Swinburne Guru Consulting: Business Process Modelling Analysis Report

This report presents a comprehensive analysis of Swinburne Guru Consulting, a coaching business, focusing on its business process modelling (BPM). The analysis begins with an executive summary outlining the company's current state and the need for process improvements. The report then delves into the organization's role in redesigning its project, highlighting the company's structure, culture, and vision. Key issues faced by the organization, such as the cost of one-on-one coaching and scheduling difficulties, are identified and addressed. A literature review explores emerging trends in BPM, including automation, digitization, and adaptive case management. Furthermore, a literature review examines design, development, and process analysis methodologies. The report concludes with an assessment of the organization's current 'As-Is' process model and offers recommendations for future improvements. The report utilizes academic references to support its arguments and provides a detailed overview of the company's workflow and areas for optimization.

Running head: BUSINESS PROCESS MODELLING
BUSINESS PROCESS MODELLING
Name of the Student:
Student ID:
Name of the University:
Author note:

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Executive summary
Swinburne Guru Consulting is a coaching business who provides tutors on the basis of the need
of the client. The business is quite successful on its own but there are certain issues arising in the
business that requires attention. These issues has to be dealt with for increase in the production
of the system. Hence, Business Process Modelling is done so that the areas of improvement can
be analysed assessed and solution can be provided for fixing the problem up. Project analysis is
done so that the design of the system’s work flow can be improvised so that a superior
experience can be achieved by the users as well as employees of the system.

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Table of Contents
Introduction......................................................................................................................................3
Discussion........................................................................................................................................3
Organisation’s role in redesigning the project.............................................................................3
The Key Issues Faced by the Organisation..................................................................................5
Literature review on the emerging trends in BPM......................................................................6
Literature review of design, development and process analysis..................................................8
As-Is process model.........................................................................................................................0
Conclusion.......................................................................................................................................0
References........................................................................................................................................1
Appendix..........................................................................................................................................0

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Introduction:
The process of the automation in the business world has increased significantly with the
development of modern technologies. Business process management assists the company in
developing, analyze and edit the processes that comprises the core of the company or the
business organisation. The business process modelling on the other hand is the representation of
the company’s work flow graphically. This is basically done to identify the zones where
potential improvement can be applied. According to the business modelling process, there are
two stages in the business and they are As-is state and To-be state. The As-is state involves no
changes in the existing process or stage and To-be state refers to the future stage after certain
improvements are made in the organisation. BPM is not a one-time task. It is considered to be
the consistent re-engineering process. Involvement of the process of automation is frequent in the
Business Process Management. All though BPM cannot be referred to be a technology,
developments can occur outside automation and that happens without the technological benefits.
In the following report, the business process of an organisation, Swinburne Guru Consulting is
analyzed with some of the recommendations for improvements in the some fields where there are
certain issues faced by the company.
Discussion:
Organisation’s role in redesigning the project:
The Swinburne Guru Consulting is owned by Emily Sodapop. The organisation was established
in the month of January, 2012 in Hawthorn. It is small business operating in Hawthorn itself at
present. The company has four permanent employees at present along with the owner Emily
Sodapop. Swinburne Guru Consulting provides coaching helps to the individuals as well as

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organisations with the help of teamwork leadership and personal performance in the field of
coaching. The coaching classes are conducted in a way where Emily along with her team of
experienced coaches conducts session to session educational instructive work efficiently. There
are some coaches who works as a subcontractors in this organisation to provide with some help
and coordination to the company. The organisation has educational as well as socially driven
responsibilities. The key objective of this organisation is to provide assistance to the ones who
needs help in a situation which he or she cannot overcome on its own and this is done in the
training phase of the coaching session. The organisation also takes initiatives in providing the
client with a better career opportunity along with improvements in the professional standard. The
members of the organisation shows a great care and supports towards each other and the people
feel free and flexible to operate within the groups of the organisation. Swinburne Guru
Consulting is an organisation which follows organic aspects. The organic organisation is flexible
such that there is room for swift and mandatory changes in the system. There are certain rules
and regulations that are followed by the company as it an educational organisation. There are
certain characteristics which is considered by the company while it is operating, they are as
follows:
 Organic in nature, that is, it is adaptable and open to changes.
 Less management layers
 Job functions with specifications
Hence, from the discussion it can be seen that the As-is state of the organisation is largely
affected by the structure, culture and vision of the organisation. The workflow of the
organisation is determined by the organisational culture such that the growth in the departments
of the organisation can enhance the growth of the company itself. The newly implemented

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methods can be easily and efficiently conveyed to the employees as they are in the training
process on a regular basis. Hence, the employees can easily get acquainted to the system.
The Key Issues Faced by the Organisation:
There are certain issues that are faced by the organisation which needs immediate
attention for the growth of the company. Though the company is running well enough and it is
doing better in the field of education and guidance, fixation of these issues will only add up to
the benefit of the company.
The first one is the problem of one to one coaching process. The one to one coaching
process is indeed expensive and client often prefer to study in a much lower cost. It has been
recommended by the coaching experts that the company can organise a group coaching system.
This is efficient and beneficial as well as it attracts more client. The next problem is due to fixing
a time schedule. It is not possible for any individual to be available as per requirement of the
other. Hence, it is recommended to fix a schedule of the availability of the tutors on the website
so that the client have an idea of the timing and the tutors can proceed efficiently with their
course.
With the increase in demand of the group mentoring, there is chance of the tutors or the
mentors getting engaged in a group tutoring while there is an urgency in the task to be
completed. It is often seen that the tutors are involved in tutoring outside the organisation. There
availability is reduced. In such cases, the expert recommendation of online educational services
can be provided. This is helpful as the expert can record their area of expertise as per their timing
and the company can store the data. As per the urgent requirements of the client. The company

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may produce the online stored data link to the client so that they can see it or can acquire some
help from the material provided online.
Another issue in behalf of the tutor is the lack of quality projects from the client. The
majority of the clients opt for smaller tutor suggestions like public speaking or language learning
tasks. In that case, the specialist develops a mentality of their knowledge going in vein as the
requirements are very little. It is experts’ suggestion to look forward towards new tutors to with
potential to think otherwise and act differently. New methods such as other ways of dealing with
primary level educational services such as live class lesson sessions can be provided to the
students having primary learning demands can be utilized.
Literature review on the emerging trends in BPM:
With the improvement of the technology, there are growing trends in the field of the
Business Process Management and Modelling as well (Stavrou et al. 2014, p-120). Some of the
very popular and recent trends in the field of BPM are stated below:
 Introducing auto-bots in the automation process: There are certain tasks that are repetitive
in nature. These tasks often causes hindrance towards tasks that are more important.
Hence, introducing the Automation technologies, helps the company by alleviating
human workers from performing repetitive tasks (Bitkowska 2015, p- 45). Robotic
Process Automation is an emerging trend in this field too that helps in the business
process and is considered much more efficient than the legacy systems. The legacy
systems are the systems which are incapable of any further up gradations (Duipmans et
al. 2014, p-199).

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 Digitization: Formatting the data into a digital format is also considered to be an efficient
trend in the field of BPM as it reduces the human errors. The digitalized data is stored in
memory of the system or the clouds making it safe and accessible to the organisation.
There are access control security available limiting the access of arbitrary people. The
data stays organised and secured (Schmid & Kern 2014, p- 195).
 ACM or The Adaptive Case Management: ACM process is a system that is productive
system working with both the backend and the interfaces of the company’s organisation.
ACM is also considered as the ISIS Papyrus’ subset which defined the very concept of
the Adaptive Process (Kirchmer 2017, p- 05). The domains of the BPM along with
project management system, CRM, BRM, ECM and a few more also depends upon the
ACM itself. The much needed infrastructure of a company, which is mostly knowledge
based, is mainly offered by the ACM (Pradabwong et al. 2015, p-6). The structure offered
by Adaptive Case Management is dynamic in nature hence enabling changes within the
existing systems of the company easy and efficient. The people who are acquainted with
a particular subject, ACM helps them to work with or get adapted to new processes
easily. There is no such difference in run time and design (Lederer, Knapp & Schott
2017, p- 24). Just like the conventional process of BPM, there are some rules and
guidelines followed by the ACM. The process of decision making is always handed over
to the people with expertise in the field of business by the Adaptive Case Management
process.
 Low Code system implementation: Every industry or business prefers low code platform
as it serves the business with ready made products which are easy to install and
understand. The solutions that are provided by the experts can be owned up in a matter of

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days in a hassle free manner (Sikdar and Payyazhi 2014, p- 977). This is a highly
accepted system in the BPM and is also an emerging trend. Many company websites
make use of this.
 Service innovation: How the services are expected to be delivered in a system also affects
the performance of the system. Previously, the BPM systems avoided the ACM as they
consists of the disruptive innovation procedures (Lehmann 2016, p- 10). The reason is,
development of the new technologies and their implementation in the field of business
requires proper training without which the system can barely function (Lacerda et al.
2014, p- 55). Though, with the continuous improvement in the tech field, it has become a
necessity to adopt this changes in the legacy system to cope up with the problems arising.
Literature review of design, development and process analysis:
The process analysis describes the business process of the Swinburne Guru Consulting
with the immediate requirement of the business. The work flow of the business organisation is
demonstrated in the project analysis (Gorbacheva et al. 2016, p- 215). The business process can
be improved and the proper understanding of the business organisation can be developed with
the help of the analysis and it in fact serves as a perfect tool to do so. The advancements of the
procedures which occurs between two people involved in a system is the key focus of the
analysis. This also lay focus on the output provided by the system and the inputs provided to the
system including all the processes, steps and the resources that are utilized by the system. It will
be right to say that the process analysis describes how things happen in a system (Kaplan &
Atkinson 2015, p- 45). The project analysis of the mentioned organisation depicts some of the
pros and cons of the company. It describes some of the issues faced by the organisations and how
they can be fixed. These issues if not identified and fixed can result in loss and hindrance in the

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workflow of the organisation with the increased demands. The process analysis acts as an
important tool for analysis the issues in any organisation (Goetsch & Davis 2014, p-12). This
process can be addressed anywhere if there is a need for the analysis of the work flow,
improvement in the output, or assessment of the efficiency and many more.
The effectiveness in the work flow of the system in an organisation, the benefits it has
gained depicts the accuracy in designing the process and its analysis (Pádua & Jabbour 2015, p-
405). The better the design of the process is, the effective the mapping turns out to be. The
proper mapping of the processes brings out the issues in the system that can be fixed along with
the risk that can arrive which can be mitigated.

Running head: BUSINESS PROCESS MODELLING
As-Is process model
Figure: As-Is model

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Figure: Schedule assignments