This report presents a comprehensive business plan for a restaurant, delving into various aspects crucial for entrepreneurial success. The introduction highlights the motivation behind choosing the restaurant business, followed by a detailed explanation of the business idea generation process. The report includes feasibility studies, outlines the product and services offered, and identifies potential market opportunities within the competitive food industry. It further analyzes the attractiveness of the industry and presents a vision for the business. The analysis incorporates Porter's Five Forces model to assess the competitive landscape and discusses the 7Ps of marketing. The report concludes with a summary of findings, emphasizing the importance of market analysis and customer understanding before launching a new venture. The report also includes references to academic sources supporting the analysis.