Report on Chanel's Internal and External Factors Analysis and Impact

This report provides an analysis of Chanel's internal and external factors, crucial for understanding its business environment. The report begins with a SWOT analysis, identifying Chanel's strengths (brand value) and weaknesses (missed opportunities and forecasting). It also identifies opportunities (new trends) and threats (lack of innovation). The report then delves into a PESTEL analysis, examining the political, economic (low-cost labor), social (trends), technological (customer technologies), environmental (fast fashion impact), and legal (copyright issues) factors affecting Chanel. The report concludes by discussing how these factors affect the external environment, including company growth, increased profits, economic growth, and employment. The report emphasizes the importance of both internal and external factors for Chanel's success and references relevant academic sources.

Introduction
Internal and External factors are those which
affect the business in both positive and negative
and have a crucial effect in the company growth
and objectives. The report will help in
understanding the best of the internal and
external factors of the business and the ways in
which they can affect the external environment.
Internal and External factors
Name of the Student
External Environment
PESTEL ANALYSIS
Political: - Political factors which affect business in political ways.
Economical: - Low cost labour for the company.
Social: - Providing the latest trends in the product.
Technological: - Using the latest technologies to help the customer.
Environmental: - Fast fashion impact on the business of the
company.
Legal: - Copyright issues are one of the legal factors
How the company impact its
context External Environment
Business can affect the external
environment in many ways which include
the growth of the company, increase in
company profit, economics growth,
employment gets increase etc.
Internal Factors
SWOT ANALYSIS
Strength: - Strength of the company Chanel is the brand
value in the market.
Weakness: - Weakness of the Chanel are they are not up
to date in the brand forecasting and have a higher rate of
missed opportunity.
Opportunity: - new trends are the best opportunity for
the Chanel to capture new market.
Threat: - No regular supply in the innovation in the
product design in the market.
References
Li and et.al., 2019. Combined effect of internal and
external factors on sintering kinetics of plasma-sprayed
thermal barrier coatings. Journal of the European
Ceramic Society. 39(5). pp.1860-1868.
CONCLUSION
The report concludes that the internal and external
factors both affect the business and the company Chanel
are focusing on both the environment factors to work
best for the company