Communication Skills for Business: Models and Methods Report

This report delves into the critical role of communication in a business context. It explores various communication models, including linear, Shannon Weaver, Berlo's SMCR, transactional, Barnlund's transactional, and interactive models, highlighting their application in conveying messages effectively. The report also examines different communication methods such as verbal, non-verbal, written, visual, and electronic communication, emphasizing their importance in both internal and external interactions. The benefits of formal and informal communication are discussed, including clear and effective communication, and the use of appropriate tools. The conclusion underscores the significance of effective communication for building relationships and successful business operations. The report references key sources and provides a comprehensive overview of communication strategies for businesses. Access past papers and solved assignments on Desklib!

Communication skills forCommunication skills for
BusinessBusiness
TASK 1

Introduction
Communication is a process in which message are conveyed and
received between two or more individual. For this, it is important
that people uses similar language which can be understood by
both sender and receiver. Thus, it is an effective tool for
communicating at workplace in order to establish a better
relationship.

Communication model and system used in
business
Models of communication used in order to explain
the process of human interaction, thus, it is a process
of sending and receiving message in the form of
transferring information.

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Linear Communication Model:
This is one of the basic form of communication in which entire
procedure happens in a straight line typically from starting and
ending point i.e. from sender who prepare message than it is
encoded further it is transferred through various channels and
lastly, decoded by the researcher.

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Shannon Weaver Model: This is considered as a technical
communication that is done with the help of machine such as
telegraph and telephone etc., but for this it is essential that noise
producing elements must be eliminated so as to have a successful
communication.

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Berlo's SMCR Model: It was formulated in order to understand
general human communication. These are mainly depends upon
the factor like attitude, knowledge, cultural system along with the
way through which message is send and received.

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Transactional Communication Model:
It is a model that is determined and goes in a circular
process further it has a large number of
interdependent process and components and
formulated with the help of encoding and decoding
process.

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Barnlund's Transactional Model: This kind of model is slightly
complicated as compared to other models of communication.
Therefore, it includes multi-layered feedback system, and in this
senders and receiver changes their position as they both are
important according to the situations and circumstances.

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Interactive Model of Communication:
Schramm's Interactive Model: Communication is done by using
certain dimensions like message, sources through which it is send,
communication medium and receiver. Therefore, to convey
information in a better manner it is essential that a person have
adequate knowledge and information so that he/she can give
proper command.

Communication methods of
technology
According to the market scenario, there are different kind of
methods that are available through which people can interact with
one another. Mainly, there are four to five methods of
communication methods and these are verbal, non-verbal, written,
visual and electronic. All these are very helpful in for
communicating with whether internal and external people.

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Verbal Communication: In this, communicator uses words while
interacting with others so that message is conveyed effectively.
Thus, information is shared amongst person with the helps of
speech. Therefore, for companies it is necessary that they apply
and use proper verbal communication which can be understood
by other persons as well.

Benefits of formal and informal
communication
Clear and effective communication: Communication is used for
interacting with other so, it is necessary that a person while
communicating must use good figures of speech and should have
command over language.