Business Research: Improving Event Planning with Updated Database

This report investigates the advantages of maintaining an updated database for event vendors, sponsors, and organizers to improve event planning efficiency. It addresses the problems associated with traditional data storage methods, such as security vulnerabilities and difficulties in retrieving old data. The literature review highlights benefits like improved performance, enhanced security, and protection from software issues through regular database updates. Recommendations include developing a specific system, preparing a to-do list, using project management tools, and budget planning. The research methodology employed is quantitative, focusing on measurable data. Limitations include potential security breaches and outdated features if the database is not regularly updated. The report concludes that using a well-maintained database is crucial for efficient event planning and management.

Running Head: BUSINESS RESEARCH
Business Research
Name of the Student
Name of the University
Authors Note

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Table of Contents
Introduction................................................................................................................................3
Problem Identification................................................................................................................3
Literature Review.......................................................................................................................4
Benefits of updating the data base.........................................................................................4
Performance.......................................................................................................................4
Security..............................................................................................................................5
Affects in software.............................................................................................................5
Recommendations..................................................................................................................6
Research Methodology...............................................................................................................7
Limitations.................................................................................................................................8
Data Interpretation.....................................................................................................................9
Conclusion..................................................................................................................................9
Reference..................................................................................................................................11

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Introduction
During the course of the event planning, the usage of the database for storing the data
acts to be the most important part of the event planning of the organization. The event that is
to be progressed requires the data that is required for the functioning of the event too be
stored which increases the efficiency of processing of the event. The event that is to be
performed will be benefitted due to the fact of storing data will ensure that there is no lagging
of the data that might be required for providing proper servicing of the event in multinational
companies. This report will discuss about the advantages of maintaining a data base of the
company. This report will also provide the literature review of the benefits that the
organizations will enjoy due to the methodology of having the data base to the latest edition
of data possible. This report will also provide the literature review of the problems that will
be faced by the organizatoins during the management of the event if the data base is not
structured in an efficient framework.
Problem Identification
The problem caused in the traditional means of data storage are that the data that is
stored by the traditional data storage technique are that the requirements are not found in case
of finding the data that has been entered long time ago. The traditional data storage platforms
have been suffering due to the fact that there are security issues of the data that are being
stored in the traditional method are not up to the mark and the data can be accessed by the
imposters without any hindrance coming in their way of performing the crime. To avoid the
unauthenticated access to the data by the imposters without keeping any instance of the
access being made by the imposters. The data once lost can never be recovered unless proper
data base is maintained by the third party organizations. The data related to the old
information that are stored in the databases can be found only in case of the proper data

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storage functioning in the latest versions of the data base. This unauthorized access to the
database causes the leaking of data of the clients that harms the clients. The problems that are
recovered with the usage of the data base is that it prevents the database to receive the
enhanced updates that the company of the platform provider provides. With passing time, the
passwords that are applied in the database gets weak in nature and the vulnerability of the
database increases. The database that has not been updated, lacks the identity of the database
as the database requires the audit of the database to stay updated in order to function in an
efficient manner. The major problem statement is that the difficulty in the storage of the data
for a prolonged time.
Literature Review
Benefits of using the data base
According to Arulraj, Pavlo & Dulloor, (2015, May), to maintain the data base to its
most efficient stature of storing the data in a relevant platform is the best solution to the
problem. This storage of the data requires a healthy infrastructure of the organization to
maintain the basic initiation process of the updating process.
Performance
According to Stephens, Smith & Mahanti, (2015), with storing the data base regularly
the performance of the event management by the third party company gets better by
minimum of 10%. This better and efficient functioning of the computing devices leads to the
efficient execution of the task that is to be completed by the client. The storage of data in a
database fastens the networking acticity by 40%. Coronel & Morris (2016) in their book
stated that with the increase in the speed of the processor, the computing system can perform
much more extensive jobs that the processor did support previously. According to Débarre,
Hauert & Doebeli, (2014) with the increase in the speed of the computing device the

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performance of the networking system increases which in turn increases the production from
every computing system present in the organization. This increase in the production of each
single device results to a mass [increase in terms of the production of the organization
annually.
Security
Ji & Findling, (2015), in their book stated that with the aspect of updating the data
base one of the most important benefit is security of the system. The security of the system
largely depends on the stature the data base is at the present. The security provided by the
data base to the data that is stored in the data base is due to the robustness of the framework
of the database. This disables the cyber criminals to modulate the retrieved data in order to
which they have retrieved illegally without the concern of the genuine clients of the data
base.
Protection from the software issues
According to Kadam & Onkar, (2015), the data base protects the software from the
glitches that generally concern the software that are not stored in the latest version of the
database. The framework of the data base is considered to be essential for the proper working
of the are the firewall and the operating system. Again according to Arulraj, Pavlo & Dulloor,
(2015, May), the fire wall acts as a protection of the data base that prevents the data base
from getting attacked by the Trojan viruses. The bugs are also the main reason from which
the data base must be protected in order to gain the data that is stored in the database in
modulated. The data stored faces the problems due to the bugs that harm the data stored
which can be prevented by storing the data in the data base with a proper infrastructure of the
system. The infrastructure that are used in the database are robust enough to protect the data
that is stored in the database from the Trojan viruses that tend to affect the data in case of teh

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data getting stored in the traditional database. The new versions of the data base that enter the
market are proof from the bugs that affect the previous versions of the data base.
Recommendations
For saving time during planning, an event constrains methodologies namely: -
 Development of a system
A specific system must be designed by the organization that will conquest the necessities of
the client. The necessities of the event must be recorded in the system and the marking
criteria of the event must be present in the system which will act as the reference for the
processing of the event.
 Prepare a to do list
A to do list can be prepared by the organization that has to be performed in the course of
the task. The deadline to perform the task can be set before starting the project. The project
can have a fixed deadline to get completed that acts as the reference for the organization to
progress with the work of the event. This reference time line helps in completion of the
project in accurate timing. The estimated time line also enables the organization to provide an
expected time that is required for the completion of the project. The completion of the project
is most viable to meet the deadline of the project if the progression of the project is made
according to the reference that is set for the task. The delivery of the product is made in time.
Hence usage of the database is recommended for the efficient functioning of the organization.
 Using of Project Management tool
The usage of project management tool enables the organization to prepare the list of
deliverables that are to be performed. This project management software enables the
organization to fix the dates for the task. The project management tool helps in setting the

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dates according to the holidays that are present in the upcoming weeks in which the project
will be performed. The working hours for each day can be set differentially in the project
management tool. This helps in calculating the working hours of the entire event which
makes the proceeding of the event more precise. The hours once calculated makes the
definition of the job more elaborative in nature. The elaboration in the task enables the event
manger to get the proper idea of the number of employees that will be required to complete
the event in time.
 Budget planning
The budget of the project must be fixed before starting the project. this fixed budget
enables the organizing committee to get a gross amount of expenditure that will be required
for the completion of the project. This budget finalization helps the organization to fix the
budget of the entire project that helps in informing the clients to get an access to the cost tat
will be incurred in the completion of the project. this methodology will ensure that the
organization will not need to ponder upon the clients frequently for the alteration of the
budget, which decreases the goodwill of the organization. This methodology is performed
with the help of storing the data in the data base which helps the organization to gain the
ideas and the required references that will be used for the market planning.
Research Methodology
The research methodology that is used in the processing of the project is the
Quantitative methodology. The methods that are taken by the researchers in order to proceed
in the functioning of the project. The methodology of proceeding in the project is completely
dependent on the identification of the research areas for the progress in the project that leads
to the evaluation of the individual in terms of the physical nature and the manual involvement
of the individuals with the topic that is taken under consideration. Quantitative research

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methodology fails to describe the human expression regarding the particulartopic but the
evaluation of the topic with regards to the mass of individuals casting their reviews on a
particular topic finds ease in the Quantitative research, which is the major reason of the usage
of this methodology. The data that are gathered contains information that include the solicit
measurability of the data that is provided by the mass. The data that are gained from the
quantitative research methodology is standardized and the data is tested from the evaluation
of the mass. The data that are provided by the quantitative research methodologies are more
reliable than the data that is acquired from the qualitative form of data collection. The data
that are acquired using the technique of Quantitative data is represented in the forms of
graphs, tables or figures that represents the evaluated data that has been acquired from the
mass by taking surveys from the individuals and plotting the average database.
Limitations
The issues that are caused due to the lack of upgrading of the database of the computing
device are as follows: -
 Security Issues
The main problems that the database faces due is the security of the database. As days
passes by the infrastructure of the database weakens that causes ease for the cyber criminals
to get access to the data of the clients (McMillan, Rodrik & Verduzco-Gallo, 2014).
 Deprived from enhanced features
In case of the database not being updated for a long period causes the data base to stay
aloof from the latest updates that the software company provides for the efficient functioning
of the project. The efficiency of the database decreases due to the outdated versions of the
database that makes the database obsolete.

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 Bugs
Data that are stored in the database are vulnerable to the bugs that are present in the
internet throough which the data of the database is accessed (Silva, Dutilh & Edwards, 2016).
 Reduction in cost
The data which is ever increasing for an multinational company the storage of the data
requires a lot of storage space. The initial investment of installing a database helps the
organization in storing of unlimited data of the company with just the initial installing cost of
the database.
Data Interpretation
 The storage of data in the database has been the reason behind the lessening of the
cyber-attacks on the data base of the clients. The rate of cyber-attacks has decreased
by 31% since the last decade (MacWhinney, 2014).
 According to a survey taken among 50 multi-national companies, it is concluded that
with the help of storing the data in a data base of the industries, the revenue that is
spent on the department of storage facilities is reduced by 13% annually (Silva, Dutilh
& Edwards, 2016).
 The increase in using of the database for storing data in multinational companies have
increased significantly since the last 15 years (Wrench, 2017).
Conclusion
From the above report, it can be concluded that the storage of the data in the
infrastructural database acts as one of the most important aspects of maintaining a data. To
keep the data protected from the imposters the data must be stored in a database with
sufficient robustness of the framework. The data tends to be destroyed in case of lack of
usage of the data for a long period of time. The survey that has been conducted also proves

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the importance of the updating of the data base system. Data base are created to store
information of specific institution or organizations. In case of not updating the data base the
space in the data base will finish very fast which will not allow the new data to get stored in
the data base. In case of updating of the data base the data that are stored previously are
replaced the new data automatically which causes the recycling of the storage space of the
data base which reduces the cost of the data storage of the organizations.

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