HND Business Strategy Report: Strategic Planning Analysis

This report examines key aspects of business strategy, focusing on mission, vision, objectives, goals, and core competencies. It explores the factors influencing strategic planning, including industry competition, strengths and weaknesses, and environmental trends. The report evaluates the effectiveness of techniques like the BCG matrix and discusses profit impact from marketing strategies. It also covers strategic development programs and the importance of considering internal and external environments. The report includes references to relevant academic sources, providing a comprehensive overview of strategic planning principles and their application in a business context. The assignment is part of the HND Business course, specifically Unit 7 on Business Strategy.

TASK 1

Business mission, vision, objectives, goals
and core competencies
Mission
Create effective value for each customer in business unit.
Maintenance loyalty towards the organisation
performances.
Increasing market share and program.
Vision
Increasing number of customer and employees to create
profitability.
Enhancement in services to attract several customers of
international market.

CONTINUE...
Objectives and goals
To ascertain effective results and performances through providing
general guidance to accomplish successful operations and
outcomes.
To make short term planning that assists to meet goals and
objectives.
Competencies
Core competencies determines skills and knowledge which need to
perform functions and operations.
Increasing brand performances through succeed goals and
objectives.

Factors that considered formulating
strategic plan
Industry
Competition
Strength and weaknesses
Environmental issues and trends
Mission statements

Effectiveness of techniques used in
developing strategic business plans
BCG matrix
In the BCG matrix, following are certain elements included that
create impact on the functions and operations:
Stars
Cash cows
Dogs
Question mark

CONTINUE...
Profit impact from the marketing strategy
 Business and natural environment
 Competitive position of the enterprise within the selected
market and area.
 Determines budget to grow business performances of
outcomes
 Strategic development programs

REFERENCES
Annabi, H. and McGann, S. T., 2013. Social media as the missing link:
Connecting communities of practice to business strategy. Journal of
Organizational Computing and Electronic Commerce. 23(1-2). pp.56-83.
Thomé, K. M. and Medeiros, J. J., 2016. Drivers of successful international
business strategy: insights from the evolution of a trading company.
International Journal of Emerging Markets. 11(1). pp.89-110.
Granados, N. and Gupta, A., 2013. Transparency strategy: Competing with
information in a digital world. MIS quarterly. 37(2).

THANK YOU