Marketing Report: Coles Bakery's 8 P's and Contemporary Issues

This report provides a comprehensive marketing analysis of Coles Bakery, evaluating its product offerings, pricing strategies, promotional campaigns, distribution networks, partnerships, customer service approaches, operational processes, and physical evidence. It examines the application of the 8 P's of marketing within the context of Coles Bakery, offering detailed recommendations for each element, including product development, pricing adjustments, promotional activities, distribution optimization, strategic partnerships, customer service enhancements, process improvements, and physical environment modifications. Furthermore, the report addresses contemporary issues impacting Coles Bakery, such as corporate social responsibility initiatives. The analysis draws on various sources to provide insights into the bakery's market position and strategies.