Career Viewpoint Report: Marketing Development and Action Plan

This report presents a comprehensive analysis of a student's career aspirations within the marketing field. The introduction sets the stage by defining marketing and its role in career development. The main body delves into personal analysis, highlighting the student's skills, interests, and professional goals, emphasizing the importance of skills like communication and decision-making. A career action plan is then developed, including a timeline for skill development, resource allocation, and measurement criteria. This section outlines specific steps, such as training and communication skills enhancement, with measurable outcomes and timelines. The conclusion summarizes the importance of proactive career development and applying theoretical knowledge. References include academic journals and books that support the analysis. The report provides a detailed overview of the student's career aspirations in marketing, along with a plan to achieve those goals.

CAREER VIEWPOINT

TABLE OF CONTENTS
INTRODUCTION (250).................................................................................................................3
MAIN BODY..................................................................................................................................3
Personal analysis..........................................................................................................................3
Career action plan........................................................................................................................4
CONCLUSION (250)......................................................................................................................6
REFERENCES................................................................................................................................1

INTRODUCTION
Career is a job profession in which an individuals has to work within for a long duration
of time for having a proper employment. Marketing is defines as being as an intermediate
function which tend to operations for the functions like product development and increasing
brand awareness. Evaluation on the self based approach for developing a career within the
marketing field is being done within the report, through the implementation of personal analysis.
With that analysis on appropriate career development action plan is also being done within the
report.
MAIN BODY
Personal analysis
I have analysed more skills and knowledge while for having the better marketing field.
Which might be important for having the better goals and objective. Hence, this might be also
important for having the better growth in having the proper process for the sales. As I have also
analysed the various thing which might be important for having the better growth and have the
professional goals for the marketing (Anishkina, 2021). Therefore, this might be also important
for having the well-developed skills and make the growth for which the business can easily have
their task to be complete.
As I have more interested in this profile because while for having the better industry
marketing so that also help me for having the better sales process and gain more knowledge
about the computers. Furthermore, which might be important for having the better goals and
objective. Skills I have developed such as effective listener, ability to understand the buyer
requirements, good convince power, having the knowledge for the excel and making reports
while by using the advance technology. Hence, while by having the following skills that could be
much better for having the better skills and make sure about the goals and objective to be
complete.
I have also think about the various skills which could be important for me in making the
better future aspects. Along with this also important for knowing about the market trends and
make sure about the high impact over the marketplace (Stupar, Kurtović and Ćar, 2021). Which
might be important for having the better estimation for the skills and gaining much knowledge.
Hence, this might be also important in knowing about the various things that could help the
organization a\or individual for taking the advantage. This can be also important for taking much

interested in developing the various skills and make sure about the high impact over the buyer
who can buy and sell their products and many other services.
I have also seemed that while having the skills developed and knowledge the professional
field that could have much better developed. Along with this also important for having the proper
estimation in which the organization or individual that could build up the high stream for having
the proper estimation in future suspects. Moreover, this might be also important for knowing
about the various kinds of things which might be played the important role in developing the
marketing field (Hysenbelliu, 2021). I should also think about the better communication and
decision making skills so could help me for making the proper things which might be keeping
the proper estimation in developing those skills which might be important for keeping the proper
marketing knowledge.
I have also think about the various kinds of skills and make sure about those thing which
could helpful for knowing about those thing which seems to be important. Gradually, marketing
knowledge must be important for me in which I can gain much customer and make them easily
satisfied with having the requirement as per their needs. Hence, for taking much knowledge
about the marketing this might be essential for taking the high benefits for which the customer
satisfaction and also have the proper skills about the social trends (Pedersen, 2021). As per
having the thinking for the customer that could be easier for knowing about the market things.
Therefore, this might be also important for taking much better advantage for the marketing so
that could help for better future in the organization for which I have completed the marketing
skills. Alongside some of the skills which are lacking behind that could have much better action
and make the marketing skills to be completed.
Career action plan
Career action plan being important for having the better knowledge and make sure about
the development for those skills which are lacking behind. Hence, this might play the important
role for having action plan in which this could be easier for knowing about those thing which are
must be required and make sure about the high stream in making the decision (Hayden and et.al.,
2021). Alongside this might be also important for knowing about the high impact over those
things which could be important in making the high field developed and make sure about the
various kinds of skills and developed the high knowledge. Therefore, this might be helpful
knowing about the timescale for completing the skills. Career action plan must be essential while

through which the timescales can be prepared in which the skills and other thing that could be
completed on having the proper time estimation and make sure about the various things.
Personal development
area
Measurement criteria Resources Time scale
Training and
development skills
Having the proper
visual conformation,
taking the skills
assessment and also
make sure about the
social ownership in
which the marketing
field can be improved.
For developing the
training nd
development skills the
resources that can be
required such as body
language, effective
listeners, over
communication
(Oomen, 2021).
1 months
Empathetic skills This can be measured
while by asking the
various subjective and
taking much
experience in some of
the particular
situation. along with
the studying about the
gestural etc.
Notice body language,
make the proper
communication and
try to start over any
conversation for
which this could help
for proper
development.
3 months.
Decision making Increasing the power
for participating in
many other activities,
take to solve out some
of the situation while
by taking the proper
decision (Deutsch,
2021).
Identify the critical
thinking and factor
from the various
things. anticipate the
main outcome for
knowing about the
various things, reason
well for talking with
many other people.
2 months.

Communication skills Email open rates and
get insights while for
having the better
communication
strategy, while by also
keeping the focus on
group and also find
out the effective way
for knowing about the
communication
measuring internal.
Over communication,
maintaining the
proper communicate
with the various other
people, body language
and asking for having
clarification.
2 month.
Name: ABC
Email id: [e-mail]
Mobile Number: 123456789
Description
Individuals which is highly motivated to develop a career within the marketing field, having a
proper understanding about the core field subjects and is also motivated to learn new skills and
talents as well.
Education
Business Management
MBA
Skills
Computing
Efficient communication
Excel and Advance Excel
Hobbies
Playing Sudoku
Playing Outdoor games

CONCLUSION
From the above analysis it is being concluded that individuals have to take appropriate
steps by which it can ensure that it is being able to take appropriate steps by which overall work
productivity is being increased. Also with that it is also very important for the individuals which
tend to develop its career within the marketing field that it is having appropriate knowledge of
the core topic, by which it can implement the theoretical knowledge on the ground level.

REFERENCES
Books and journals
Anishkina, Y., 2021. Social Media Marketing Campaign Plan for the Case Company: Global
Trade and Exhibition Oy.
Deutsch, R., 2021. Adapt As An Architect: A Mid-Career Companion. Routledge.
Hayden, S.C. and et.al., 2021. Enhancing agency in career development via cognitive
information processing theory. British Journal of Guidance & Counselling. pp.1-12.
Hysenbelliu, F., 2021. Digital Marketing Plan for Case Company Techie Solutions.
Oomen, A., 2021. Involving Students, Parents and Community in Career Development Services
in Secondary Schools. The Journal for Specialists in Group Work. pp.1-16.
Pedersen, C.L., 2021. Empathy‐based marketing. Psychology & Marketing. 38(3). pp.470-480.
Stupar, S., Kurtović, E. and Ćar, M.B., 2021. Importance of Applying Big Data Concept in
Marketing Decision Making. In Handbook of Research on Applied AI for International
Business and Marketing Applications (pp. 49-74). IGI Global.
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