Evaluating HR Strategies for CMA CGM: A Research Proposal for MBA

This research proposal outlines a study focused on evaluating and improving the human resource strategies of CMA CGM, a maritime shipping company. The proposal addresses key challenges such as employee management, training, and environmental concerns related to the shipping industry. It aims to review existing strategies, develop employee involvement strategies, and strategize communication plans and training programs. The research will employ a mixed-method approach, combining quantitative and qualitative data collected through interviews with management and employees, as well as secondary data from company policies and news. The analysis will use a descriptive approach, leading to recommendations for improvement. Ethical considerations, including potential reliability issues, are also addressed. The ultimate goal is to enhance CMA CGM's HR practices to support its business objectives and address industry-specific challenges.

Running head: HUMAN RESOURCE STRATEGIES
HUMAN RESOURCE STRATEGIES
Name of the Student:
Nae of the University:
Author Note:

1HUMAN RESOURCE STRATEGIES
Project Description:
The CMA CGM has always tried to maintain the safety and security of the gods and
articles that are being shipped. However, currently the organization is faced with a certain
number of problems, which are mostly related to the human resource strategies and planning.
Firstly, since the organization ships though the water bodies, therefore, there is a huge
environmental issue that the organization has to consider. There are issue related to the
spilling of the oil while shipping, spilling of the articles or goods during the time of shipping,
harm to the planktons and marine creatures (Mohamed and Ducruet. 2016). Therefore, the
organization must provide certain policies and guidelines, to refrain from these aspects. At
the same time the organization is also facing issues with managing the large employee base.
The organization has to manage through the 1110,000 employees for which they need an
excellent communication structure, and the organization lacks this, at some level. Along with
that, in the maritime shipping industry all of the workers must have proper and core ideas
about the water routes and the navigation processes, and also must have an idea of the routes
that are followed by the organization itself (Xu and Cariou. 2013). Hence the organization
must plan for training processes and programs for the employees. These all must be enlisted
into the human resource management strategies for the organization.
However presently, the organization is increasingly facing problems regarding the
training issues among the employees as well as problems regarding the employee
involvement and employee management in the business conducts.
Research Opportunity:
The aim of the research is to understand the guidelines and the policies that the
organization must incorporate to involve the employees into the business conduct. At the
same time, plan for a strategic training program that will help in communicating the

2HUMAN RESOURCE STRATEGIES
organizational goals to the employees and then provide them with the needed knowledge to
get involved in the business conducts.
Background:
The human resource strategies are related to the concepts of personnel management or
human resource management and it includes the process and the system that must be included
into the management perspective to approach all the human resource management related
aspects and approaches (Noe et al. 2017). With the rise of globalization, most of the problems
faced by the organizations are related to the human resource management. The human
resource strategies not only help in dealing with the organizational process, for example,
wage management, employee management and engagement, employee motivation, training
programs and the like (Stewart and Brown. 2019). These strategies also help in facing the
environmental challenges, through the formation of proper guidelines and policies.
Core Literature:
Mohamed-Chérif, F. and Ducruet, C., 2016. Regional integration and maritime connectivity
across the Maghreb seaport system. Journal of Transport Geography, 51, pp.280-293.
Mohamed-Chérif, F. and Ducruet, C., 2016. Regional integration and maritime connectivity
across the Maghreb seaport system. Journal of Transport Geography, 51, pp.280-293.
Noe, R.A., Hollenbeck, J.R., Gerhart, B. and Wright, P.M., 2017. Human resource
management: Gaining a competitive advantage. New York, NY: McGraw-Hill Education.
Stewart, G.L. and Brown, K.G., 2019. Human resource management. Wiley.
Aim and Objectives:
The aim of the following research proposal is therefore,

3HUMAN RESOURCE STRATEGIES
o Reviewing the existing strategies of the organization.
o Developing employee involvement strategies.
o Strategizing the communicational plans and the training management program for the
organizational employees.
Methodology and Data Resources:
The research will involve an exploratory research design involving a mixed method
approach which will involve both thee quantitative and qualitative methods.
The resources for the data will include, both primary and secondary types of data. The
primary forms of data will be gathered form interviewing personnel involved in the
management and the employees of the organization. The secondary data will be gathered
from the policy hand book of the organization and the past news related to the organization.
Data Collection Approach:
He primary forms of data will be gathered form interviewing personnel involved in
the management and the employees of the organization. The secondary data will be gathered
from the policy hand book of the organization and the past news related to the organization.
Data Analysis Method:
The Data analysis method will essentially include a descriptive approach, involving a
primary method and will be followed by certain recommendations.
Ethical Consideration:
While conducting the analysis, the research can be faced with the issue of reliability,
as it is often seen that the management of the organizations do not want to discuss the
management strategies and therefore provide wrong or false information.

4HUMAN RESOURCE STRATEGIES
References:
The research will include a Harvard referencing just as have been done in this
proposal, with proper Harvard in- texting style.
Confirmation of Originality:
This particular research proposal is completely done by myself, without any external
help or resources.