Cloud CRM: Service Models, Benefits, Barriers and Future Trends

This report provides an overview of Cloud Computing service models, focusing on Software as a Service (SaaS) and its application in Cloud-based Customer Relationship Management (CRM). It highlights the benefits of Cloud-CRM, such as improved services, reduced costs, and enhanced information storage, while also addressing barriers like security concerns and connectivity issues. The report further explores the future of Cloud-CRM, emphasizing mobile options, customization, and integration. The conclusion underscores the potential of Cloud-based CRM for enhancing business growth and customer base by leveraging SaaS models to meet customer expectations and improve IT service performance.