Business Process Modeling Project: Birkbeck University Case Study

This project analyzes a Business Process Modeling (BPM) assignment centered around a case study of Birkbeck University. The assignment begins with an introduction to the challenges faced by the university, such as a decline in part-time student enrollment and data inefficiencies. The objectives were to enhance data quality, minimize duplication, and implement an operational excellence program. The project details strategies used to meet these objectives, including workshops and the implementation of a software solution (Bizagi). Several BPM diagrams illustrate various processes, including shipment, ordering, incident management, and order fulfillment. The project then explores the application of Enterprise Architecture (EA) and BPM, including their relationship and how changes to EA blueprints impact BPM processes. The summary also addresses how BPM activities affect EA, and how to handle exception requests. Further, the project identifies process segments, business entities, attributes, and relationships within the BPM. The project concludes with a discussion on Collaborative Business Process Engineering (CBPE) and its application to a case study of MAS VENUE SERVICES and Ford's procurement process.

BUSINESS PROCESS MODELLING 1
Business Process Modeling
Student Name
Institutional Affiliation

BUSINESS PROCESS MODELLING 2
Introduction
Challenges faced by the university
The university was experiencing a drop in the number of part time students and HEFCE teaching
grant. There was a lot of data redundancy, errors, and slow processes.
Objectives
The objectives were to improve data quality and increase speed, minimize duplication, errors,
and complexity, use BPM to implement operational excellence program, implement and
automate high-level processes, encourage business users to adopt small-scale process
enhancements, and to build cross-functional processes among the units in the university.
Meeting the objectives
They adopted several strategies in order to meet the set objective including working with
external stakeholders to conduct improvement workshops and identify and discover opportunities
that can be implemented to improve business processes. Secondly, they considered acquiring a
software solution (Bizagi) to help them orchestrate and manage their processes.
Discovering the Processes
In order to discover the processes, the team organized a workshop to get insights about the
current process and how it works, why it is the way it is, and how to improve them.
Achieved Improvements
The following improvements were achieved: the process of amending student status was
increased to 90 percent, ‘Promise to Apply’ student debt decreased by 16 percent, the initiative
‘FastFix’ to empower employees is operational, and online portal is accessible to 18000 students
who can make their requests online.

BUSINESS PROCESS MODELLING 3
Rationale Behind Business Process Modelling
Business process modelling is a technique of enhancing quality and efficiency within an
organization. I believe that this method can be applied in any organized activity and it started in
profit-led/capital business. Several factors such as accountability and transparency, importance
and penetration of ICT, and modern complexities has demanded for improvement of processes
everywhere. BPM has since become a relevant aspect in business and institutions (Antonucci,
2010, p. 427). It is arguably true that the goal of business process modelling is to improve the
performance of the business through efficiency and optimization of connecting process activities
in providing a service or a product. I can summarize by stating that business process modelling is
a tool used to manage quality and is very essential in chain management (Barros, 2014, p. 281).

BUSINESS PROCESS MODELLING 4
BPM Diagrams
Week 3: BPM Diagram
Figure 1: Shipment Process of Hardware Retailer

BUSINESS PROCESS MODELLING 5
Week 4: BPM Diagram
Figure 2: Ordering and delivering Pizza

BUSINESS PROCESS MODELLING 6
Figure 3: Order Fulfillment and Procurement

BUSINESS PROCESS MODELLING 7
Figure 4: Incident management from high level point of view

BUSINESS PROCESS MODELLING 8
Figure 5: Incident management as detailed collaboration

BUSINESS PROCESS MODELLING 9
Figure 6: Incident Management as Choreography

BUSINESS PROCESS MODELLING 10
Figure 7: Incident Management with Human-Driven and System-Driven Tools

BUSINESS PROCESS MODELLING 11
Figure 8: Account Manager
Figure 9: The only part in collaboration to be executed in process engine

BUSINESS PROCESS MODELLING 12
Week 5: BPMs Diagrams
Figure 10: Expanded Processes- Order Process
Figure 11: Collapsed Sub process
Week 6 and 7 Summary
a) How EA is applied to the case study example
Enterprise architecture offers greater transparency to a business and enables management of
processes efficiently. Additionally, it facilitates strategic development of business structure. By
adopting EA, Birkbeck University can plan for reform programs in order to address the changing
regulations, standards, and strategic business demands. EA depends on highly organized
framework and business data accuracy and helps institutions focus on ideal balance between cost
optimization, risk management, and innovation implementation (Trkman, Mertens, Viaene &
Gemmel, 2015). The following are some of the enterprise architecture frameworks that can be