MG410 Career Viewpoint: Cosmetic Industry Trends and Skills Report

This report, prepared for the MG410 Career Viewpoint module, offers a comprehensive analysis of the cosmetic industry. It begins with an introduction to the industry's profitability and then delves into the general trends impacting it, such as globalization and technological advancements, and their effects on human resource management. The report identifies the essential skills and experience required for a human resource manager in this sector, including effective communication, ICT proficiency, and decision-making abilities. It evaluates the suitability of the human resource manager role within the cosmetic industry, considering career growth opportunities. The document also includes interview questions and a job advertisement example in the appendix.

MG410 CAREER VIEWPOINT

Table of Contents
INTRODUCTION.....................................................................................................................................2
ANALYSIS AND APPLICATION...........................................................................................................2
General trends which will impact on cosmetic industry..........................................................................2
Skills and experience required to perform within chosen industry..........................................................3
EVALUATION..........................................................................................................................................5
CONCLUSION..........................................................................................................................................6
REFERENCES..........................................................................................................................................7
APPENDIX................................................................................................................................................8
Interview questions..................................................................................................................................8
Job advertisement....................................................................................................................................8

INTRODUCTION
In this competitive world, individual person efforts to set strategic aims and objectives
that provide appropriate directions to each regarding their career success whether it is related to
personal or professional. It gives clear view to them about what they prefer to achieve and
attempt to reach at target aim. The current assignment will be based on cosmetic industry, which
falls under the category of most profitable sectors in the world. The study will explain general
trends that impact on chosen sector and competencies as well as experience require to perform
within it. Lastly, it will define appropriate vacancy from selected sector.
ANALYSIS AND APPLICATION
General trends which will impact on cosmetic industry
In the world of business, there are several changes occurs that might impact variety of
activities within companies or industries. For instance, due to emerging and current trend few
fluctuations may occur within cosmetic sector that may put negative and positive impact on jobs
for which individual expect to work and knowledge as well as skills that they will need.
Globalization-
It is one of those trends that drive the attention of sector and companies like Dove which
operates under it, towards formation and making fluctuation in current activities (Mutascu and
Murgea, 2020). It may impact negatively upon cosmetic industry in which candidate prefer to
work as human resource manager. It drives the attention of organizations towards entering into
new or foreign market where they may obtain excellent opportunities for businesses growth. This
thing may change organizational requirements related to workforce as they expect to hire
experience persons instead of fresher’s who may have great skills and creative nature through
which they may reach at target goals and achieve expected outcomes. Globalization also put
negative impact on my current and further skills & knowledge.
Technology advancement-
It can be said that there are varied modifications happen within cosmetic industry, due to
several reasons or factors and technology advancement is the one (Top 10 Industry 4.0 Trends &
Innovations, 2021). For instance, emergence of artificial intelligence as common trend may put

positive impact on sector and HRM job for which person apply. It contributes to increase their
capability and productivity as well as performance level that made me able to recruit and select
talented people at workplace who may have power to gain competitive edge for industry and a
company that manage its business growth within chosen sector. AI make it possible to train
employees and enhance their competencies, which they may use further to achieve business
objectives and goals.
Emerging demand for skills and greater knowledge-
Just like above two, this trend may also make change in cosmetic industry in the context
of employer’s demand related to competencies and learnings for new candidates (Lafuente and
et.al., 2021). Due to this factor, recruiters may expect to recruit those new candidates that may
have skills which match with list of competencies that they expect and find out while recruiting
people. In order to gain future advantages and grab opportunities related to business growth and
excellent success, employer may expect to hire people on the basis of specific criteria and to
match with it I need to develop several skills. The rapid fluctuation in regard to skills and
knowledge among workers may put negative impact on human resource manager profession
within cosmetic industry.
Skills and experience required to perform within chosen industry
Effective communication-
To perform within cosmetic industry as human resource manager, individual have to
develop and use effective interaction skill, which made me capable to communicate with
customers and other people who may perform at similar work place within same industry (Adova
and Milekhina, 2020). It is one of the most significant skills that require within sector among
candidate to work effectively.
ICTs skill-
This skill also requires to perform within chosen sector, where a candidate tend to start
my professional career by working as human resource manager in HRM profession. ICTs
competence made them capable to utilize advance technologies for purpose of managing
worker’s attendance and other activities related to them.

Team working skill-
Along with above two, this ability is also needed within cosmetic sector and expected to
have among people by employer, because it made individual person able to achieve target aims
and perform with a team when it requires. By having this skill, workers feel highly effective and
productive in term of reaching at desire results.
Decision making competency-
Employer within cosmetic industry may expect of hire those candidates at profession of
human resource manager who have effective and appropriate decision making skill, which allow
them to take right action according situations at workplace where many people perform to gain
set aims and objectives of industry, which is important to do so (Stanton and Stanton, 2020).
Good understanding about employment laws-
Along with skills, within cosmetic sector employer may also require among new
candidate to possess greater knowledge about employment practices and regulations, which
contribute to deal with certain matters related to workers and allow them to perform in
productive manner. Appropriate comprehending about this subject may drive the attention of
individual towards creating positive working environment.
Knowledge related to performance management tools-
Person also efforts to develop knowledge about techniques that mostly individual while
working in profession of HRM may utilize, which is also required and expected to have among
people by employer or recruiter. It is quite important for them to have good understanding about
employee’s performance management ways, which they will use to manage everything.
2 areas of expertise-
 Training and development- at stage of starting professional career as HR manager, it is
essential to be expertise in field of training and development, because it allow employee
to build effective teams of players at workplace who may contribute in the future just like
today’s competitive business environment for gaining a lot of benefits.
 Recruitment and selection- just like in above areas, candidates also have to be expert in
field of selection and hiring because it allows them to hire talented and right candidates

that effect organizational or sector growth in positive manner. With this experience, they
will recruit knowledgeable candidate and train them to gain competitive edge for
cosmetic sector.
EVALUATION
Cosmetic industry is chosen sector in which several vacancies accessible. Among these
jobs, I choose human resource manager as appropriate vacancy for myself because of varied
reasons that are;
 I tend to start my professional career with specific employment opportunity in which I am
high interested and that is HR manager. It role is interest to me, as I am capable to fulfill
my accountabilities and duties in the context of variety of concepts related to strategic
human resource management such as recruitment and selection, talent management, etc.
 Human resource manager position is related to my potential of industry on the basis of
requirements and expectations that recruiter may have among people who may attempt to
get this role and efforts to reach at desire outcomes. It is quite challenging with a
company to manage the performance and productivity as well as activities of candidates.
It drives attention of employer to hire skilled and experience HR manager who may
contribute to do so and perform in effective manner by taking right decisions. It can be
said that all above information is related to chosen profession within cosmetic industry,
which I effort to perform in productive manner. Not only because of above reason, I also
chose this profession because I am capable to play this role within any company of
cosmetic world like Dove.
 After taking advantages from select vacancy as human resource manager I prefer to
recommend other to start their career with this because it allow them to grab variety of
career growth chances which they may use to grow even better than currently. While
working within HR profession, individual may get excellent understanding about diverse
workforce and learn how to deal with them which is quite essential to do so.
 Chose one is not an emerging or new job in market candidates seek to garb, but it is
beneficial and progressive chance that individual may never get in any other profession
as it brings a lot of benefits for them in term of developing their level of knowledge and

skills as well as experience level. I would suggest everyone to efforts to grab this
opportunity, which made them capable to obtain continuous success in their life.
CONCLUSION
On the basis of above analysis, it has been concluded that by considering common trends
in market, individual person has successfully entered and obtained desire vacancy in sector
where they have grown continually and developed new skill which they will utilized in the future
and current environment at workplace to achieve greater success. Furthermore, from above
discussion, it has been identified that effective communication, decision making, collaborative
and team work skills has enabled candidate to perform effectively and productively and retained
potential customers with Dove for longer. By developing and improving key skills and getting
excellent experience, individual has obtained desire outcomes.

REFERENCES
Book and Journals
Adova, I.B. and Milekhina, O.V., 2020, March. Role-playing Design of the Model of
Competences for a Competitive Manager. In International Scientific Conference" Far
East Con"(ISCFEC 2020) (pp. 1122-1130).
Lafuente, E., Vaillant, Y. and et.al., 2021. Experience as a catalyst of export destinations: The
ambidextrous connection between international experience and past entrepreneurial
experience. International Business Review. 30(1). p.101765.
Mutascu, M. and Murgea, A., 2020. Exports and financial performances in French cosmetic
industry: long live the'lipstick effect'!. Economic Research Guardian. 10(1).
Stanton, W.W. and Stanton, A.D.A., 2020. Helping Business Students Acquire the Skills Needed
for a Career in Analytics: A Comprehensive Industry Assessment of Entry‐Level
Requirements. Decision Sciences Journal of Innovative Education. 18(1). pp.138-165.
Online
Top 10 Industry 4.0 Trends & Innovations. 2021. [Online]. Available Through:
https://www.startus-insights.com/innovators-guide/top-10-industry-4-0-trends-
innovations-in-2021/

APPENDIX
Interview questions
1. How many years of experience do you have in Human resource?
2. What made you consider HR as a profession?
3. What are your future goals and objectives as a human resource employee?
4. Do you have any experience, skills and knowledge regarding HR profession?
5. What are the trends that you prefer to consider while working as human resource manager?
Job advertisement