Strategic Business Project & Programme Management Report for SB

This report provides a comprehensive analysis of business project and programme management within the context of SB, an international organization based in the US. The report examines the company's strategic transformation plans, including the acquisition of WN and its implications for outsourcing and manufacturing. It delves into key aspects such as business case development, effective estimation and scheduling, and risk and issue management. Furthermore, the report explores programme management, governance, and supply chain management, including organizational structure, stakeholder views, and programme control mechanisms like KPIs and benchmarking. The report also covers contracting and supplier management, offering a holistic view of the challenges and opportunities associated with SB's strategic initiatives, including new product development and the complexities of in-house manufacturing versus outsourcing. The report concludes with a discussion of the key performance criteria and strategic approaches undertaken by SB to achieve its goals.

Business project &
programme management

Table of Contents
INTRODUCTION ..........................................................................................................................3
PART A...........................................................................................................................................3
OVERVIEW....................................................................................................................................3
BUSINESS CASE / PROGRAMME MANAGEMENT.................................................................3
Performance Criteria...................................................................................................................4
PROGRAMME SCOPE AND DELIVERABLES..........................................................................5
Acquisition of WN......................................................................................................................5
In-House Manufacturing and Outsourcing..................................................................................6
RISK AND ISSUES MANAGEMENT..........................................................................................9
ORGANISATION, GOVERNANCE AND STAKEHOLDERS....................................................1
Determination of Organisational Structure considering existing challenges..............................1
Critical Evaluation of Stakeholder Views on Outsourcing / Location of Manufacturing...........1
PROGRAMME CONTROL............................................................................................................2
Key Performance Indicators........................................................................................................2
Benchmarking.............................................................................................................................2
CONTRACTING AND SUPPLIER MANAGEMENT..................................................................2
CONCLUSION ...............................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Business project and management is considered as the wide area by which various studies
and practices are taking place with the major objective of making plans, managing them,
controlling them and executing in prominent manner along with proper scheduling. These
activities are taking place at instant manner and these are associated with robust structure in
which overall targets are anticipated in order to ensure that the proposed project is executed in
planned manner (Demirkesen and Ozorhon, 2017). This report is prepared on various concepts of
project management within the background of SB. SB is known as a international organisation
headquartered in Washington, US. The company is willing to transform their business within
strategic plan. For the major purpose to support this argument present report is covered with
business case in which transform strategic programmes are inculcated. On the other hand this
report is covering aspects of effective estimation and scheduling and various issues which are
faced within risk and issue management. Furthermore this report is covering program
management, governance and supply chain management so as to complete the given project on
appropriate time frame.
PART A
OVERVIEW
SB is a well known organisation headquartered in US which is engaged in manufacturing
of hardware of superior quality within low cost. Their manufacturing outsourcing unit is situated
at Far East and unit for product development is situated at Europe. Now the company is making
plans to develop new vision in which they are willing to expand their business and product
portfolio so that to develop their market presence in various market segments. With the major
purpose of getting success at various projects such as acquisition of WN the company is highly
focused on achieving excellence within their outsourcing facility and manufacture units as well.
BUSINESS CASE / PROGRAMME MANAGEMENT
A business organisation which is having plans to transform their business or business
process so this is imperative that various issues are examined on prior basis so that prominent
barriers can be removed which may hamper program efficacy in negative manner. Organisational
board is required to analyse various dimension of business and project so that planning can be

made and executed in prominent manner for transformation. With this context some of the issues
which are faced by the company are elaborated as under: Location Issues: After the acquisition of WN, the prominent aspect which is to be
undertaken is location for the organisation. Organisation is highly emphasised on enhancing
manufacturing operations of their business in minimum cost and high quality so this is the
major objective for the business (Hopkin, 2018). In Europe this is the challenge which is
faced by business which may lead in disrupting structure and business functions in
significant manner. Political Factors: Another issue which is associated with the company is political issues
existed in Europe. In Europe there are high uncertainty which is causing risk to the
company. In the current time for large investors political factors are causing high risk as
these are developing huge amount of risk and uncertainty for returns and implications. Due
to implications of Brexit high amount of uncertainty is arising which is causing issues for
the company in their expansion. Within this aspect skills are required to be merged by the
company in such a way that issues faced by new software development centre can be
resolved. Employment Jobs: The company is facing high issues in quality within their products so
they have decided to outsource their manufacturing unit from Far East to USA. This may
result into suffer from job loss to the new unit employee and in new units due to
restructuring high cost may be occurred. In existing workforce this may lead in demotivation
which enhances employee turnover and diminishes status quo within organisation.
 Brand Reputation: In strategic transformation brand reputation is directly linked so the
decisions are to be taken in appropriate manner. US is home country for WN and as they are
planning to develop their development excellence centre so they are totally emphasised on
their market image. Shifting of the centre is providing negative image within the markets of
their home country to the company.
Performance Criteria
For the above mentioned issues some of the required measures are to be taken so that
success over transformation programme can be enhanced by the company. Some of the major
key essential performance criteria are elaborated as under:

 Cost of production is considered as the most significant performance criteria. This is the way
in which profit is being enhanced by the business by lowering their cost (Layton and
Ostermiller, 2017).
 Another performance criteria is performance of new product, in this integration is executed
with new mobile software which is fulfilling needs of customer in prominent manner.
 Flexibility is considered as the next essential part of the business which is to be undertaken
during process transformation in significant manner.
PROGRAMME SCOPE AND DELIVERABLES
For organisation another significant aspect is their scheduling which is helpful in
ascertaining program time and enable the program to get completed in appropriate time frame.
For SB their transformation is associated with various aspects and they are requisite to be paid
attention in order to complete the project within the scope and ascertained objectives as well.
Acquisition of WN
For SB, acquisition of WN is one of the prominent project which is undertaken by the
company. This is a project in which processes are going to be transformed and this is associated
with linkage system. The company is having high manufacturing capabilities and this is the
reason that plan for expansion is prepared by them in order to inculcate changes in their working.
For this the company is focused on collecting resources by which their production process can be
made effective by which they can use their procured resources in optimum manner. Some of the
prominent task which are associated with deliverables are stated as under:
 Setting up the Location:
in order to set up manufacturing unit of WN they have lots of options in which they can set
up their manufacturing units. The most appropriate location is proven to be USA and Europe.
For this WN is making plans to initiate achieving their objectives in order to meet their major
agenda of motivating manufacturing and in house sourcing so as to bring production efficacy in
their business (Rowe, 2020). Similarly in order to access core operations the company is shifting
their units from Western Europe to USA which is leading them to shut down their older units.
This is considered as reversal for the company and hampering overall capabilities in negative
manner. For maintaining this company is required to acquire those policies by which balanced

working can be enumerated and this lead them to set up their unit at international level so that to
make this a successful movement.
 Identification of Possible Synergies:
For the major purpose of proving high synergy with SB, WN us using various forms so a to
bring business efficacy. For example WN is having high efficacy in software skills and this is
leading to integrate various capabilities in order to develop their hardware and software so that to
provide surety of developing their hardware and software in prominent manner. These factors are
helping them to enhance their overall efficacy (Svensson and Funck, 2019).
 Determining the Strategic Approaches:
From the above discussion this is concluded that SB is provided with so many prominent
approaches in which their market image, skills and capacities are enhanced by which high
efficacy can be drawn in the business. For the business their capacities are taking them to the
new heights in which they are making path to achieve their objectives in significant manner. On
the other hand their acquisition strategic approach in order to integrate their requirement of
amalgamation in significant manner.
In-House Manufacturing and Outsourcing
There are two major objectives which are hold by SB which are focused on transforming
business processes in optimal manner. In the current situation the company is having plans to re
shore some of the dimensions in various regions of UK which is helping the company in meeting
their overall quality and to upkeep their product in marketplace. Company is facing numerous
issues such as diminishing market share, diminishing market image and many more. Their new
movement is having various negative aspects in which their project is facing major issues such as
delayed execution (DeFillippi and Sydow, 2016). On the other hand the positive aspect which
associated with the project is meeting high quality standards in their production and to attain
tremendous benefits as well. Furthermore the major purpose of management of deliverables are
to choose for alternative options and go attain high business efficacy as well and this is taking
them to receive high benefits over their per unit prices.
New product Development:
These project is related with major scope of deliverables which are associated with
combination of hardware and software along with high quality. The major product of the
company is directly linked with their potential clients in which scope of them is taking place in

prominent manner. On the other hand the company is highly focused on establishing their new
unit within specified period of time. This is essential that planning for the execution is made in
appropriate manner so that all the business activities are achieved in significant manner. In order
to achieve their processes company is following NPD which is elaborated as under:
Idea generation:
This is the initial process in which idea is being dealt in such a manner that this comes
from both internal and external sources (Geraldi and Söderlund, 2018). Within this market
research is required to be associated with technological factors so that requirement of software
can be fulfilled in significant manner.
Screening:
Within this stage business is requisite to screen their ideas which are provided during
initial stage. Within this feasibility is being tested and for this SB is going to check their efficacy
of software development so that required dimensions can be developed which are associated with
mobile interface.
Development of Concept and Testing:
Development is required to bring on needs of the business so that to acquire knowledge
regarding mobile interface for WN and these programs are specialised in order to gain advantage
over their new mobile software and interface as well. This step is satisfying requirements of their
computer software with their leading organisation in prominent manner. Testing is
interconnected with giving training to new employees so that they may work with each other.
Along with this high development technologies are used by company.
Marketing Strategy:
Within this offerings organisation is having essential role of creating market appeal so
with this purpose social and digital media is used by the company.
Business Analysis:
This is known as another aspect in which development is highly associated with planning
which is being rendered by SB. In the new product launch of the company high offerings are
required to be executed so that these can be used for their new product launch. For this purpose
businesses tools are utilised in effective manner such as cash flow statement and profit and loss
analysis (Koria and et. al., 2020).
Product Development:

In this the actual product is developed in which resource capacities are formed by testing
the software. This technique is being used b y the company in order to understand market
requirements and form their testing in that manner only.
Test Marketing and Commercialisation:
This is known as the last step in which SB is going to test effectiveness of their software
so as to commercialise their offerings.
ESTIMATING AND SCHEDULING
This is known as another aspect in which strategy is being transformed by identifying and
evaluating the same in prominent manner (Pivec and Maček, 2019). By properly establishing
scheduling work can be completed in such a manner that high efficacy can be attained. In every
project association scheduling is required to be same so that this can be distributed in equal
manner and related issues and approaches can be met and sorted with time. In order to pursue
project in different manner proper scheduling is required which is elaborated as under:
OVERALL
PROGRAMME TIMESCALES DIFFERENCES
Acquisition of WN 3.5 Months -
In-House Manufacturing 3 Months 3 Month
New Product Development 3.5 Months 2 Months
New Product Development
Centre for Excellence 7 Months 6 Months
TOTAL 2.5Years
Critical Evaluation:
As from the above demonstration program is being decided for 2.5 years and this is the
time which is required to complete the project in given time frame. This is denoted by different
schedules in which project is pinned by project manager. Similarly within time period of 2.5
years in which changes are required to be inculcated by the company in their production process.
Furthermore on the other hand by critically evaluating 2.5 years there are various changes which
are going to be adapted by the company and as the company is willing to open up their
manufacturing unit at US so for this they are required to analyse those changes in significant
manner and adopt them too (Vidgen, 2020). The time period of 2.5 years is not appropriate for

meeting objectives of SB as after acquisition testing is the aspect which is required to be adopted
b y them. There are some essential aspect related to scheduling which are explained as under:
 Employee Resistance:
 lesser productivity:
 Time delay in infrastructural developments of new units
 Product non acquisition
So, within this the major approach which can be used by the company in order to timeline
their project and to meet all the necessary aspects so as to arrange the project in sequential
manner. These aspects are giving capabilities to the company so that they may achieve high
efficacy and productiveness during the project. The company is planning to develop their centre
for excellency and for this time gap is provided to them by which each activity can be completed
on specific manner (Coghlan and Shani, 2018). For operation of all activities 6 months was
provided by the company to this particular activities and this is aligning all of their resources in
significant manner in order to establish their new units with high effectiveness. On the basis of
new units contracts of SB is being initiated and to attain high efficacy development plan is
prepared by them.
RISK AND ISSUES MANAGEMENT
As this is mentioned that risk and contingencies this is essential that in order to deal with
the same effective strategies are to be prepared. With this context the overall project is associated
with risk and some of the measures are explained as below for mitigate the risk:
RISKS SEVERITY MITIGATION
STRATEGIES
Limited User Interface in
Software
HIGH With the major view to
minimise risks SB is
providing high level
assurances in order to test
their product. With the help of
online auditing various
methods are adopted such as
six sigma and many more.

These methods are helping the
company in developing their
software.
Ineffective Infrastructure
MEDIUM
In order to mitigate business
risk market research is the
aspect which is required to be
covered by the company.
With the help of TQM the
company is meeting needs of
their customer in significant
manner.
Employee Resistance
MEDIUM
Effective communication is
the key for corrective actions.
With the help of effective
communication high end
benefits can be given to
employees which lead the
company to minimise their
employee turnover.
Development of Contractual
Terms
LOW
Under this factor the company
is making efforts to ensuring
contract professional legal
consultants so as to safeguard
interest of their employees
(Anmane, 2019).
Ineffective Team
Relationships
LOW For boosting effective
communication apt training is
required to be given to
employees so that to
anticipate them with business

functions. By using Tuckman
team theory development and
communication can be made
successful between the team.

ORGANISATION, GOVERNANCE AND STAKEHOLDERS
Some of the responsibilities are rendered in the functions of stakeholders and this is
helpful for the company to achieve overall project objectives. In the background of SB the
company is highly focused on using rules and regulation so that to apply legal practices in their
governance (Nuthall, 2018). This is highly significant that responsibilities of each stakeholder is
to be determined so that this could be delegated as according to their value. For the major
purpose of performing given task in most effective way there are some factors which are
required to be undertaken which are elaborated as under:
Determination of Organisational Structure considering existing challenges
It has been discussed above that SB is using functional structure of management by which
they are able to manage their operations in effective manner and attain manufacturing efficacy.
There are numerous challenges which are faced by the company in the path of exhibiting
efficacy and this is impacting the overall project in adverse manner.
For up keeping the same structure of the organisation is being changed to divisional
structure and other suggestions are being provided to divisional heads.
Critical Evaluation of Stakeholder Views on Outsourcing / Location of Manufacturing
Strong position is hold by each and every stakeholders and for the business this is essential
that they consider them all in order to attain their targets. As the company is looking for
outsourcing so varied dimensions are being viewed which are explained as under: Chief Financial Officer: In every business CFO is the post which is carrying strong
position and there view points are required to be inculcated in business decisions in order to
bring efficacy. By the view point of CFO outsourcing is having positive impact of
manufacturing and its location. Product's quality can be improvised and dis utilised expenses
can be controlled (Vidgen, Shaw and Grant, 2017). CFO of SB is having opinion that
operating business operations in home country may lead to cause high cost to the business.
 Employees: These are those persons who are having prominent position as they are helpful
in achieving business objectives in prominent manner within specified time. On the other
hand in the aspect of outsourcing employees are facing job loss which is causing them
danger and they may lose their jobs.
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