Business Communication: Overcoming Barriers for Effective Interaction

This report examines the different types of barriers to effective business communication, including physical, emotional, informational, attitudinal, and cultural barriers, particularly in the context of a government-organized pro-vaccination campaign. It emphasizes strategies to overcome these ...Read More

Business Communication
Business communication refers to
process in which information is
shared between people. Effective
communication helps in achieving
goals and objectives. The report
examines, pro-vaccination campaign
which was organised by government
to provide information to people
about vaccination (Ali and et.al.,
2021). There are different barriers
which has been identified by
government while communicating
with people. Government organise
campaign so that people can get
relevant information about
vaccination and this is beneficial for
health of people.
CONCLUSION
From the above discussion it can be
concluded that, communication
plays a crucial role as it helps in
accomplishing goals. Campaign is
organised by government to provide
relevant information to people and
they can get vaccinated. Different
type of barrier like, physical,
information, emotional, attitudinal
and cultural barrier has been
discussed. Further, effective
strategies for overcoming
communication barrier has been
described. Importance of cultural
awareness has been discussed.
REFERNCES
Books and Journals
Ali, B. J., and et.al., 2021. Business
Communication
Strategies: Analysis of
Internal Communication
Processes. Ali, BJ,
Types of barriers
There are different type of barriers
which affect communication among
people and government. Barriers
are:
Physical barrier – it means people
are not getting vaccination because
centres are far away and it is not
convenient for people and they
cannot go. Another issue which is
faced by people is they do not know
how to book a vaccine. Campaign is
organised by government so that
people can get correct information.
Emotional barrier – emotional
barrier refers to mental limitation
which prevents a person from open
communication. People are not
getting vaccinated because they are
having fear of getting vaccinated.
They are not trusting vaccine as
they think it has side effects. People
are scared because they think they
will get sick. People are not getting
vaccinated because they do not want
to be in touch with other people
(MacDermott and Ortiz, 2017).
Information barrier – people are
getting half information through
media and they had made their
thoughts accordingly. It is important
to provide relevant information to
people so that they can get
vaccinated which is beneficial for
their health. There is lot of negative
publicity in the media and
government should try to provide
correct details so that people can get
Effective strategies for overcoming
communication barrier
It is essential to apply effective strategies to
overcome communication barrier so that proper
interaction can be done. To overcome
communication barrier there are some strategies
which can be used like, think some unique ideas
before interacting, use easy word, low tone when
communicating with people, convey things which
is beneficial for listener, consult others before
communication. It is important to use simple and
easy language so that listener can understand.
Government is organising campaign to provide
relevant information to people so that they can
get vaccination.
Importance of cultural awareness
Cultural awareness is important because it helps
in break down cultural barriers, helps in building
cultural bridges and appreciate people. Cultural
awareness is important because it helps in
reducing chances of making decision and
beneficial decision is taken. Cultural awareness
means similarities and differences which exist
between two different cultures (Wang and et.al.,
2020). Effective communication is necessary
because it helps in completing work on time and
goals are achieved.

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Business Communication
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MacDermott, C. and Ortiz, L., 2017.
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vaccinated.
Attitudinal barrier- this means
some people are feeling scared and
they feel it is riskier to take
vaccines. People are not thinking
that they are having risk to have
covid. Campaign is organised by
government so that people can get
relevant information.
Cultural barrier – it refers to
challenges which is faced during
communication. Most of the people
in UK are not good in English. In
UK, nurses who are on duty for
giving vaccine are interacting in
English. So, this is a barrier which
affect communication and people of
UK are nto getting vaccinated
(Garcia-Sanchez and et.al., 2020).