hoberte Restaurant Sydney, Australia

This business plan outlines the launch of New Hoberte Restaurant in Sydney, a dining establishment specializing in nutritious, fast, and healthy foods, including sandwiches, salads, and Australian cuisine. Owned by Ms. Kate Hardwork, the restaurant aims to differentiate itself through a unique menu, strategic location in downtown Sydney, and a comprehensive marketing strategy targeting local business people and workers. The plan details the start-up costs, funding sources, products and services, market analysis, competitive landscape, and promotional strategies, including radio advertising, billboards, and discounts. Financial projections estimate sales exceeding $700,000 by the third year, with a focus on customer loyalty, competitive pricing, and high-quality offerings to ensure profitability and market credibility. The plan also includes an exit strategy and appendices with supporting financial data.