This report provides a business consultancy analysis for the London School of Science and Technology (LSST), a privately managed college facing challenges from increased market competition. The report identifies two key problems: the need to enter new markets due to competition and declining student enrollment, and the difficulty in recruiting qualified staff, impacting the quality of education. The consultancy team proposes solutions such as adopting online/distance learning to attract new student segments and expanding the course portfolio with specialist qualifications. The report also highlights the importance of effective recruitment strategies, including employee referrals and advertising, to address the staffing shortages and improve the college's overall performance. The conclusion emphasizes the value of business consultancy in helping organizations overcome challenges and enhance productivity through strategic implementations.