Business and Business Environment: Sainsbury and Marriott Analysis

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This report provides a comprehensive analysis of the business environments of Sainsbury, a public limited retail company, and Marriott, a private hospitality firm. The report begins by defining the purpose and objectives of both organizations, examining their size, scope, and organizational structures, highlighting the differences between a public and private sector business. It delves into the organizational functions of Sainsbury, such as CSR activities, customer service, and training programs, and how these functions connect to the company's objectives and structures. The report also explores the interrelationship between business functions and organizational structure. Furthermore, the analysis includes both internal and external environmental factors, using PESTLE and SWOT analyses to assess the impact of macro factors on decision-making within both organizations. The report also discusses the differences and complexities of the business structures of both firms, offering valuable insights into how each company operates within its specific market context.
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Business and Business Environment
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TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................4
PART 1............................................................................................................................................5
b)..................................................................................................................................................5
P3 Organizational functions how these connect to the organization’s objectives and structures5
M2 Organization structure impact on interrelationship between its business functions.............6
c)..................................................................................................................................................7
D1 Differences and complexities of two business case in regard to business structure..............7
PART 2 ...........................................................................................................................................8
a)..................................................................................................................................................8
1. Identifying some positive and negative impact of macro environment of business operations
......................................................................................................................................................8
2. Conducting an internal and external analysis to assess strengths as well as weaknesses .......8
3. Explaining the manner in which strengths and weaknesses of firm are linked with macro
factors .........................................................................................................................................9
4. Conducting PESTLE analysis of Sainsbury and present the manner in which macro factors
affect decision making .............................................................................................................10
REFERENCES .............................................................................................................................13
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INTRODUCTION
Business environment is considered as the process which involves both internal and
external factors which affects the business operations within market. Therefore, it is essential for
firm to include all the factors and work together so that desired results can be attained. Also, it
involves different legislation such as health and safety which affects the business environment
internally (Kubasek, Brennan and Browne, 2016). Moreover, it also involves certain external
business factors which affects the control of firm’s operations in market and execute the business
activities. However, business needs to control over varied external factors and involve them
within business function so that long term objectives could be fulfilled. There are different
stakeholders who are involved within firm such as suppliers, customers, employees, government
and community which directly or indirectly influences the business operations. External factors
also help in identifying the demand and supply of merchandise and thus it is dependent upon the
varied factors of firm (Chow and et.al, 2016). Present study involves two different businesses i.e.
both private and public sector such as Sainsbury which is a public sector organization while
Marriott which is private firm operates in hospitality sector. Report also discusses upon
identifying the purpose and objectives of firm as well as assessing the size, structure and
objectives. Moreover, study also identifies the internal and external environmental factors that
involve PESTEL and SWOT analysis.
Case study of Sainsbury
Here, the case assesses that Sainsbury is a public limited company focuses upon selling
retail products. Firm also focuses upon carrying out effective CSR activities that assesses the
sustainability plan of firm which aims to minimize the use of plastic polythene bags and use
more of recyclable bags.
Case study of Marriott
In this case, it assesses that Marriott hotel is a private hospitality firm and ensures that
hotel meets the need of its clients by providing them best quality products or services in order to
attain customer satisfaction. Further, it focuses upon saving energy and uses different lighting
technology so that electricity can be saved and helps in improving customer experience.
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PART 1
P1, P2 Describe the purpose of each of the chosen organizations and then explain the main
differences between their types and purposes, as well as between their size and scopes
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Therefore, it is essential for firm to include all the factors and work together so that desired
results can be attained. Organisation is termed as functioning of different groups, teams and
individual within a workplace that directly lead to attain the goals and objectives that support
them to sustain in the competitive environment.
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The key purpose of Sainsbury is to meet the requirement and needs of the customers
through delivering quality of products and services at fair and affordable prices. Although all the
company operates their business activities for attaining the profit and wealth but the public sector
company do not focuses on earning higher profit it deals with delivering quality products.
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Along with this, in the year 2015 the number of employees within Sainsbury also increases up to
161,100 so that they may deliver the quality services to their different customers. On the other
hand, it has been describe that scope of public limited company is that it contribute their major
share in developing or growing the UK economy.
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It has been describe that they key purpose of chosen organisation is to earn the maximum profits
and wealth so that they may easily expand their business activities in the different region. In
addition to this, another purpose of private organisation is to enhance their market share through
expanding their business activities.
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Moreover there is wide scope among the private organisation as they have existing growth
opportunities as well as employment opportunities that support in enhancing their business
activities. Whereas, the scope of growth also exists within the retail industry that benefit Marriott
International to sustain in the hospitality industry.
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The chosen organisation that is Sainsbury plc have tall hierarchical structure in which
their series of level and the above level control each of the specific level. For instance, manager
within the Sainsbury is responsible for the activities performed by their line manager and they
are accountable for the sales staff those who are working within the stores and directly in the
contact of customers.
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The luxurious hospitality organisation have different brands that deals in delivering range
of services to different segment customers. Therefore, divisional structure is followed by
Marriott International.
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On the other hand, another distinction among both the organisational structure include
that under divisional structure the authority is decentralize while the another structure results in
centralize authority structure.
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