Report on Communication Theories in Health and Social Care

This report provides an overview of communication in health and social care, emphasizing its importance in the healthcare industry. It covers key communication skills such as listening, nonverbal cues, questioning, writing, and recording, along with theoretical concepts like behavioral and humanistic theories. The report also discusses different types of communication used in healthcare practice, including one-to-one and group communication, and examines factors affecting communication, such as physical, chemical, and biological factors. Alternative means of communication and the Caldicott report on confidentiality are also addressed. Furthermore, the report highlights the benefits and challenges of information and communication technology (ICT) in health and social care, the impact of ICT on healthcare practitioners, and the application of the Data Protection Act in the healthcare sector. The document is available on Desklib, a platform offering AI-based study tools for students.

Communicating in Health and
Social Care

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
Key communication skills in health and social care....................................................................3
Different theoretical concepts of communication........................................................................4
Main types of communication utilised within health and social care practice............................5
TASK 2............................................................................................................................................6
Factors effecting communication in a health sector....................................................................6
Alternative means of communication..........................................................................................7
The Caldicott report of confidentiality........................................................................................8
TASK 3............................................................................................................................................8
Benefits and challenges of information and communication technology (ICT) in health and
social care practice.......................................................................................................................8
ICT has benefitted health and social care practitioners...............................................................9
Data protection act and its application in health and social care...............................................10
CONCLUSION..............................................................................................................................10
REFERENCES................................................................................................................................1

INTRODUCTION
Healthcare is one of the most prominent Industry that is most found in all the countries. it is a
vast industry in which there are certain severities that are being dealt with. In this particular
industry communication plays a major role. Communication is necessary and is an important
prospect in almost all the sector and that with regard to Health Care industry is said to be one of
the prominent aspects that will have to be maintained (Howick, 2018). It is not until when a
proper communication is maintained between the professionals as well as the client that the
Healthcare industry cannot move ahead establishing its goals and objective. The entire report
will bring about the usage of communication in Healthcare and social care and its prominence at
every stage.
TASK 1
Key communication skills in health and social care
Communication plays a major role in determining the standards of any organisation whether it be
any industry. Communication is a root cause of bringing about a good orientation which is
required for a sector and that can only be achieved by proper means and measures. The
Healthcare sector is one of the vast sectors and the social care providers are said to be the major
assets that will bring about a good amount of attention that is required for people who are
suffering. In this regard communication plays a major role in determining the standard where
they will have to follow certain aspects and components that are a part of communication skills.
Few of the required communication skills are as follows:
Listening and attending: one may not be able to identify the most ironical standards that are
oriented with listening. In a Healthcare and a social care sector listening is the first and foremost
priority that will have to be developed because in order to bring about an incredible change with
regard to the policies of patients or people who are approaching the sector, it is first necessary
that they will have to listen to what their problem is. Listening is one of the major
communication skills that will have to be sharpened at regular intervals and the words that are
indicated by different set of people will bring about an ideology that is to be incorporated.
Nonverbal: nonverbal refers to the language of the body that is best seen while communicating
(Schroyen, 2018). It is also one of the major forms of communication skills where a person is
portrayed in the manner with which they orient certain phenomena. In this regard, language can
only be propagated in the form of body actions and that is when people derive means of

determining a person. To develop positive orientation with regard to ones own self it is required
that non-verbal communication will have to be practiced.
Questioning: questioning is also one of the major forms of communication skills because it is not
until when the people who are working in the health sector and social care put forth their
questions towards the other person who approached them that they get to understand their
criteria. For this the communication skill that is more obvious is questioning. It will also derive
the barriers in between different concepts that are a part of understanding an individual. Through
questioning process an individual can get to understand the standards of different patients or
people who are suffering (Schroyen, 2018).
Written skills: writing skills are also one of the major skills that are to be pursued by people who
are working in Healthcare and social care sector. Many misunderstandings might take place with
regard to the wrong prescriptions that are given. Medication is one of the feasible means that is
offered to people all around and that can only be determined by the possible skills of writing.
Many times the health care professionals might go in a wrong scenario of describing something
that is due to the patients. In this regard the wrong prescription might give a wrong medication.
Writing skills are to be perfectly enhanced and understand such that it will avoid confusion.
Recording: recording is also one of the major communication skill that will have to be portrayed
by people who are working in the Healthcare and social care professionals (Brooks and et.al,
2019). It is not appropriate until the data which is due to the patient is managed in a more
efficient manner that it can bring about a good and vital competence towards giving a proper
medication which is required. In this regard all the patient’s data that is to be recorded will have
to be carry forwarded in the right manner. This can be useful while sharing the relevant data with
people who can manage the individual upon their problem.
Different theoretical concepts of communication
There are different theories that will bring about the onset of communication policies in a health
sector (Brooks and et.al, 2019). Firstly, communication is one of the major phenomena that will
have to be practiced in the healthcare sector. The different theories that will fall in this regard are
as follows:
Behavioural theory: behavioural theory will fall upon different onset of criteria that will
determine the collective behaviour as well as the political behaviour that is one of the important
requirements. It will help to understand the different individuals that approaches the institution

based on their need. The effectiveness of communication is being portrayed in this particular
theory and a process of learning is also initiated. Response is mandatory in order to indicate
certain circumstances that are in regard to people who are suffering (Hassan, 2018). This theory
will bring about a good response towards all the highlights that will have to be addressed by
people who are working in the health and social care. Right from addressing the person with
regard to the problem that is being faced by them and till the communication and onset of
medication everything is conveyed in the better possible manner.
Humanistic theory: this particular theory is a practical orientation where the different interests of
the person are being highlighted and everything regarding the individual criteria is being
described by the personalities that are being highlighted by the person (Hassan, 2018). This
theory is mainly categorised into two types which is of person centred and transactional theory.
This particular theory will give importance to the relationship between the client and the
professional in dealing with the circumstances because up upon deriving and interest towards
knowing the problem it will be easier in determining the solution. An effective communication is
important in order to deal with customers and the practical orientation can be attended in a more
friendly circumstances. The problems of the clients can also be dealt in a more convenient
approach and they will be free to convey everything in regard to them.
Main types of communication utilised within health and social care practice
Healthcare industry is more about communication because it is not until when the proper
communication is maintained between the professional and the client that they can extremely
come to the point of contact and can offer the required criteria. In this regard most of the health
and social care will maintain one to one and group communication methods and this type of
communication methods will bring about a good contact between the individuals and face-to-
face. It is necessary to show the modes of communication because until the proper focus is
maintained on bringing about the effective solution for dependency towards a situation that the
patient is engaged into a proper treatment cannot be provided (Burtscher and et.al, 2020). Health
and social care industry is one of the most prominent industry where communication plays a
major role and discussion with certain clients is an important criteria that will have to be
maintained. Interaction of this kind will help them to more investigate towards the problematic
situations and the prescribed surgery or the treatment can therefore be offered. These services are
of different needs and are to be met at regular intervals depending upon the efficiency or the

seriousness of the situation. These two types of methods are most probably used by the
Healthcare unless and until the situation is worsened. There also alternative forms of
communication which are used by people in the type of communication that is being oriented
like that of one to one and group communication. There are different contexts that fall in regard
to health care and social care and that with regard to private messaging can also sometimes help.
TASK 2
Factors effecting communication in a health sector
There are certain factors that will act as barriers to communication in health sector. health sector
is full of challenges and that is associated with the need and the urge of moving ahead with the
practical communication that is necessary for all the professionals that are dealing with people
who are suffering. In this regard communication will be affected by several factors and these
factors will act as the barriers to enhance the prospect of communication. Some of these barriers
are as follows:
Physical factors: physical factors play a major role in determining the standard as well as the
barriers with regard to different prospects and that with regard to communication is said to be
one of the major prospects that will have to be taken care about. There are certain physical
factors like that of the prevailing conditions in the health industry and the time to time basis that
is related to an individual or a professional that is dealing with the technical data of a client stop
some of these physical conditions will include those of the environment or the availability of
certain amenities like that of food or availability of water conditions that are a major role and
functioning of an individual.
Chemical factors: chemical factors of those that are being dealt by majorly health Industries.
Healthcare sector is mostly about the medical criteria and everything that falls as a regard of
moving ahead with the atrocities that are related with chemical consequences like that of any
accidents that took place in and around the scenario or if anything goes wrong with respect to
food supplies everything will fall as a barrier for communication. Communication will have to be
enhanced at all stages because without communication there will not be a condition that is
provided between the professional as well as the patient (Stevens and et.al, 2019). This with
regard to Health Care industry is said to be one of the major aspects that will have to be taken
care about irrespective of all the barriers that are in regard.

Biological factors: improper communication will also be a result of all the biological situations
that percept towards the patient or around the professional that is dealing with the individual. It is
not until when the improper disposal of certain emeritus is probably mint and then the
atmosphere with which the patient will have to get incorporated and communicated with a
professional will therefore be affected. Certain professionals will aim for a good environment in
order to interact with people and the environment will also play a major role in determining the
communication.
Alternative means of communication
Alternative means are the ones that are used for communication other than the physical sources.
It is always necessary to maintain an alternative approach because it is not until when the
communication is guaranteed that the patient's problem can therefore be carry forwarded to the
professional. Health Care industry is all about making choices that are necessary for the needy
and the professionals at all intervals of time will have to be available for people around. In this
regard the alternative sources of communication that are essential for the patient as well as the
health care professional will include the mobile devices or certain technological implementations
that can be used to communicate in times of emergency (Stevens and et.al, 2019). When a
professional cannot reach the time on a particular basis for the individual cannot reach the
professional in time then the functionality will have to be the technical aspects that fall in regard
to the client. This will be the one that makes people communicate with each other and a safety or
a precaution can therefore be guaranteed. It is a necessity to maintain all the technological
aspects in order to avoid hazardous situations for the situations that will relatively end up in
distress. There can be short methods like that of treating people who cannot communicate with
each other like that of pen and paper. People who are not able to work only communicate with
the Healthcare professionals we can use the method of alternative speech which is to write an or
the pen down of thoughts such that the professional will get to understand their criteria (Dowell
and et.al, 2020). This is not just a means that will carry forward the entity towards the
professional but still it is also a method of recovery because the entire formulation can therefore
be understood by the professional. There are certain image cards and picture displayed on the
walls of Healthcare industry or the place where people meet professionals. This can be helpful in
expressing that rises more easily because few people are not familiar with the kind of treatment
that they would have to receive. In this case they can picture is the aspect by referring to all the

cards that are being displayed. All these means are essential in order to signup the choices or to
stay in communication with the Healthcare professional in order to significantly and fluently
express their problem in a more presentable manner.
The Caldicott report of confidentiality
The Caldicott report of patient confidentiality will bring about the concern that is related to
patients and the information that is in regard to them. This report will deal with certain principles
that are a major necessity when treating a patient. The report will also highlight the aspects of
purpose and the prominence of folding information of every patient. It is not until when the
patient information is justified in a certain manner that would bring about the purpose of using
them until the reason behind holding it is expressed. The information that is in regard to patient
is always necessary because or without a proper information the patients criteria cannot be
understood. Therefore this report will hold the prospect of highlighting information of patients
every now and then such that the absolute care is gratified (Alabdulhafith and et.al, 2018). The
report will also bring about the consequence of using certain information that is listed only to a
minimum level up to which that can be treated. the professional can not cross the limit of using
patients information unless and until it is entitled by the concerned authorities. The report will
always deal with information and stresses upon the fact that it is a strict prospect in order to
maintain security and safety of information with regard to patients. Every organisation that is
dealing with patients up to a certain responsibility will have to have the need and the prominence
of safeguarding the patients information is what is portrayed by this report. The laws that are in
the health sector that are prevailing with regard to patient will have to be understood completely
and then will have to be address accordingly. This confidentiality is to be maintained with regard
to Caldicott report.
TASK 3
Benefits and challenges of information and communication technology (ICT) in health and social
care practice
The major uses of using Information and Communication Technology in Healthcare field is said
to be one of those persistent criteria where the quality of serving people can be assisted.
Healthcare industry is all about challenges and therefore in order to improve the patient Safety it
is necessary to move ahead with efficient information and the kind of technology that will have
to be portrayed in order to withstand the medical case story. It is not until when the patient is

completely check the upon the treatment that will have to be offered that the professionals that
are in regard to treat the patient can carry forward in a safe manner (Lunsford and et.al, 2018).
The information and communication technology in the medical sector can help to reduce the
expenditure or the resources that are in regard to implementation processes. There are certain
costs that are oriented where the health and there are serious requirements that are to be taken
care about. The Information and Communication Technology will help to reduce the cost of
Expenditure that is kept on maintenance of paperwork. The system generated data can therefore
be stored in an essential prominence and therefore this can also be safeguarded for the use. One
may not be able to identify the result unless and until the resources are safeguarded. the
administrative cost will also be reduced by the probabilities that are put forth in saving with the
use of Information and Communication Technology (Lunsford and et.al, 2018). There are remote
devices that are designed in order to move ahead with the data as well as the transfiguration with
regard to many countries. New health model can be introduced and there is also a probability to
bring about a high technology in a transformative manner such that the potential of Healthcare
industry will therefore be renewed. A kind of personalization will therefore be followed upon the
diseases which are regarded to be chronic. In the rural population is there is a certain criteria of
not having access to health care sector. In this regard that can be a major contribution that is
done by the Information and Communication Technology upon supervising the data towards the
rural population such that there will be incorporated with the kind of knowledge that is necessary
for them.
ICT has benefitted health and social care practitioners
Information and Communication Technology in the health sector or the industry has brought
about a new revolution in treating people with regard to their illness. The tools that are
incorporated in the information and Communications technology is set to be one of the
collaborative basis in order to move ahead with the kind of innovative solutions that are required
for people to get the required medication. This particular amendment for the kind of technology
that is helped Healthcare industry is in order to access the date a has brought about a good
amount of database that is required to store peoples information. The diagnosis for the treatment
that is to be given to a particular illness as amended in a more efficient manner and the
prescriptions that are to be offered to people are also done in a technical manager. The use of
internet has broadened the base of Healthcare industry because the information that is in regard

to patient is in a more secured manner retrieved and stored. The professionals that are
incorporated in bringing about a good amount of knowledge regarding the illness that is to be
offered to people and is also conveyed in a more prominent manner. The information and
Communications Technology has changed the entire scenario of Healthcare industry by
empowering the patients that are in need. The only thing that is persistent with regard to all the
patients is that their fear of illness. When this fear is being eradicated than the probable measures
that are to be provided with regard to the help that is to be offered to the Healthcare system in
order to bring about a good efficiency and accuracy in providing solutions as also gratified.
Data protection act and its application in health and social care
The data protection act in Healthcare industry is brought about in 1998. There are certain
improvements that are made with regard to this particular act of 1998 and 2018 (Janakiraman
and et.al, 2019). There is a long duration and certain factors that are to be considered in order to
purposefully design an entity which is required in order to protect the certain data on the rights of
clients. There are different cyber crimes are taking place with regard to the usage of technology.
This particular data protection act will highlight the fact that in certain business as and
particularly in the Healthcare sector it is a necessity in order to manage the personal data of
clients and it will have to be stored in a much rapid interface. For this the data breach will have
to be taken care about because the personal data of client cannot be vanished or will not be used
by people unnecessarily. The data protection act will amend certain criteria and component that
will personalize information and will also highlight the fact that businesses will have to carry
their own particular data and that is legally protected. And there will have to be an accuracy that
will be maintained with the protection of data and anything that is added will be immediately
processed and stored under a single privacy (Janakiraman and et.al, 2019). There will only be a
single data controller that will look after all the organisations data because any text that is in
regard to the breach of data can therefore be protected. Their ultimate controller will seek the
entire authority over data and in processing the personal data of client he or she will be only sole
reason and the person of authorities. It is not until when the personal data is safeguarded in a
proper manner that the organisation is performing well under the data protection act.
CONCLUSION
The entire report will conclude upon highlighting the factors of communication and its
prominence and Healthcare industry. Through this report one can easily understand the key

communication skills that are oriented in health and social care setting. Two theoretical
approaches and Communication of Health and social care are described in this report along with
the utility in practice. Various factors that are acting as barrier for communication in the health
care is being provided with a variety of alternative that are a part of communication and the user
interface of the industry. An importance of confidentiality is explained with regard to the
Caldicott principles. Certain challenges along with the information of communication and
Technology is being portrayed in this report along with the benefits that are oriented. The ICT
that is benefiting the health and social care practice is also put forth in this report along with the
information that is gathered on data protection act and its importance.

REFERENCES
Books and journals
Alabdulhafith and et.al, 2018, September. Customized communication between healthcare
members during the medication administration stage. In Proceedings of the 20th
International Conference on Human-Computer Interaction with Mobile Devices and
Services (pp. 1-8).
Brooks and et.al, 2019. Culturally sensitive communication in healthcare: A concept analysis.
Collegian. 26(3). pp.383-391.
Burtscher and et.al, 2020. Coordination and Communication in Healthcare Action Teams. Swiss
Journal of Psychology.
Dowell and et.al, 2020. Children with asthma and communication with healthcare provider:
Instrument development. Journal of pediatric nursing. 50. pp.81-88.
Hassan, 2018. Avoiding medication errors through effective communication in healthcare
environment. Movement, Health & Exercise. 7(1). pp.113-126.
Howick, 2018. Effects of empathic and positive communication in healthcare consultations: a
systematic review and meta-analysis. Journal of the Royal Society of Medicine. 111(7).
pp.240-252.
Janakiraman and et.al, 2019. Reliable Medical Image Communication in Healthcare IoT:
Watermark for Authentication. In Medical Data Security for Bioengineers (pp. 1-26). IGI
Global.
Lunsford and et.al, 2018. Young women's perceptions regarding communication with healthcare
providers about breast cancer, risk, and prevention. Journal of Women's Health. 27(2).
pp.162-170.
Schroyen, 2018. Communication of healthcare professionals: Is there ageism?. European Journal
of Cancer Care. 27(1). p.e12780.
Stevens and et.al, 2019. Communication and healthcare: Self-reports of people with hearing loss
in primary care settings. Clinical gerontologist. 42(5). pp.485-494.
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