Analyzing Communication Challenges and Solutions at Barrhead Travel

This report identifies and analyzes common communication challenges and barriers within Barrhead Travel, including physical, emotional, cultural, perceptual, and interpersonal barriers. It further proposes effective strategies to overcome these challenges, such as choosing appropriate locations, ensuring emotional stability, adopting a positive approach and attitude, promoting open-mindedness, and using suitable language. The report emphasizes the importance of these strategies in maintaining effective communication, especially during crises such as the COVID-19 pandemic, to foster understanding, boost employee morale, and achieve organizational goals. The document references scholarly articles to support its claims and recommendations.

BUSINESS COMMUNICATION
COMMON CHALLENGES AND BARRIERS
TO EFFECTIVE COMMUNICATION
• Physical Barriers
• Emotional Barriers
• Culture Barriers
• Perceptual Barriers
• Interpersonal Barriers
PHYSICAL BARRIERS
Referring to chosen business organisation i.e., Barrhead Travel, these barriers
are inclusive of elements or components present in the physical environment
including background noise, inefficient infrastructure, space, etc. which
prevents effective completion of communication. For instance, lack of physical
interaction due to spread of COVID-19 result in being a major physical barrier
to communication.
EMOTIONAL BARRIERS
These barriers to communication are associated with mental
emotions and feelings of an employees in Barrhead Travel that
prevents them from carrying out effective communication
process. In order to be precise, it includes anger, pride, mental
trauma, anxiety, etc. Furthermore, it also includes fear of getting
infected from the spread of Coronavirus which restricts them
from effective communication process.
INTERPERSONAL BARRIERS
These barriers to communication includes factors or aspects that have
been raised due to lack or some or the other ability of an individual
employees in carrying out the meaningful process of communication
in workplace of respective organisation. For instance, these factors or
aspects are inclusive of lack of trust, active participation, lack of
patience, etc. which result in rise of barriers in effective
communication process.
PERCEPTUAL BARRIERS
These barriers to communication are comprised of own perceptions
of an employees regarding the other employee which restricts them
from initiating efforts towards effective and efficient
communication process. For instance, personal experiences,
individual triggers, personal preferences, etc. which prevents them
from contributing sufficient efforts towards carrying out effective
communication process.
CULTURE BARRIERS
The primary and major barrier under this
classification lies in cultural differences among
individuals engaged in determined process of
communication. In order to be precise, it includes
difference of beliefs, language stereotypes, etc. of
individuals from different cultures which restricts
them from effective communication with each other.

EFFECTIVE STRATEGIES FOR OVERCOMING
COMMUNICATION BARRIERS
• Appropriate choice of location
• Emotional stability
• Positive approach and attitude
• Open mindedness
• Suitable choice of words
APPROPRIATE CHOICE OF LOCATION
In order to ensure effective completion of meaningful process of communication among
workforce engaged in Barrhead Travel, there is a necessity for employees to look out for suitable
and distraction free location. For instance, it contributes additional values towards effective
communication process by providing them with suitable and distraction-free environment.
Referring to the existing crisis of COVID-19 in environment. Employees must look out for
suitable medium of communication in order to ensure effective completion of the same.
EMOTIONAL STABILITY
Individual employees are required to work upon their emotional stability as it could
impact upon effective and efficient communication process. In order to be precise, it
will enhance patience and control of employees over their emotions and feelings in
interacting with other individual employees. In addition to that, employees are
required to be emotionally stable in order to deal with fear and anxiety of getting
infected from the spread of virus of COVID-19.
POSITIVE APPROACH AND ATTITUDE
Employees engaged in respective business organisation must be
oriented above positive approach and attitude towards other
employees in workplace in order to prevent personal
perceptions from being an barrier to communication. This
initiative will facilitate in carrying out effective communication
process even in the adverse situations of COVID-19 pandemaic
in working environment.
Suitable choice of words: This initiative will contribute various additional values towards
effective completion of communication process among employees in Barrhead Travel by
ensuring effective understanding of the conveyed information. Therefore, management
representatives and leaders in respective business organisation must consider upright choice of
words in order to encourage and boost up morale of employees in the scenario of COVID-19
pandemic
OPEN MINDEDNESS
Consideration of the determined value
in workplace facilitates in eliminating
cultural barriers from becoming a barrier
to communication. There is a necessity
of initiating maximum efforts towards
upright coordination and collaboration in
order to cope up with changes in
environment due to COVID-19.
Therefore, it will facilitate employees in
understanding each other effectively
which will contribute additional values
towards achievement of organisational
goals and objectives.
REFERENCES
Covello, V. T., 2020. Strategies for overcoming challenges to effective risk communication. In Handbook of risk and crisis communication
(pp. 143-167). Routledge.
O’Rourke, J. S., 2019. Management communication: A case analysis approach. Routledge.