Coffee Ville and Max Lionel Realty: Management and Leadership Report

This report provides a comprehensive analysis of management and leadership principles, using Coffee Ville and Max Lionel Realty as case studies. The report is divided into three tasks. Task 1 focuses on the recruitment process for a cafe manager at Coffee Ville, including reviewing business documentation, identifying role requirements, preparing a recruitment schedule, developing a job description, writing a job advertisement, and creating an interview guide. Task 2, Part A, begins to assess the candidates for the cafe manager position. The report covers responsibilities, skills, and qualifications required for the role, along with the process of advertising the job and conducting interviews. The report also includes details of the interview process and seeks approval for the recruitment plan. The analysis is designed to provide insights into the practical application of management and leadership theories in real-world business scenarios.

MANAGEMENT AND LEADERSHIP
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Table of Contents
Introduction......................................................................................................................................3
Task 1...............................................................................................................................................3
Task 2.............................................................................................................................................12
Part A.............................................................................................................................................12
Part B.............................................................................................................................................14
Conclusion.....................................................................................................................................19
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Introduction
Management as well as leadership both are required in every company for ensuring the
smoothness in the operations of the company. It is essential for the managers to take effective
care of every employee and their work. Responsibilities and duties of every manager and team
leader had been always indispensable in order to manage the operations of the organisation. Both
leaders and managers are highly obliged to follow certain regulations and rules of the
organisation. They are eventually held responsible for maintaining the work environment in an
organisation. The study portrays functioning and execution of activities of two most well-known
companies- Coffee Ville and Max Lionel Realty. The study comprises of three tasks out of which
one is about planning for recruitments, another is for supporting the selection of staffs and the
last one is for reviewing the project. Each of the tasks is based on case scenarios regarding both
the companies.
Task 1
1. Reviewing stimulated documentation of Coffee Ville business
Coffee Ville had been one of the most renowned and well-known cafe shop which is famous in
tits locality for delivering sultry hot coffee to the customers. It had grown into a flourishing
business within few years as owned by Emma Belcastran and Rufus Belcastran. Employees as
well as customers were potentially satisfied with the services being offered by the cafe. The level
of satisfaction had been fulfilled through the services provided by the cafe owners to the
customers.
2. Identifying requirements of role for cafe manager position in Coffee Ville
Various roles and responsibilities are required for being a cafe manager which is needed for
being appointed by Emma Belcastran and Rufus Belcastran, the cafe owners as well as Joe
Belfone. Hence, through a template, the required roles as well as responsibilities have been
provided below:
Responsibilities and Duties
Responsibility 1 – For managing the daily transactions of the cafe including organising couriers,
mail, travel and catering. Staffs are needed to be able to access MS EXCEL subtly and
confidently, for arranging global travel and for working on their own. All the required catering
events are to be finalised within the given period of time within the organisation.
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Responsibility 2 – For maintaining financial statements of the cafe and preparing reports on daily
and monthly based sales of the cafe, a cafe manager is required. Smooth access to Excel is highly
required and good knowledge on accounts and finance is even required by the staff members.
Every report is needed to be submitted by the end of each week.
Responsibility 3 – For communicating with customers, cafe manager must have proper
knowledge of ethics and conduct. He must know to value emotions and beliefs of customers,
since each of the customers have distinct cultural backgrounds. Being bilingual is another most
essential requirement to connect to foreign customers at the cafe.
Responsibility 4 – Having proper leadership and organising skills is highly required in order to
maintain the work culture and work environment. Managing conflicts and resolving issues and
problems would be easier for the cafe manager possessing such skills and abilities.
Responsibility 5 – Motivating staffs is another most skilful ability that is highly demanded within
the capabilities of a cafe manager. In order to motivate staffs, the cafe manager must possess
knowledge about performance staff and must be a good speaker.
Responsibility 6 – Coordinating shift timings and schedules of the employees is eventually
required since the employees work under rotational shifts as they do part time jobs. Hence, one
must have knowledge about scheduling work times and know the techniques to convince
employees for working at their provided time.
Work Experience and Skills
Essential Desirable
Certificate in Business Administration Advanced Excel course
Certificate in business Analytics Hadoop, SAS, SAP
Diploma in Staff management Tally
Diploma in Financial Management Financial Accounting course
Personal Qualities and Behavioural Traits
Essential Desirable
Minimum two years general administration/
reception experience
Experience working in a manufacturing
environment
Minimum two years of experience as an accountant Experience working in a production
environment
Minimum three years experience in managing cafe Experience working in a manufacturing
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environment
Minimum one year of experience as a human
resource manager
Experience working in a sales
environment
Employee name: .........................................................
Signature: ................................................................... Date: ..............................
Manager name: ..........................................................
Signature: ................................................................... Date: ..............................
Performance review period: every six months>
Next review date:
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3. Preparing recruitment schedule for recruiting new cafe manager
In the words of Café-Mendes et al. (2016, p.497), recruitment schedules is the details of
recruiting and selecting staff members of the cafe and a recruitment schedule had been prepared
for selection the new cafe manager which is as follows:
Recruitment Schedule
Name: .............................................................................................................
Date: ...................................................................
Recruitment activities – Recruitment Schedule
Summary (including information in support of new position)
Being the cafe manager, it comes under due responsibility to look after the operations and
workings of every employee and satisfy each and every customer. Ensuring a good work
environment and maintaining a suitable work culture is highly required for being an
eligible cafe manager. It feels good to enjoy the warmth of this position yet it must be
notified that ‘With great power, comes great responsibility.’
Milestone: Action and/or
objective
Time required Person
responsible
Budget and/or resources
(where applicable)
Performance
management and training
1 month Emma
Belcastran
$2000
Implement after
developing procedures
and policies
1.5 month Emma
Belcastran
$5000
Coordinating schedules
of cafe and shifts
15 days Joe Belfone $2500
Excellent interpersonal
and communication
skills
1 month Joe Belfone $3500
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Keeping cafe area
cleaner and safer
2 months Joe Belfone $4000
Management of staff 3 months Rufus
Belcastran
$5000
Customer service and
sales skills
1 month Emma
Belcastran
$1500
Capabilities for running
staff meetings
2 months Emma
Belcastran
-
Motivate subordinate
employees
2.5 months Rufus
Belcastran
-
Performance Appraisals 1 month Rufus
Belcastran
$4500
4. Developing job description for required role with the scenario of CoffeeVille and
documents of stimulated business
According to the observations of Millán et al. (2016, p.92), every job has a particular description
which is being provided for easy and quick understanding of the job role by the applicant and it
would thus be easier to select or recruit individuals with appropriate job description. Similarly,
for a cafe manager, following is the job description:
CoffeeVille job description
Job title: Cafe Manager
Salary: $50000
Hours: Full-time job
Location: 3216 Collins Street Melbourne Vic 3000
Reporting relationships: Joe Belfone, current cafe manager of Coffee Ville
About Coffee Ville: It is aimed at providing superior quality and fair traded coffee along with
superior hot as well as cold gourmet beverages and food. It necessarily offers friendly and fast
service.
Purpose of position: In order to manage the cafe more attentively and effectively, a new cafe
manager is highly required. This would be highly helpful for the cafe owners to manage the
functions and increase its sales goals and objectives gradually per month. As per the owners
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Emma Belcastran and Rufus Belcastran, it is a lot essential to hire a new cafe manager who is
eligible enough to perform the above required roles and responsibilities.
5. Writing a job advertisement according to procedures and policies of CoffeeVille for
several types of media advertising
A job advertisement needs to be catchy and attractive to grab the attention of the clients and
customers. As per the perspectives of Postigo, (2016, p.416), every job advertisement is
regarding a specific job role and personification that is required to be provided for promoting the
career opportunities at company and supporting and encouraging employment.
Job Advertisement
BBC World
 Newspaper classifieds
 Facebook
 cafe notice board
 Class fields online
 cafe window
 industry newsletter
Reasons for selected advertising channels: For attracting new customers, it is required to
promote the cafe in varied media channels. They could easily convey the messages to the
customers all across the world. Advertisements and promotional activities are necessary to
increase the sales and income of the cafe.
The advertisement channels provide positivity to the sales of the organisation.
Job ad –Café Manager
● New cafe manager
● 3216 Collins Street Melbourne Vic 3000
● $50,000
● 12.12.17
● Exciting job role with excellent pay scale and work timings
Required and preferred qualifications
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 degree in business administration
 Diploma in financial management
 Diploma in staff management
 Degree in Business analytics
Experience
 Minimum two years general administration/ reception experience
 Minimum three years experience in managing cafe
 Minimum one year of experience as a human resource manager
 Minimum two years of experience as an accountant
Skills
 Excellent communication skills
 Business analytics skills
 Financial accounting skills
 Human resource skills
 Marketing skills
6. Developing a guide for interview
An interview guide is being prepared for helping with the problems and issues any applicant is
facing before or at the time of the interview. According to the opinions of Eurich and Langer
(2016, p.189), it gives the confidence and positivity to the worker that might get lost due to panic
or griefs. It helps the applicant by understanding the types of questions to be encountered as well
as the scores that might be received on each answer. Referring to the particular case scenario,
anm interview guide is being provided as follows:
Interview guide
Job title: Café Manager
Date and time of interview: 10.12.17
10 a.m
Selection panel: Emma Belcastran and Rufus Belcastran
Applicant:
0 No answer given or answer 2 Some points covered, 4 Good answer. Relevant
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completely irrelevant. No
examples given.
not all relevant. Some
examples given.
information. All or most
points covered. Good
examples.
1 A few good points but main
issues missing. No
examples/irrelevant examples
given
3 Some points covered.
Relevant information
given. Some examples
given.
5 Perfect answer. All points
addressed. All points
relevant. Good examples.
Questions and weighting
Question
categories
Questions
<Complete in
Assessment Task 1>
<Amend in
Assessment Task 2>
Applicant’s
responses
Weight
(1-2)
Score (0-
5)
Total
<Complete in Assessment Task 2>
Work history 1. What was your
previous job role?
As a sales manager
in a well known
company
2 1 3
2. How was your
previous work
experience?
It was good yet not
up to the mark
1 2 3
Education
and training
3. What is your
academic
qualification?
Post graduate
degree in MBA
(Masters of
Business
Administration)
1 3 4
Personality,
motivation
and character
4. What do you
think about
individual beliefs
and values?
Everybody belongs
to different cultures
and ethnicities and
hence it is crucial to
value everyone’s
beliefs and cultures
2 5 7
5. What motivates Financial status and 2 5 7
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you the most? ambition
Total score (Skills and
knowledge)
24
Follow up
questions
Applicant answer
<complete in Assessment
Task 2>
Weight (1-2) Score (0-5) Total
How much
notice do they
have to give?
1 month 1 2 3
When can you
start?
January onwards 2 4 6
Are you
comfortable
working at
rotational
shifts?
Yes 2 5 7
Total
score(Additional)
16
Ending the interview:
Thank the applicant for attending the interview.
● Let them know what happens next i.e. when you will be making your decision and how you
will be letting them know the results (applicants who have attended the interview should be
made aware of your decision either way).
<In Assessment Task 1, insert the steps that will be taken to make the decision and inform
applicants>
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7. Seeking approval and making required amendments
This section is basically seeking the approval of the owner and making necessary amendments to
the loopholes and drawbacks that are to be addressed.
Task 2
Part A
From the resumes below, it is well classified that the candidates in your organisation applying for
that job roles are well educated and will performing in their past job. It is evident from there is
you made that their field and patient in making any of the work successfully done with the help
of the managerial guide and successful motivation. However, for the smooth operation of an
organisation hiring and selection units of an organisation need to be clear and evaluative in the
achievements of the organisation workers applying for the job roles. Kenneth Baldwin seems to
be well managing person from the cover page of the resume provided. It seems the person is well
educated and has proper understanding of the self appraisal technique. The candidate has proper
nature of providing information to the job of authority and is highly clear about the position of
the organisation in hiring him. Terms of Kenneth Baldwin, observation shows that the person is
well conservative and full of respect to other organisation workers through the proper
management of the policies and the procedure development skills. It seems that he have proper
conversation skill in Japanese language and has knowledge in MS Word Excel and PowerPoint.
in terms of Pascal he is still working in The farm Incorporation” from 2007. He has been in the
position as a manager with the ability of balancing of profitability and success rate of high
satisfaction customer. He has bachelor degree of possibility and business management with the
minor studies of Business Administration subjects.
In terms of Jenny Dubb From the cover page of the CV, it can be judged that the person is not
much discipline as the information about the person is not written in Bullet points but whether
written in paragraph. Thus, the first impression regarding the CV is not as determine in as the
previous month. The person has the personal skill of being a manager satisfying the customer
and helping in managing diversity. Other than that, the person is still working in Hotel Hilton as
a restaurant manager from 2009. The duties have been insurance health and safety in the
workplace including the hygiene of the food provided to the customers as well as to the workers.
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