MBA505: Business Psychology, Coaching and Mentoring Report for XYZ Plc

This report provides an analysis of XYZ Plc, an Australian media company facing market challenges. The company has appointed a new CEO to address issues such as the threat from internet-based media companies. The report focuses on how the new CEO can implement effective coaching and mentoring strategies to improve employee performance and foster innovation. Key aspects include the need for training, the importance of a 360-degree feedback system, and the development of a collaborative work environment. The report suggests that the CEO should focus on communication, training, and employee engagement to improve XYZ Plc's performance and market share. The report also mentions the importance of matching senior and junior employees to facilitate knowledge transfer, and the use of a democratic coaching style. The report emphasizes the need for a strong knowledge pool and the importance of a collaborative approach to achieve the company's goals.

Business Psychology, Coaching and
Mentoring
Name of the Student:
Name of the University:
Author's Note:

Introduction
‘XYZ Plc’ is an Australian stock exchange company
that is undergoing some changes. Priscilla Brown is
being appointed as the new CEO.
It is expected that she will be coaching the employees
to learn the social networking sites so that they can
overcome the threats

Threats faced
XYZ Plc has been facing some issues in the coming
scenario due to the large scale development and
advancement in the filed of science and technology

Designing
Need assessment to be conducted
The training sessions will be comprising of employees
belong from the older employees and also the employees
who have been recruited recently
Reverse mentoring and coaching is to be developed

Pool of knowledge
The trainer has to develop a vey strong pool of knowledge
so that the interchange of knowledge takes place in a very
effective manner

Matching
Trainer has to match the senior employees and the junior
employees in a proper group so that they can understand
about the importance of putting forward a joint
collaborative effort
360 degree feedback system
Horizontal communication system

Selection and planning
The selection must be done in a fair manner without any
biasness
Equal importance to be given to all the trainees
Experts to be hired from outside
Selecting the democratic teaching or coaching style

Conclusion
Thus it can be concluded that the company is doing a
good job by recruiting a new CEO. The CEO will have to
use the strategies of effective communication and proper
feedback system so that the employees can easily reach
out to each other and move forward in a collaborative
manner.

References
Amann, Philipp, and Joshua I. James. "Designing
robustness and resilience in digital investigation
laboratories." Digital Investigation 12 (2015): S111-S120.
Kapp, Karl M., William F. Latham, and Hester Ford-
Latham. Integrated learning for ERP success: A learning
requirements planning approach. CRC press, 2016.
Morrison, Gary R., et al. Designing effective instruction.
Wiley, 2019.
Teklehaimanot, Mebrahtu L., et al. "Moving Toward New
Horizons for Marketing Education: Designing a Marketing
Training for the Poor in Developing and Emerging
Markets." Journal of Marketing Education 39.1 (2017): 47-
60.

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