Analyzing Coca-Cola's Job Analysis: Job Description, Specification

This report provides a comprehensive analysis of job analysis, job specification, and job description within the context of Coca-Cola. It identifies the techniques used in the job analysis process, along with their advantages and disadvantages. The report delves into the challenges faced by Coca-Cola in implementing these processes, particularly concerning employee cooperation and management bias during performance appraisals. Furthermore, the report offers strategic recommendations for aligning job analysis with organizational goals, emphasizing the importance of clear communication, fair judgment, and the positioning of job descriptions as opportunities for growth. The analysis underscores the significance of efficient job analysis in gaining a competitive advantage and fostering a more equitable work environment within Coca-Cola.

Running head: JOB ANALYSIS
Job Analysis, Job Specification and Job Description
Name of the Student
Name of the University
Author note

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Executive Summary
The report has thrown light on the job analysis process which is being used in the different
organizations. The company which has been taken into consideration Coca-Cola wherein the
different techniques of the process of job analysis have been identified which is essential in
nature. Furthermore, the advantages and the disadvantages have been identified which played
a major role in analyzing the recommendations which is necessary for the strategic alignment
of the organization effectively.

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Table of Contents
Introduction................................................................................................................................4
Overview of Coca-Cola..........................................................................................................4
Application of Job Analysis (Job Description and Specification) at Coca-Cola.......................4
Advantages and Disadvantages of Using Job Analysis.............................................................6
Advantages and Disadvantages of Job Specification.................................................................6
Advantages and Disadvantages of Job Description...................................................................7
Challenges Faced by Coca-Cola................................................................................................7
Recommendations on Strategic Aligning of Job Analysis (Job Description and Job
Specification).............................................................................................................................8
References................................................................................................................................10

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Introduction
The report helps in the entire analysis along with identification of the importance of
the Job Analysis, Job Specification and Job Description in the respective organization named
Coca-Cola. The job analysis is the entire process wherein the different judgements are being
made about the different collection of the data n the respective job. There are two major sub-
sections of the job analysis which are as follows:
 Job Specification
 Job Description
Overview of Coca-Cola
Coca-Cola is one of the carbonated soft drinks which is being manufactured by The
Coca-Cola Company situated and headquartered in United States of America. The company
was introduced and founded in the year 1886 and it is one of the most successful beverages
company in the entire world1. The company tries to sell the different products in more than
200 countries in the worldwide and the company has been ranked at number 87 in the year
2018 in the entire United States of America.
Application of Job Analysis (Job Description and Specification) at Coca-Cola
The job analysis process in Coca-Cola comprises of two major processes which is
inclusive of job description and job specification. The job description helps in analysing the
and defining the different responsibilities and relationship with the given job position. On the
other hand, job specification is inclusive of different qualifications of the candidates suitable
for the respective job position. The job analysis (Job Description and Specification) is done in
1 "Coca-Cola Global". Coca-Cola.Com, 2018, http://www.coca-cola.com/. Accessed 16 Nov 2018.

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Coca-Cola through the performance of the different individuals with the particular
background in the industrial psychology2.
Furthermore, this has been seen that the job analysis which is inclusive of both (Job
Description and Specification) have helped in providing Coca-Cola company with the
different information which enables the organization in determining the employees who are
suitable for the roles in different aspects such as the sales skills or the marketing skills which
are essential in this respective job3.
In Coca-Cola Company, this is mandatory in nature for the different sales and
marketing officers to have proper experience and professional skills for attracting the
different customers in the market which is considered as the job specification. Furthermore,
the job description helps the company in before advertising their vacancy which is descriptive
in nature as well. Coca-Cola Company tries to indicate the different kinds of necessary
qualifications which are required for the marketing and sales manager which will be
beneficial for the success of the organization.
22. Anderson, Verl and Caldwell, Cam. (2018). Job analysis: The building block of human resource
management. Journal of Strategic Human Resource Management.
3. Edien, Anas Ghazi Alam. (2015) "Effects of Job Analysis on Personnel Innovation."
3

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Advantages and Disadvantages of Using Job Analysis
Advantages
 This helps in providing valuable kind of information related to the job which helps the
managers along with job analyst the different duties along with the responsibilities of
the job effectively
 The job analysis helps the employees in creating right job which will be fitting the
employees in an effective manner and this helps in establishment of the effective
hiring practices which is beneficial for the success of the organization
Disadvantages
 The Job Analysis process is time consuming in nature and this is the major limitation
when the jobs change in a frequent manner.
 This is inclusive of the human efforts as there are different kinds of information which
are required for the various jobs and this will affect the overall efficiency in an
inappropriate manner
Advantages and Disadvantages of Job Specification
Advantages
 This helps in highlighting the different specific details of the job position
 This helps in screening of the different resumes and this saves time 4
Disadvantages
4 Siddique, C. M. (2004) "Job analysis: A strategic human resource management practice." The International
Journal of Human Resource Management 15.1 (2004): 219-244.

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 This is time consuming process
 It provides the framework for the emotional characteristics
Advantages and Disadvantages of Job Description
Advantages
 It helps in manpower planning
 It helps in the process of performance appraisal
 It helps in analyzing the training and development program effectively
Disadvantages
 Regular updates are required on a mandatory basis
 It becomes outdated very often and this affects the entire process
Challenges Faced by Coca-Cola
There are different challenges which are being faced by Coca-Cola due to the process
of job analysis which is inclusive of job description and job specification. It has been found
that the employees in the organization are not supportive and there was no such cooperation
from the end of the employees in collection of the accurate data. This had become sheer
wastage of the time and this led to the different kinds of problems in performing the job
analysis process in the organization.
Furthermore, this has been noticed that the higher management in Coca-Cola was
biased in taking the different information relating to the performance appraisal of the
employees. In the respective article, this was being noticed that during the appraisal process

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conducted by the organization, there was personal preferences of the managers and the
deserving officials were not receiving any kind of support5.
Recommendations on Strategic Aligning of Job Analysis (Job Description and Job
Specification)
From the above, this can be noticed that there are different kinds of issues in the job
analysis process which was faced by the entire management of Coca-Cola Company and this
affected their brand image in a negative manner. In order to resolve the same, there are few
recommendations which can be provided in strategic aligning of the job analysis process.
Firstly, the company needs to make the impact of the work clear on the employees
effectively which will be beneficial for the success of the organization in a positive manner.
The proper connection with the dots between the work which will be performed along with
the overall impact on the people and organization will help the higher officials in making the
employees understand the job appropriately.
Secondly, positioning of the job description as the opportunity in the organization
wherein there should be less biasness. The fair judgement of the higher officials of the
company will help the employees to perform well and they will be motivated. During the
performance appraisal process, this is mandatory in nature to judge the performance of the
employees which will be helpful in the improvement of morale of the employees.
Lastly, defining the different exciting challenges to solve which will be helpful for the
company in gaining more competitive advantage. The proper hiring of the suitable candidates
will be beneficial for the overall success of the firm along with making the process of job
analysis more efficient in nature. The job analysis process is efficient in nature as this will be
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effective for the company to gain more competitive advantage and there will be less biasness
and personal preferences in order to gain huge competitiveness.

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References
"Coca-Cola Global". (2018) Coca-Cola.Com, 2018, http://www.coca-cola.com/. Accessed 16
Nov 2018.
Anderson, Verl and Caldwell, Cam. (2018). Job analysis: The building block of human
resource management. Journal of Strategic Human Resource Management.
Edien, Anas Ghazi Alam. (2015) "Effects of Job Analysis on Personnel Innovation."
Siddique, C. M. (2004) "Job analysis: A strategic human resource management practice." The
International Journal of Human Resource Management 15.1 (2004): 219-244.