Report on Communication Strategies for Business Stakeholders

This report analyzes communication strategies within a business environment, specifically focusing on the needs of stakeholders and the effectiveness of different communication models. The report explores various aspects of communication, including verbal and written forms, communication systems, and factors influencing the choice of communication media. It examines the importance of grammar, punctuation, and spelling in business communication, as well as the planning and structure of communication channels. Furthermore, it delves into the purpose of communication, audience considerations, and the selection of appropriate communication mediums, formats, and layouts. The report also covers business practices in written communication, the adoption of suitable communication styles, and the presentation of written communication. The report concludes by addressing deadlines, nature, purpose, and audience use of information, language use, body language, and verbal communication implications. Finally, the report includes overcoming communication barriers, proofreading techniques, and relevant references. This report is contributed by a student and is available on Desklib, a platform for AI-based study tools.

Communication in a business environment

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK1.............................................................................................................................................3
P1.1Analysis need of communication of each stakeholder........................................................3
P1.2 Different type of communication model.............................................................................3
P1.3 Different communication system .......................................................................................3
P1.4 factor those affected choice of communication media.......................................................4
P1.5Importance of grimmer, sentence stretcher, punctuation, spelling in business
communication............................................................................................................................4
P1.6 factor affected planing and structure of communication Chanel........................................4
TASK 2............................................................................................................................................6
P2.1 Purpose of communication and audience ..........................................................................6
P2.2 Communication medium for appropriate to audience and information to be communicate
.....................................................................................................................................................6
P2.3 format layout and memos that is appropriate to be communicate......................................7
P2.4 Type of business practices when communications in written...........................................7
P2.5 Adopting a style and content of a communication appropriate to specific audience..........7
P2.6 Present written communication...........................................................................................8
P2.7 Deadline meet with communicating other..........................................................................8
TASK3.............................................................................................................................................9
P3.1Nature purpose and audience use of the information to be communication........................9
P3.2 Use of language in correct and appropriate for audience need .........................................9
P3.3 Use of appropriate body language and tone of voice reinforce message............................9
P3.4 Verbal communication and implication of information ..................................................10
P3.5 Recipient has understood correctly then communicate....................................................10
P3.6 Appropriate situation and accordance with Asdapolice and standers .............................10
CONCLUSIONS............................................................................................................................10
REFRENCES ................................................................................................................................11

INTRODUCTION
Effective communication is a connection between people that allows for the exchange of
thoughts, feelings, and ideas, and leads to mutual understanding. This exchange is evidenced
when a speaker sends a message to which a listener responds.
So this research will be analysis communication need, model ,factor overcome
barrier ,proofreading importance many more . In this also explain purpose and audience , select
Chanel like memo etc. this will be have role to communication verbally in business.
TASK1
P1.1Analysis need of communication of each stakeholder
. The Asda project manager has to be proactive in making all stakeholders a successful
part of the project through different form of communication informal and formal. For each
stakeholder objective identify how to fulfil the communication need. Determine what
information they need to know, how often they need an update, and what the best manner is to
deliver the information (Botha, Kourie and Snyman 2014).
P1.2 Different type of communication model Contemporary Model:The modern-day style of communication features developed
primarily from the early on work associated with Shannon along with Weaver along with
Schratt. These experts have been related to expounding on the process of communication
in a way that may be useful in most situations.
 Berlo’s S-M-C-R Model:David K. Berlo, a communication theorist and consultant
developed a model named S-M-C-R model of communication in 1960 in his book “The
process of communication”. Berlo pointed out the importance of the psychological view
in his communication model. The four parts of Berlioz's S-M-C-R model are S = Source,
M = Message, C = Channel and R = Receiver (Bovee, Thill and Raina, 2016).
P1.3 Different communication system
Half Duplex Communication System
In half Duplex communication system, both the two parties can’t communicate simultaneously.
The sender has to stop sending the signals to the recipient and then only the recipient can
respond. A walkie talkie works on the half duplex communication system. The military
personnel while interacting has to say “Over” for the other person to respond.
Tactical Communication System

Another mode of communication is the tactical mode of communication. In this mode of
communication, communication varies according to the changes in the environmental conditions
and other situations
P1.4 factor those affected choice of communication media
Effective communication is essential to the success of any organization. In order to practice good
communication skills, you need to be able to understand what makes up good communication,
and then make that part of your corporate culture through policies and practice.
Viewing the purpose of communication as an opportunity to reach a defined goal helps
professionals refocus their efforts around cultivating strong relationships, inside and outside their
organizations. The effects of building a feedback cycle around engaged listening often include
increased sales, earned trust, and status as a key adviser for customers and executives (Charter
2017).
P1.5Importance of grimmer, sentence stretcher, punctuation, spelling in business communication
 Proper grammar, punctuation and spelling ensure your reader will have an easy time
reading your communication, making communication more efficient.
 When a document has factual errors, readers tend to distrust the entire thing. Perceived
unreliability could have a negative impact on your reputation, and thus your standing
within your organisation.
P1.6 factor affected planing and structure of communication Chanel
The channel, or medium, used to communicate a message affects how accurately the message
will be received. Verbal, written, and non-verbal communications have different strengths and
weaknesses. In business, the decision to communicate verbally or in written form can be a
powerful one. In addition, a smart manager is aware of the non-verbal messages conveyed by
either type of communication—as noted earlier, only 7% of verbal communication comes from
the words themselves. Information Richness-Channels vary in their information richness. Information-rich
channels convey more non-verbal information. As you may be able to guess from our
earlier discussion of verbal and written communications, verbal communications are
richer than written ones.

 Business Use of E-Mail-The growth of e-mail has been spectacular, but it has also
created challenges in managing information and an ever-increasing speed of doing
business(Fleischmann and et.al., 2014)
P1.7 Overcome barrier of communication
 Have Clarity In Your Thoughts: You should be very clear about your objective and
what you want to convey. Arrange your thoughts in a proper order and then communicate
accordingly.
 Seek the Advice of others before Communicating: If you are going for a high prolific
meeting, seek the advice from your seniors and colleagues on the level and kind of talk
that should be given.
 Understand the needs of your audience: You should be emotional and sensitive
towards the needs of your receiver. Understand his behaviour, nature, culture, and
religion (Georgescu and Popescul 2015)
P1.8 Importance of body language and theories in communication
Body language must not be confused with sign language, as sign languages are full
language like spoken languages and have their own complex grammar systems, as well as being
able to exhibit the fundamental properties that exist in all languages.
 Body language, posture and distance provide important information to supplement words,
or verbal communication They are a crucial addition to the overall message.
 The full picture also includes facial expressions, eye contact and voice.
P1..9 Way of Prof reading techniques in business communication
You should proofread all written work. There are a few reasons for this:
Grammatically correct writing reflects well on your professionalism and fastidiousness, as
well as that of your organisation. Others will judge you based on how polished your written
work looks (Gollenia 2016).
Well-written prose is less time consuming for your reader than error-riddled text, making
written communication more efficient.

TASK 2
P2.1 Purpose of communication and audience
Purpose- in this show reasons of communicating with someone like this Asda want to
show reduce expanses-
 This Asda face lots of extra expenses and decrease profitable ratio so reduce extra
expenses.
 They want to increase sale and production and create new profitable ratio.
 proper utilization of resources and decrease unwanted machinery.
Audience: the person/people being communicated with. Like in this Asda employees are
audience because Asda want to write a notice for them (Huang-Horowitz 2015).
 It can through all departmental and employees know
 Those face this problem who audience already know about the issue or idea
 it this through all petty of employees know and those want to have interest about take
training for proper utilization of machinery and row material.
P2.2 Communication medium for appropriate to audience and information to be communicate
This Asda is use for communication medium by mechanical media. With mechanical media we
mean written or electronic channels. These channels can be used as archives for messages or for
giving the big picture and a deeper knowledge. But they can also be very fast.
 Weekly letters- Managers that have large groups of employees and who has difficulties in
meeting all of them often choose to publish a personally weekly letter. It is sort of a short
summary of news with personally reflections. Many employees often appreciate it
because it has the potential to give the “what’s-in-it-for-us” angl(Kitchen and Burgmann
2015).
 Sms- Or text messaging to the mobile phone is one of the new types of communication
medium and not a very widely used channel but where it is used it is proven very
effective.
P2.3 format layout and memos that is appropriate to be communicate
 Meetings- meetings offer organizations a way to convey information using a personal
format. Meetings may include managers, employees or customers. Businesses use

meetings to ensure that little or no confusion exists in the conveyed message; they allow
individuals listening to the speaker to have an opportunity for asking questions or
providing feedback .
 Letters and Memos-Letters and memos are the most traditional written business
communication. Letters are commonly used to present official business information to
other businesses, to individuals or to outside business stakeholders. . Memos are usually
an internal written communication format used to convey information to managers and
employees. Companies may be using fewer memos in today’s business environment,
especially given the increase in use of business email.
P2.4 Type of business practices when communications in written
Sources of information can be classified as primary or secondary.
Primary Source:
A primary source is produced during an event. This type of information is gathered by a person
directly in contact with the incident or event.
These sources can be diaries, letters, newspapers, court records, interviews, surveys, etc.
Primary sources are usually unadulterated, and closest to the events themselves.
Secondary Source:
This type of information is filtered through someone removed from the primary event.
These sources can be interpreted or analysed literature of the primary source, and include
books, interpretive documents, or an outsider's account of an event.
Normally, secondary sources interpret an event and may be produced after it (Popescu 2013).
P2.5 Adopting a style and content of a communication appropriate to specific audience
Business memorandum or memoranda — also called memo or memos — are specially
formatted written communications within your business. A memo’s format is typically informal
(but still all-business) and public. Memos typically make announcements, discuss procedures,
report on Asda activities, and disseminate employee information. If you have something
confidential to communicate, don’t do it in a memo.
P2.6 Present written communication
To- ALL EMPLOYEES

From- Iceland SUPER MARKET
Date -21-11-217
Subject future expenditure guideline
After carefully deliberation, I have determined it is necessary to begin the initial step of a
financial stewardship program that carries provisional .
Beginning November 21 these following action are implemented-
 Only purchase needed to operate the university should be made .
 Request for out-of- province travel will require approval from executive .
Please understand that we are taking these prudent steps to create saving . Thank you for your
cooperation , and please direct any question to my office.
P2.7 Deadline meet with communicating other
When organising, structuring and presenting written information, bear in mind the
following:
When making a presentation, prepare all necessary documents ahead of time. These may
include PowerPoint presentations (or similar slideshow software), handouts or a script for
yourself.
Keep documents in the correct order, so that the communication flows without confusion or
error. Double-check the order in advance.
While presenting, be clear about your objectives. Provide an introduction about what you are
going to present, your motives in presenting, why the attendees are there and why the topic is
important.
Present your work step by step, clearly using proper references where needed.
In the end, conclude by explaining how all of your objectives were met.
Take time to answer questions (ubtsova and et.al., 2015)
TASK3
P3.1Nature purpose and audience use of the information to be communication
Purpose- in this show reasons of communicating with someone like this Asda want to
show reduce expanses-
 The sharing of information between individuals by using speech.

 Individuals working within a business need to effectively use verbal communication that
employs readily understood spoken words, as well as ensuring that the enunciation, stress
and tone of voice with which the words are expressed is appropriate.
P3.2 Use of language in correct and appropriate for audience need
▪ Familiar Language
Familiar language is that which the readers easily recognize and understand because they use it
on a regular basis. One of the most important functions of language is to build "homophily" or a
sense of commonality with one's readers.
▪ Precise and Clear Language
The use of appropriate language is a tricky matter because the meaning of words is relative and
situational. In other words, words can be interpreted in different ways by different people in
different situations. For this reason, it is important to choose language which is as precise and
clear as possible.
▪ Constructive Language
Constructive language phrases a potentially negative message in a positive way, whereas
destructive language directs blame and criticism toward the reader, creating defensiveness.
P3.3 Use of appropriate body language and tone of voice reinforce message
It Helps To Build trust. When customers identify a tone of voice, they're also identifying a
personality. They start to form an image of a person or Asda based on the tone of voice you
present (Wang , Pauleen and Zhang 2016 ).
It was Albert Memorabilia who came up with the rule determining that successful
communication is made up of three parts: the words you use, your tone of voice and your body
language. A tone of voice is an expression of a company's values and way of thinking, and it's
not to be considered lightly
P3.4 Verbal communication and implication of information
Good verbal communication skill are important in business, so that you can communicate
effectively with people in a wide variety of situations. In some cases you may be dealing with
people in other countries, people with different cultures, varying ages and with different levels of
experience. When most people think about improving the impact of their it they focus on how to
improve their formal presentation skills.

P3.5 Recipient has understood correctly then communicate
Here are some general guidelines for assuring that your message is clearly
communicated. Iceland Supermarket use it -
Communicate just one message at a time. Don’t confuse the receiver with multiple messages
and make them sort through them.
Express your message in clear language. Don’t try to “sugar coat” tough messages. Don’t try
to embellish the message.
Use the appropriate media. Detailed messages need to be written. Oral messages should
contain minimal content. Both formats may be useful as reinforcements.
P3.6 Appropriate situation and accordance with police and standers
 Colloquial, casual, and formal writing are different styles with their own expectations and
outcomes. The style of writing you use depends on your intentions, your medium, and
your audience.
 Casual language is informal and conversational. It's how you write in friendly text
messages or chats. Likely, you only use casual language judiciously at work, particularly
with your superiors. Casual language is the way you speak with your peers (Wild, Wild
and Han 2014).
CONCLUSIONS
This report is concluded about need, model ,factor overcome barrier ,proofreading
importance many more . In this also explain purpose and audience , select Chanel like memo
etc. this will be have role to communication verbally in business.
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Rubtsova, M., and et.al.,2015. The social environment and business communication in English:
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