This report presents a comprehensive self-reflection on a student's career aspirations, specifically targeting a customer service representative role within the retail sector. The introduction emphasizes the importance of self-assessment and understanding personal strengths and weaknesses for career development. The main body delves into a personal reflection, highlighting the student's suitability for the role, including communication skills, computer proficiency, and internship experience. The report analyzes required skills like communication, computer skills, teamwork, and time management. An action plan is developed, outlining steps to improve presentation, pronunciation, time management, MS Excel skills, interpersonal skills, critical thinking, and data analysis. The conclusion reiterates the significance of self-awareness and the formulated action plan for achieving career goals. References include relevant books and journals, and an appendix with a CV is provided.