Cameco's Global Business Environment: Influences and Strategies

This report provides a comprehensive analysis of Cameco's global business environment. It examines the influences of globalization on organizational governance, leadership, structure, culture, and functions. The study evaluates the impact of ethical and sustainable globalization on Cameco's operations, considering business ethics and social responsibility. Furthermore, the report explores various decision-making strategies effective in a global context, including strategic, operational, and tactical approaches. It also identifies different routes to internationalization, such as exporting, strategic alliances, and franchising, while addressing key barriers like cultural and currency risks, and integration issues. The conclusion highlights globalization as an opportunity for Cameco, emphasizing the importance of ethical and sustainable practices for long-term success.

Global business environment

Table of Contents
INTRODUCTION...........................................................................................................................3
LO 1.................................................................................................................................................3
COVERED IN PPT ....................................................................................................................3
LO 2.................................................................................................................................................3
COVERED IN PPT.....................................................................................................................3
LO 3.................................................................................................................................................3
a) Evaluation of the influences of globalisation on the organisational governance and
leadership, structure, culture and functions.................................................................................3
b) Evaluation of the influences of ethical and sustainable globalisation on the functions of
Cameco........................................................................................................................................4
LO 4.................................................................................................................................................5
A) Evaluate different ways decision making that can work effectively in global context..........5
B) The various routes to internationalisation and key barriers...................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................9

INTRODUCTION
Business environment is a marketing term that refers to various forces and factors that
affect ability of an industry to build effective consumer relationship. Global business
environment can be defined as a societal and task surrounding of the industry. The study aims to
evaluate business environment of Cameco at global level. Cameco is a fast growing energy and
chemical company that based in South Africa. The industry has also expanded in various
countries such as; Canada, Australia, Mozambique and Gabon and also planning to expand their
business more countries very soon. The study will evaluate the influences of globalisation on
organisational governance, structure, culture, leadership and on the overall function and provide
an understanding on ethical and sustainable influences on the functions. Lastly report will cover
further influence factors that can affect decision making and strategy for globalisation.
LO 1
P1. Analysing key factors of cost, market , environment and competition which drive global
commerce and trade

LO 2
P2. Identification of strategic challenges faced by company while operating business in global
environment.

LO 3