Cadbury: Organizational Design, Change Management, and Innovation

This report examines the relationship between organizational design and change management, using Cadbury as a case study. It explores how Cadbury utilizes the Tompkins methodology to optimize its supply chain and achieve organizational goals. The report highlights the importance of effective change management programs in adapting to market changes and fostering employee efficiency. It discusses different types of changes, including incremental innovation and transformational change, and analyzes the role of human resource management in facilitating these changes. The conclusion emphasizes the interconnectedness of organizational design and change management, and the crucial role of human resources in implementing successful changes within the organization. The report also references relevant literature on the topic.

INTRODUCTION
Organisational design is a process through which aims
and objectives of business organisation is achieved in
well defined manner. A effective organisational design
helps in adopting changes that takes place in business
organisation. In this project report Cadbury
organisation is considered so that relationship between
organisational design and change management is
evaluated.
ADOPT CHANGE MANAGEMENT
Each business organisation works on the basis of stated
mission. When a transformation takes place in business
such as redesigning process around demand and supply,
distribution and technological changes then it affects
how and individual perceived their assigned mission.
Change in business organisation affects employees in
number of ways and results in drop in level of
productivity. Cadbury organisation design its efforts so
assessing and reshaping an organisational structure
including processes, methods and skills to facilitate
workflow is done in such manner so that goals and
objectives are accomplished.
CHANGE MANAGEMENT
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Creating value through governing IT deployment in a
public/private-sector inter-organisational context: A
human agency perspective. European Journal of
Information Systems. 22(5). pp.498-511.
Williams, J. P. J., 2013. Identifying the Organisational
Capability for Value Co-creation.
CONCLUSION
From the above project it has been concluded that
organisational design and change management are
related with each other as effective change
management helps in developing organisation design in
such manner so that required changes can be made.
Human resource in an organisation that performs all the
activities and helps in introducing changes in the most
efficient manner
.
REFERNCES
Cadbury organisational structure possess effective
supply chain by applying Tompkins methodology. As
per this approach focus is made on identifying and
deploying the best possible solution. Through this
greatest value for the client and support of
organisational goals and objectives are achieved. It is
important for Cadbury organisation to state mission of
the organisation and right organisational structure. This
will help in achieving business objectives that are
established for success. It can be recorded that a delay
due to an effective change management program
sustainability of business is hindered completely.
Establishing a effective change management program
will help employees of Cadbury organisation to take
changes in positive manner and becoming more and
more efficient by adopting these changes in accurate
manner.
Change is constant and in order to achieve set goals
and objective of business organisational structured
design needs to be made in such manner that
complements changes. Organisational design that helps
in introducing changes and always open to make
modification required to enhance efficiency helps in
introducing changes in the organisation management
and operations in easy and accurate manner. In order to
introducing changes in the business environment there
are two types of approaches.
APPROACHES
In the present time Cadbury organisation is initiating
with incremental innovation approach. For example- It
is seen that in the recent years Cadbury has introduced
with new and innovative idea of introducing
Chocolates that are specifically related to some festival
and some relationship. This is one of the most
innovative idea that leads to attract more and more
amount of targeted consumers. This innovation is made
as per the effective analysis of the target market. The
organisational structure of Cadbury was designed
effectively so that such changes are introduced in most
efficient manner. As production team, finance team,
marketing team and sales team all made an effort to get
attracted with the introduced changes. These changes
are implemented in organisational structure so that
goals and objective is achieved as per set targets.
Human resource management plays vital role in
adaptation of changes as motivated, maintained and
development of employees made workforce efficient to
become adoptive to changes and take these changes as
an opportunity to grow and develop as a whole.
Change in business organisation are of
different types and understanding these changes is
equally important so that implementation can be made
to generate productive results. Transformational
change is a process which is designed to create
important changes in the culture and work processes of
an organisation and produce significant improvement
in performance. Through introduction of these changes
in an organisation a system is designed in such manner
so that all the activities can be accomplished in most
efficient manner. Psychological changes leads to
transform the attitude and behaviour of employees by
applying psychological breakthrough that explains how
people think and act as they do. These form of changes
do not involve any visible change but psychology of
employees working in business is changed.
Introduction of these form of changes are made when
high amount of motivation and enthusiasm is required
to achieve targeted objectives.