Strategies for Communicating Significant Company Changes to Employees

This presentation addresses the critical role of communication in managing organizational change, highlighting the challenges companies face when informing employees about significant shifts. It emphasizes that change management hinges on effective employee communication to mitigate resistance. Theories such as the McKinsey 7-S Model and the ADKAR Model are discussed as frameworks for understanding and implementing change. Real-world examples, including Google's pay cuts and Apple's working schedule adjustments, illustrate the consequences of poor communication. The presentation suggests consistent communication and employee involvement in policy formulation as solutions. It concludes by underscoring the importance of addressing communication problems to ensure successful organizational change. The presentation also reflects on areas of strength, such as project management and domain knowledge, and areas for improvement, including public speaking and academic writing skills, with a commitment to further development through seminars, competitions, writing assignments and content tests. References to academic sources are included to support the arguments presented.

Communicating with employees
about significant company changes
• Change management is one of the most important
functions of business companies
• It becomes very complicated to communicate to
employees about significant changes

Background
 Change cannot be administered without
proper employee communication
 Resistance to change due to lack of
communication is a common problem

Linking to theories
 McKinsey 7-S Model – Allows to study
the dimensions of business in detail to
understand change
 The ADKAR Change Management
Model – Helps channel effective
communication with employees to
administer change

Real life examples
 Google struggling with communicating
about pay cuts
 Apple under fire for improper
commination regarding working schedule
changes

Solutions
 Keeping the employee communication
consistent
 Giving voices to the employee in new
policy formulation

Conclusion
 In above presentation, business
communication problems were discussed
in detail regarding the ways in which
companies face problems in
communicating to their employees
regarding the significant changes that are
being brought by the company.

Questions and Answers

What went well in the presentation
and why
 Project management
 Domain knowledge enrichment
 Presentation structuring

What improvements need to be
made according to the Feedback
 Public speaking skills
 Academic writing skills

What actions will you take to
make the suggested improvements
 Going into public speaking seminars and competition
participation
 Writing assignments and content tests to improve
writing

References
 Alejo, L.A. and Alejandro, A.S., 2022. Changes in irrigation planning and development
parameters due to climate change. Water Resources Management, 36(5), pp.1711-1726.
 Alkhazali, W.H., 2021. Domestic Instability and Lack of Communication In Edward
Albee's American Dream and Delicate Balance. Ahl Al-Bait Jurnal, 1(28).
 Cehelsky, M., 2019. Land reform in Brazil: The management of social change.
Routledge.