Jamunkar Construction Co.: Change Analysis and Implementation

This report analyzes the change management strategies proposed for Jamunkar Construction Co., a construction company in Chandrapur, India, aiming to transition from residential to commercial projects and real estate. The report begins with an introduction to the company's background and the r...Read More

MANAGING CHANGE

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................1
Methodology ..........................................................................................................................1
BACKGROUND.............................................................................................................................1
CHANGES.......................................................................................................................................2
CHANGE MAP...............................................................................................................................2
Gap Analysis..........................................................................................................................2
Route Analysis .......................................................................................................................4
Force field Analysis ...............................................................................................................6
INTERVENTION ...........................................................................................................................9
Assumptions...........................................................................................................................9
Risks ......................................................................................................................................9
EVALUATION................................................................................................................................9
CONCLUSION .............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
The present assignment will be developed for conducting a review on upcoming changes
within Jamunkar Building Co., a construction company in Chandrapur, India. It was established
in 2007, when Ravi Jamunkar, a civil engineer founded for employment generation. This
organisation stood on its excellency on technical aspects and design operations. It is one of the
few constructions companies in Chandrapur region, which aimed to be on top .
The report will discuss each and every stage of initiation implemented in Jamunkar Co.
along with methods to minimise risks involved while implementation process. It will include
various approaches of change map such as Gap analysis, route analysis along with change
intervention and evaluation of initiatives to be implemented for overall development and
effective growth of this company.
Various changes are always in need of money, resources and the desire of each and every
employee to bring effective modifications to the company can only be achieved when the entire
team is in collaboration for their betterment. In order to achieve new heights, the construction
company needs to bring various changes that can assist in expansion and progression of this
organisation.
This project is written in three major parts as mentioned below -
1. Change map: It includes -
 Gap Analysis – This method will describe differences between existing position and the
market position that the company wants to achieve in the future.
 Route Analysis – In this part, journey of changes will be discussed under the sections of
getting in, getting on and getting out under Kotter's 8 steps of change (Tian, Cui and
Reinartz, 2014). Forcefield Analysis - This tool will discuss restraining and driving forces against and for
the changes.
2. Change intervention - It will determine the actions that will be taken to represent
elements and areas of these changes
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3. Change evaluation – In this section, reflection on the change intervention and map will
be included.
BACKGROUND
In 2006, recession hit India, and at that point, my father Ravi Jamunkar felt the sense of
urgency to step into the property market. Many people from private sector lost their jobs due to
it. Ravi, a government civil engineer felt the need to create jobs and generated secondary income
by establishing Jamunkar Construction Co. Being an experienced civil engineer, Ravi took this
company to a new height. Being from a rural area and as an expert only in technical aspects, this
company was managed to finish all projects on general basis and I believed, with application of
management in administration, it will help the company to achieve growth and development
CHANGES
1. To transfer from residential construction to commercial projects
2. Moving towards real estate business
3. Development of new organisational structure
4. Drafting of new Audit system
5. Creation of a new schedule for night construction
CHANGE MAP
Gap Analysis
It is important to determine five main elements of the change analysis before identifying
where gap exist between current and future conditions after initiatives are implemented
(Mahulkar and Sonawane, 2016).
The five main elements in current project are as following -
1. Culture
2. Profit
3. Technology
4. Structure
5. Market position
Gap Analysis – Culture
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Now
Only few employees in Jamunkar Construction
Co. are speaking directly to the customers.
Good relationship with customers in residential
houses and apartments
Future
After implementing the change, most of the
employees will interact with customers
Development of relationship with businesses
and firms in commercial sector
Gap Analysis – Profit
Now
The construction company is only focusing on
customers in residential area which generates
limited profit.
Bargaining level of customers is very high.
Small projects or offers are available (Olofsson
and et.al., 2014).
Future
Transferring from residential to commercial
and real state may help in growth of business,
as it leads to increase in profitability and
revenue.
Bargaining level will decrease due to bigger
name and clients.
Big projects available for the company
Gap Analysis- Technology
Now
Small projects and use of old technology for
constructing homes and small buildings.
Limited investment
Future
Use of improved technology and large number
of labors for completion of huge infrastructure
and commercial offices or buildings.
Huge amount of investments
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Gap Analysis – Structure
Now
The company operates at a small scale and has
mostly constructed apartments and houses at
residential area.
No audit system
Ineffective night construction schedule
Future
Transformed into real estate firm in
commercial area.
Implementation of audit system
Developing new night construction schedule
Gap Analysis – Market position
Now
Popular among local markets and regions for
constructing houses and apartments
Unfamiliar with real estate market
Future
Entry into new markets such as commercial
market.
Introduction in Real estate market
Wider marketplace
Route Analysis
The Route analysis identifies various actions as I need to take for overcoming restraining
elements or forces. Aligning ideas according to Kotter's eight stage process of creating change
along with Lewin's change model can help to identify the impact of change easily.
Getting in
1. Developing sense of urgency – I will collect significant information and data from
employees’ engagement survey to identify how many employees are supporting in
implementation of changes in the company. Although, I know that most of the employees
in Jamunkar are good listeners as well as innovative thinkers. It is important to ensure
that employees understand and support change in an organisation structure as well as
transfer from residential to commercial real estate and a new audit system will help in
improving business functions (Tewkesbury and et.al., 2015).
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2. Developing a guiding coalition – I will make sure various departments and teams in the
company adapt and promote all the changes as planned. Project managers, head of each
department and managers will be included to understand benefits of initiations. It is also
important to create an effective stakeholder engagement plan in order to identify to whom
we need to interact with and how to get major influencers supporting implementation of
changes.
3. Creating vision to change – I will involve with project managers, head of departments
and employees to make them understand the importance of changes planned so that they
can get linked to the strategies. A discussion with team members within the company is
essential to reflect significance of initiative to organisation and customers.
Getting on
4. Communicating the change vision – The company is not so effective in
communication, however there is an important theory which states while implementing a
change, it is very essential to communicate regularly with employees (Zhao, Huang and
Zhu, 2015). I will focus on utilising various communication tools such as phones, emails
and messages to interact with employees. These tools will help in formulating strategies
related to transfer in commercial and real estate market, putting audit system and new
night construction schedule. Manager will be trained into order to conduct team briefing
so that all the employees in Jamunkar Co. can prepare themselves for adapting changes as
planned.
5. Empowering broad based action – It is important to identify any issue or barrier which
can affect effectiveness or efficiency of business functions and implementation of
changes. Before implementing initiatives, it is essential to arrange resources, recruit new
and skilled employees. A proper project or change management plan must be developed
to meet desired outcomes. According to Kotter's theory, there are four major barriers to
empowerment -
 Formal structure of an organisation
 Lack of abilities or skills to implement of complete the changes
 Information and personnel systems
 Top level employees who resist changes and show minimum engagement
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6. Achieving short term goals – In order to successfully implement and complete changes
as per the plan, it is essential to set short term goals of the project. For example – It is
important to collect data and information related to commercial area, obtaining complete
statistics can be referred to a short term achievement. There can be many such goals
which can be set and develop for encouraging employees as well as achieving final aim
or objectives related to changes (Change map, 2017).
Getting Out
7. Consolidating gains and producing more change – Achievement of short term goals
such as collection of data related to new market, recruiting new employees etc. will help
in developing sense of motivation and encouragement. This would assist the constructing
company to measure level of achievement and accuracy of changes or initiation taken
such as recruiting new and skilled employees that may help to perform in better way and
bring innovative ideas useful for planning changes.
8. Introducing new approaches in the culture – Customers are the most important for
each and every business, Jamunkar Construction Co. is already a well-known local
builder company for constructing house and apartments for their customers. It is
important to ensure that changes planned by the company are beneficial for them as well
as for society. It is essential to involve and consider welfare of customers for getting
success in any initiation or organisational changes (Mun and et.al., 2014).
Force field Analysis
Driving force Level of force 1 =
weak 5 = strong
Restraining force Level of force 1 =
weak 5 = strong
Myself –This idea for
changes was
developed by me and
more than 50
employees supported
it. I was motivated to
5 Top level managers –
Some managers on top
level were resisting
changes and thought
that it would be very
difficult to implement
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make plan and
implement the
changes.
them which was very
disappointing.
Management team –
This is the team set by
me for managing and
planning various
business functions and
activities. They are
also responsible for
recommending
different ideas for
overall development.
5 Work-load issue –
Jamunkar construction
Co. has limited
number of employees
who perform multiple
functions,
implemented changes
that may develop
various difficulties and
affect their
performance
negatively. It forces
them to resist the
changes initiated.
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Project managers –
The newly hired
project managers are
very motivated and
believe that this is a
great chance to get
visibility and achieve
success in career.
3 Stress and Confusion
– As a fresher’s in the
company, it is difficult
for new managers to
perform their best and
get familiar with new
working environment.
It develops a little
demotivation among
the employees.
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5
Myself
Management team
Project managers
0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5
Column B
Illustration 1: Driving forces
Top level managers
Work-load issue
Stress and Confusion
0 0.5 1 1.5 2 2.5 3
Column B
Illustration 2: Restraining forces

INTERVENTION
After completion of route analysis and Kotter's eight steps, it has been identified to make
changes in an organizational structure, transfer into new market, putting audit system and
rescheduling night construction timing, it is very essential to ensure that each and every step or
activity of the project is completed according to time set using appropriate resources. There are
some cases in which steps were missed but to achieve the goals, I tried that all the steps in
Kotter's approach from the beginning to end of project (Hansen and López, 2018).
Assumptions
 Successful transfer from residential to commercial construction
 Increase in productivity and profitability
 Establishment of Real Estate business
 Increased number of customers
 Strong and skilled workforce
 Development of effective and efficient business functions
Risks
 Huge investment risk
 Employee dissatisfaction
 Failure in projects
 High level of Market competition (Change assumptions, 2016,).
EVALUATION
The overall projects went well; project managers and other employees showed a great
effort in implementing changes as planned. Jamunkar Construction company started their
business in commercial market which was acceptable by their customers. Many contracts for
commercial buildings are already obtained, entering into real estate business was also successful,
newly hired accountants were very effective in putting a significant audit system within the
company.
What worked well?
The employees and project management team were highly motivated as they see their
growth with the development in Jamnukar Co. which encouraged them to adopt planned
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changes. Recruitment of skilled employees such as Accountants helped a lot in establishing an
effective audit system which can record and analyze transactions, revenue and expenses of the
company (Pond, 2016). A good reputation in residential construction promoted this organization
in commercial market as well.
What didn't work well?
Newly hired project managers were not much experienced as they were getting confused
many times while planning new schedule for night construction. It developed a lot of difficulties
in setting up timing and schedules for shifts of employees working within construction sites at
night.
Recommendations for future
It can be helpful for the company if they hire experienced managers who had already
worked in construction company. There must be fluctuating schedules or shifts for employees
and laborers. Proper training must be provided to each and every worker within an organization
so that changes can be planned and implemented successfully.
CONCLUSION
The above report concluded that change management and implementation is a critical
approach for most organizations. There are various theories and models which can be useful for a
company while implementing changes in their business structure or functions. This report
identified that changes such as transfer into commercial, reals estate, creating new audit system
etc. are successfully implemented within Jamunkar building construction Co. The only initiative
not completed was rescheduling night construction shifts due to confusion and employees’
resistance.
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REFERENCES
Books and Journals
Tian, J., Cui, S. and Reinartz, P., 2014. Building change detection based on satellite stereo
imagery and digital surface models. IEEE Transactions on Geoscience and Remote
Sensing .52(1). pp.406-417.
Mahulkar, H.N. and Sonawane, B., 2016, April. Unsupervised approach for change map
generation. In Communication and Signal Processing (ICCSP), 2016 International
Conference on (pp. 0037-0041). IEEE.
Olofsson, P. and et.al., 2014. Good practices for estimating area and assessing accuracy of land
change. Remote Sensing of Environment, 148, pp.42-57.
Tewkesbury, A.P. and et.al., 2015. A critical synthesis of remotely sensed optical image change
detection techniques. Remote Sensing of Environment, 160, pp.1-14.
Zhao, F., Huang, C. and Zhu, Z., 2015. Use of vegetation change tracker and support vector
machine to map disturbance types in greater yellowstone ecosystems in a 1984–2010
Landsat time series. IEEE Geoscience and Remote Sensing Letters .12(8). pp.1650-1654.
Hansen, V.L. and López, I., 2018. Mapping of geologic structures in the Niobe‐Aphrodite map
area of Venus: unraveling the history of tectonic regime change.Journal of Geophysical
Research: Planets.
Pond, B.A., 2016. Across the grain: Multi-scale map comparison and land change assessment.
Ecological indicators, 71, pp.660-668.
Mun, K., Kim, J., Kim, S.W. and Krajcik, J., 2014. Exploration of high school students’ concepts
about climate change through the use of an issue concept map (IC-Map). In International
Conference on Science Education 2012 Proceedings (pp. 209-222). Springer, Berlin,
Heidelberg.
Online
Change assumptions, 2016, [Online]. Available through:<http://www.theoryofchange.org/what
is-theory-of-change/how-does-theory-of-change-work/example/identifying-
assumptions/>
Change map, 2017, [Online]. Available through:<https://thinktransition.com/core
services/change-map/ >
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