Business Development Project: Elderly Day Care in the Maldives

This document presents a business development plan for an elderly daycare center in the Maldives. The plan addresses the absence of such facilities in the region and outlines a strategy to capitalize on the growing need for elderly care. It encompasses various aspects, including market analysis, a detailed business idea, a marketing plan, and a financial plan. The project utilizes a secondary research design, drawing data from academic journals, newspapers, and online resources. The plan includes a 12-week Gantt chart, outlining key activities and deadlines. The author highlights access to data sources, including the university library and online databases, and emphasizes personal competencies in analytical, organizational, and writing skills. The project also details the resources required, such as internet access, library resources, funds, and time, to ensure successful completion. This plan aims to provide a comprehensive overview of the business, making it attractive to investors, and highlighting the potential for success in the Maldivian market.