This report examines talent management strategies and their impact on business succession, using a case study of Aston Martin. The report begins by defining human resource management and its role in organizations, emphasizing the importance of selecting the right candidates and developing effective business strategies. It outlines the research aim to identify effective talent management strategies, along with specific objectives and research questions. The methodology employed includes both qualitative and quantitative research approaches. Findings from the research, including survey results on talent management understanding and implemented strategies, are presented. The report concludes that talent management is crucial for attracting and retaining skilled workforces, supporting long-term sustainability and organizational goals. Various strategies and initiatives are utilized to improve working capabilities. This assignment is available on Desklib.