MBA 5003: Coca-Cola's Logistics, Technology Operational Plan

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Added on  2022/11/28

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This report provides an analysis of Coca-Cola's logistics and technology management, covering aspects such as supply chain strategies, supply chain policy, and management methods. It includes an internal and external analysis using SWOT and PESTLE frameworks to assess the current situation. Issues identified within Coca-Cola's logistics operations are discussed, along with the use of information systems. The report concludes with recommendations for supply chain improvement, focusing on innovation, people management, supplier relationship management, and strict quality control. The analysis also touches upon Coca-Cola's sustainability initiatives and policies related to customer service, cost efficiency, and environmental responsibility.
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