Leadership and Change Management in the Service Industry Report
VerifiedAdded on 2022/11/28
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Report
AI Summary
This report analyzes change management within the service industry, focusing on the implementation of changes and its impact on the employees and the company. The report uses the Lewin's Change Management Model (Unfreeze, Change, Refreeze) to examine the change management strategies of two different hotels. The report highlights how these hotels adapt to market changes, resolve internal conflicts, and adjust their management to improve customer service and overall performance. It also analyzes how these hotels implement changes to their marketing strategies, staff, and management to improve performance. The conclusion emphasizes the importance of effective change management for organizational success. The report includes references to relevant literature that supports the analysis of the change management process.
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