Business Writing: Exploring Types, Principles, and Significance

This essay provides a comprehensive overview of business writing, exploring its various types, key principles, and practical examples. The essay begins by defining business writing and highlighting its importance in conveying authentic and relevant information in a clear and precise manner. It then delves into the four main categories of business writing: instructional, informational, persuasive, and transactional, providing examples of each such as user manuals, reports, sales emails, and memos. The essay emphasizes the significance of writing skills in effective business communication, including its role in connecting with stakeholders and distinguishing between competent and less-skilled employees. Key principles of business writing, such as clear purpose, clarity, audience awareness, appropriate tone, and format adherence are also discussed. The essay concludes by showcasing examples of business writings, such as a business letter, and summarizing the importance of following accurate formats in business communication, highlighting its value for future professional endeavors.

Running head: BUSINESS WRITING
Business Writing
Name of the Student
Name of the University
Author Note

1
BUSINESS WRITING
The term ‘business writing’ refers to the purposeful style of writing that carries the aim to
explore and bring out the response of a business. This style of writing helps to provide authentic
and relevant information to the readers. Besides being grammatically correct, the business
writings should always be direct, precise and clear. There are many forms that the business
writings collect the memorandums or the memos, emails, proposals and letters. The social media
such as Twitter, Facebook, Instagram and the like also fall under the category of business
writing. The following paragraphs deals with the need of business writing and the key principles
of writing.
In the business world, each of the company or offices has variations in documents with
their personalized templates and focus. Different forms of business writings are adopted by the
companies in different scenarios which can broadly be subdivided into four main categories.
These are as follows;
Instructional Business Writing
This type of business writings provide the reader the information required in order to
complete the task. The task might be required for immediate purpose or as a future reference.
This type of writings breaks down a process into different steps that are easy to understand for a
reader. Some of the examples of this type of writing are:
User manual: a booklet that guides the customers regarding the use of a product. These are
often considered as a part of the technical writing.
Specifications: it is a technical script that aims to provide an overview of the products and the
processes so that the product can be constructed and reconstructed by an unaccustomed yet
knowledgeable user or customer.

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BUSINESS WRITING
Memo: it is a short notification of any new information that has to be shared with a large group
in the organization or business. The memo provides either a direct instruction or acts as a
reference to the future tasks.
Informational Business writing
All the writings in the business do not require taking actions, some of them are created in
order to keep record or for the purpose of referencing in the future. Essential but less fascinating
documents are included in this group. It is necessary to record the information related to the
business accurately as it helps in the progress, prediction of the working of the organization in
the future and to satisfy the legal and constitutional bonds. Some of the examples of this type of
writing include:
Report: it is the most common form and is produced in huge quantities. Every business depends
on the report in order to act, communicate the business, recording the incidences and to finalize
the projects and the recommendations.
Financials: these documents state the financial positions of a company of a definite span of time.
Minutes: it is the summary of the meeting s held within and outside the company.
Persuasive Business Writing
The persuasive writings are basically based on the sales and direct specifying on a
particular product and to develop the relationship of the company with its customers. There is a
two-fold goal in this type of document. Firstly, it conveys information and convinces the reader
that the information provided is of the best quality and genuine. The documents are prepared in
such a way so that the readers are impressed by it and change their decisions regarding the
company or the organization. Proposals, emails addressing sales and press release are the
examples of this type of writing.

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BUSINESS WRITING
Transactional Business Writing
The day-to-day communications that are occurring in the company falls under this type of
writing. Most of the writings are done by means of emails though the official letters, forms and
invoices are also a part of this type of writing. These documents are mainly used in order to bring
a noticeable progress in the general operations and also convey both good and bad news which
are associated with the processes of the human resource department of the company.
Like all other ways of communication, communications in businesses are mainly of three
types: verbal, non-verbal and written. Though all the forms of communication are essential, the
later id the basic for most of the profession globally. The list of the written form of the
communication in business is very long which includes emails, letters, reports, brochures of the
company, presentation slides case studies , materials related to sales, media updates and other
such business documents. These are the basic reasons why the business writing skills are very
important and should be adopted in any businesses.
Writing skills ensure effective business communication: Correspondence in the business helps
the business to connect efficiently with the partners and the stakeholders. Everything that is
produced in a written format is organized in a skilful, through and in an informative way so that
it is easy for the receivers to understand the messages. A poorly written and structured text is
difficult to read and interpret and the receivers of the message might get mislead and confused.
Writing skills make differences between “good” and “bad” employees: Any document which
contains a lot of grammatical errors does not impose a good impression on the readers.
Professionals have good experience and are expert in writing flawless documents and hence are
recruited as the employees of the company.

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BUSINESS WRITING
Business writing is a way to convey courtesy: The content of formal business writing has the
same image as is shown in a face-to-face communication. A courteous business letter expresses
the personal respect of the writer towards the receiver of the message and towards the company
the employee id working for.
The following are the key principles that should be followed while a person performs
business writing.
Clear purpose: The business writing should deliver the purpose clearly. No one has a lot of time
to waste to read a report which carries no purpose.
Clarity and conciseness: the importance of business writing is to perform effective
communication and provide specific information. That is why no words should be wasted and
the writing should be kept precise.
Awareness of the audiences: One should always be aware of the audiences who are going to
read the writing. There should be differences while communicating with every person. The way a
customer is communicated is different from the way of communicating with a customer service
representative.
Using of appropriate tone: A writer should keep in mind the tone of the writing as it is the most
important part of any communication. A letter might seem to be clod or severe to the reader
though the writer might not have the intention to do so.
Giving attention to the format: Business letters, memorandums, reports and other business
writings have different formats. Standing by a particular format of writing helps the reader to
identify the purpose of the writing. Giving attention to the formatting details is the most
important fact in business writing than in any other type of writing.
Here are some examples of business writings.

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BUSINESS WRITING
Dear Ms. Jackson,
I am a paralegal here at Quincy and Hale. I have been employed with the company for
nearly a year today. I have thoroughly enjoyed my time here and I do not regret my decision for
joining the company. I have worked hard to show my dedication to the company, and received
positive reviews following my probationary period and I hope that many of your colleagues will
attest to that. I recall during my interview, that the company offers opportunities for
advancement. This was a great determining factor when I accepted the position. If you have a
moment to spare, I would like to speak with you about those opportunities. Please let me know if
we can schedule a time to meet.
Sincerely,
Ashley Wells
Business writing is the most formal type than any other forms of writing. There are
different forms of business writing such as reports, business letters, memos, sales materials,
business documents and the like. All these forms of business writings have different formats. It is
very important to follow the formats accurately while performing business writing. From this
essay one can learn the process and procedures of business writings. It will help the person in the
future when the person will be into a professional career. The person will already know to write a
business letter or email or any other type of business writing.