Analyzing Communication Strategies for Warehouse Management at Glazer

This report examines the importance of effective communication in warehouse management, using the Glazer case study. The author, drawing on experience as a warehouse manager, discusses challenges like poor communication and its impact on inventory management, customer relations, and employee performance. The report applies the Driscoll model to analyze these issues and proposes solutions such as regular meetings, improved communication networks, and advanced technology integration. It highlights the development of intellectual and communication skills, emphasizing the importance of clear information flow, team building, and strategic decision-making for sustainable growth and efficiency within the warehouse and supply chain. The conclusion underscores the role of effective communication in improving business operations and individual performance.

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Table of Contents
INTRODUCTION...........................................................................................................................3
PART A...........................................................................................................................................3
PART B............................................................................................................................................4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Effective communication is considered as a verbal speech in order to transfer information
from one individual to another in a systematic and appropriate manner. This study will reflect on
demonstrating individual experience of communication and measures to improve the
performance by carrying out job in relation with warehouse manager for Glazer. This study will
also focus on determining the individual behaviour and experience related with specific job role.
PART A
According to the Driscoll model, I have an experience as a Warehouse manager in
Glazer. I have an experience of maintaining proper and effective records of the inventory system
in the warehouse. I am responsible for timely dispatch of the goods on a timely manner and also
to hire, coach, monitor and schedule all the activities related with warehouse management. I am
responsible for liaison with customers, transport officers and suppliers in order to dispatch the
goods on the specified date. I tend to have a clear understanding about the policies and vision of
the company and also have proper control over the inventory in order to meet the productivity
targets. I am also responsible for warehouse management system and retrieval system in order to
carry out operations in a systematic and ethical way.
Lack of communication and cooperation among employees and various departments of
the organization is one of the major problem faced by the warehouse manager of Glazer. I have
evaluated that, having an effective communication network is paramount for the working of the
business. Ineffective communication in the organization leads to several problems and in turn
affects the operational performance of the company (Driscoll cycle. 2007). I have critically
examined that managing a warehouse cooperation from several departments helps in maintaining
efficient stock levels into the organization. Lack of communication mainly leads to commotion
among customers and various team members. I have evaluated that, the logistic company should
focus on complying with various communication network such emails, messages, calls, logistic
system, artificial intelligence, etc. in order to perform all the functions efficiently in an
appropriate and efficient manner. In order to resolve such issue, I have focused on improving the
communication across various departments by conducting regular meetings. Customers must be
informed regularly with the latest update about the product in order to keep proper track about
the products and services.

According to the Driscoll model, I have analysed that lack of communication results in
poor facility layout, redundant processes, high labour cost, inaccurate inventory information,
commotion between team members, etc. I have evaluated that, an individual must possess
effective communication skills such as leadership skills, analytical skills, system knowledge,
motivational skills, team management skills, intellectual skills, etc. in order to perform all the
functions in a systematic and ethical manner. I have learned that effective communication results
in improving the supply chain in order to attain accomplish the desired task on a timely and
efficient manner.
It was very interesting for me to find the right solution to the problem in order to attain
higher operational goals and leads to smooth functioning of the business. I have learnt that
integration of effective communication network using email, telephone, messages, calls, logistic
system, artificial intelligence, etc. in order to effectively transmit information from one person to
another in order to avoid chaos and confusion in the company. In order to improve the
communication process the company needs to identify the problem in the company with the use
of effective communication network and technology. It is very useful in identifying the potential
barriers. I have developed an effective plan by critically evaluating the warehouse layout and
forecast ahead. I tend to critically examine the level of inventory by taking advantage of
technology. I have also focused on training the employees who are related with the warehouse
management in order to improve the performance and working of the business (Driscoll cycle,
2007). Improving lines of communication within several departments helps in maximizing the
performance and leads to better movement of goods from warehouse to the customers. I also
focus on tracking the shipment with improved communication, coordination and connectivity.
Integration of advanced communication technology and methods helped me in effectively
managing the functions and bridging the gap of communication from one person to another.
PART B
I have developed various intellectual and communication skills which in turn helps in
taking necessary measures to improve the performance of the company. I have learnt from my
experience that the continuous communication within all the department of the Glazer is very
crucial as it helps in smooth functioning of the business. It is very useful in avoiding chaos and
finding the best solution to the problem helps in improving the functioning of the organization.
Development of effective communication helps in boosting up the confidence and morale of

employees in the organization. It also helped me in taking strategic decision which in turn
resulted in higher sustainable growth and efficiency in the warehouse and supply chain
management. I have learnt that effective communication has helped me in boosting up my
confidence and leads to higher level of satisfaction towards the work. It has developed my
individual performance with the help of team building activity and increased productivity. It has
helped in building strong relationship between several departments of the company and in turn
results in higher sustainable growth and efficiency. It has lead to clear systematic flow of
information without any misunderstanding and problem. I have developed interpersonal skills
which in turn helped me in improving the personality and behaviour towards my work in order to
gain better results. Improved communication has also led to better management of inventory,
tracking and delivering of high quality services to the customers. Improved communication has
in turn lead to better work experience and clarity towards warehouse management in Glazer.
CONCLUSION
This study summarizes that, effective communication helps in improving the working of
the business by effectively using various communication methods. This study determines how
effective communication reflect on the individual performance, experience and behaviour.

REFERENCES
Online
Driscoll cycle. 2007. [ONLINE]. Available
through:<https://www.nottingham.ac.uk/nmp/sonet/rlos/placs/critical_reflection/models/
driscoll_cycle.html>