Identifying Impact of Conflict Management Strategies at Holiday Inn

This report investigates the impact of conflict management strategies on labor turnover within the context of Holiday Inn. The research begins with an introduction outlining the research's overview, background, rationale, aims, objectives, and research questions. Chapter 2 provides a comprehensive literature review, exploring the concept of conflict management, its influence on employee performance, and the relationship between conflict management strategies and labor turnover reduction. The report then details the research methodology employed, including the research philosophy and approach. The findings, analysis, and discussion are presented in Chapter 4, followed by the conclusion, recommendations, and limitations in Chapter 5. The report aims to identify effective conflict management strategies to mitigate labor turnover and improve employee retention within the organization. The report utilizes a case study approach, focusing on Holiday Inn to provide practical insights into the subject matter. The study employs interpretivism philosophy and an inductive approach to explore the topic effectively. The report highlights the importance of conflict resolution in maintaining a positive work environment and enhancing employee performance. The report also includes a Gantt chart for project management and a detailed reference section.

Research project

Table of Contents
TITLE:- ...........................................................................................................................................1
CHAPTER 1: INTRODUCTION...................................................................................................1
Overview of research..................................................................................................................1
Background of research...............................................................................................................1
Rationale of research...................................................................................................................2
Research aim...............................................................................................................................2
Research Objectives....................................................................................................................2
Research questions......................................................................................................................2
Gantt Chart..................................................................................................................................2
CHAPTER 2: LITERATURE REVIEW.........................................................................................4
The concept of conflict management..........................................................................................4
Influence of conflict management over employees performance...............................................4
Relationship between conflict management strategies and reduction in labour turnover...........5
CHAPTER 3 RESEARCH METHODOLOGY..............................................................................7
CHAPTER 4: DATA FINDINGS, ANALYSIS AND DISCUSSION...........................................9
CHAPTER 5: CONCLUSION, RECOMMENDATIONS AND ANTICIPATED LIMITATIONS
........................................................................................................................................................19
Conclusion.................................................................................................................................19
Recommendations.....................................................................................................................19
Limitations................................................................................................................................19
REFERENCES..............................................................................................................................21

TITLE:-
“To identify the impact of conflict management strategies to reduce labour turnover in the
organisation.” A case on Holiday Inn
CHAPTER 1: INTRODUCTION
Research is consider as the process of creative as well as systematic undertaking of work
to enhance the knowledge by perform in-depth evaluation over that topic. It work toward
systematic inquiry for explaining, predicting and controlling the observed phenomenon (Rahim,
2017). The current investigation is on conflict management strategy which is considered to be
most essential part of an organisational practices which directly affect its performance. For
performing this investigation, Holiday Inn hotels will be considered.
Overview of research
Conflict are the basic part of an organisation as while working together there are lots of
issue that get created between employees which generates the situation of dispute that are
required to be managed. This help in keeping employees motivated toward their job and maintain
positive working environment. Hence, conflict management is considered as the process of
making strategies in order to resolve the issues between employees. This help in creating positive
working environment which further contribute toward aligning the efforts of employees in
direction of accomplishing goals and objectives (Nelde, 2017). As when the conflicts get arises
between employees then it negatively affect group dynamics which directly influence their
performance. This research is based on a hotel chain named as Holiday Inn which is based in
Denham, United Kingdom to determine strategies that Holiday Inn is using for conflict
management and manner in which it help in reducing labour turnover.
Background of research
Holiday Inn is a British brand of hotels which founded in year 1952 and headquartered in
Denham, UK. It maintain a chain of hotels throughout the world and considered as largest hotel
chain globally. It deals in offering several services such as lodging, food, meetings, conventions,
accommodations and many more. The Holiday Inn hotel maintains a chain of around 1173 active
hotels as well as around 214000 bedrooms which help it in catering the services to larger
customer base. But the customer satisfaction is possible only with the high quality of services
that employees offers to them (Sucher and Cheung, 2015). Hence it is very crucial for Holiday
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Inn to keep its employees motivated toward their work which only become possible when
employees get a healthier working environment (Einarsen and et. al., 2018). For this the
management must focuses toward employees retention by formulating effective conflict
management strategies which ensures proper employees satisfaction at workplace.
Rationale of research
The main rationale behind conducting this investigation is to learn about the various
strategies that are adopted for conflict management. In addition to this it also support in
enhancing knowledge regarding the impact of conflict management over reduction in labour
turnover. By performing this investigation researcher would be able to enhance knowledge
regarding tools and techniques that are used for performing investigation effectively (Ali, 2015).
Research aim
“To identify the impact of conflict management strategies to reduce labour turnover in the
organisation.” A case on Holiday Inn
Research Objectives
 To learn about the concept of labour turnover
 To determine the influence of conflict management over employees in Holiday Inn.
 To ascertain the relationship between conflict management strategies and reduction in
labour turnover of Holiday Inn.
Research questions
 Explain about the concept of labour turnover?
 Describe about the influence of conflict management over employees?
 What is the relationship between conflict management strategies and reduction in labour
turnover?
Gantt Chart
It is a tool which help in graphical representation of activities that will be performed
throughout the investigation along with time taken by them for completion (Hwang and et. al.,
2014). Gantt chart support in guiding the employees in right direction in order to timely
completion of investigation.
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CHAPTER 2: LITERATURE REVIEW
The concept of conflict management
According to Paul McKinney (2019), Conflict management refers to that technique which
helps to identify and handle the disputes sensibly, fairly and efficiently. Conflict is a natural part
of every business, it is important for every organisation to employ those people understand
conflicts and know how to deal with them. Conflict management is an essential part as it may
lead the organisation in lower productivity and decreased morale of the personnel. To manage
conflicts an organisation is required to establish a team consisting of member who are highly
skilled and knowledgable and are able to form rules and regulation in order to reduce the level of
conflicts. The main aim behind conflicts management is to enhance the employees performance,
employee retention etc. Conflicts is necessary to be resolved to build strong relationship between
their member, employers and subordinates.
People experience conflict with other persons, in teams or in groups, as well as between
larger entities, departments, organizations, communities, and countries. The main loss of
conflicts for the organisation is loosing of the employee which increase their labour turnover
rate. Labour turnover defined as the movement of the employees into and out of the organisation.
A high rate of labour turnover is warning for the management so the management needs to
concentrate on the manage the conflicts within the organisation. The main reason of employees
leaving the organisations are dissatisfaction, poor management, unhealthy workplace and many
others. It is essential for the management to improve their organisation situations and
environment so they employees are inspire to sustain in the organisation for a longer period of
time. Furthermore, too lower rate of labour turnover is also very risky for the organisation. So,
the organisation should concentrate on maintaining the balance in their labour turnover rate.
Influence of conflict management over employees performance
According to the Beryl Akoth (2017), Most organisations want to achieve best level of
performance from their employees. But that is not necessary that the workplace situations are
always in their favour, sometimes various conflicts might be occur in the organisation. It is
important for the people to understand that how these conflicts can resolve. The purpose of this
study is to be understand the impact of conflict management on the employees performance of
the Holiday Inn. In the organisation various conflicts might arises like reduce productivity,
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discrimination issues, work insecurity, conflicts with customers, conflicts between the manager
and subordinated etc. As Holiday Inn is working in the hospitality industry, so they have to face
high competition in the market. In this situation conflicts can impact the employees performance
either in the positive or negative manner.
Management needs to adopt those techniques and ideas which them to reduce the
negative impact of conflicts on the performance of the employees performance. The effective
conflict management can enhance their employee’s performance in many ways. For this, they
should organise various training and motivational programs in the area of conflicts management
so they able to create a supportive working environment for the employees. Moreover,
management needs to interact with the employee so the employee can convey them their ideas,
problems and opinion regarding to the production. In addition, conflict management maintain a
positive relationship between the managers and employees which positively impact on the
employees performance. Conflicts management create healthy environment in the organisation
which motivates the employees to be more productive which helps the Holiday Inn to increase
their brand value and profitability. These efforts will reduce the conflicting situation in the
organisation and improve the employees performance. It will positively effects on the employees
performance as the management of the organisation seems to be engaging in the improving of
the conflicts. The management should be sensitive toward the conflicts and made effective
communication channels to facilitate an improvement in conflict management so they able to
enhance the employees performance and motivates them towards to accomplishing the goals and
objectives of the organisation.
Relationship between conflict management strategies and reduction in labour turnover
According to the Mr. Patrick Girukwayo (2018), it is defined that conflicts tends to have
negative impact on the both the individual and the organisation. It is badly impact on the
employees performance because conflicts results dissatisfaction, depression, and hopelessness. If
the employees of Holiday Inn are not satisfied from them then it leads the them in a downfall
position. It is must for the management of the Holiday Inn to make those strategies for the
conflicts which help them to retain their employees for long period of time. Conflicts
management and labour turnover has positively interrelate with each other. Labour turnover
includes addition and isolated of employees. In reference to Addition indicates employed of
employees whereas, isolated indicates termination of employees because of deaths, resignation,
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discharges, crisis, dissatisfaction etc. The high rate of turnover is very harmful for the
organisation because of some reasons.
These reasons includes constantly changes in the workplace affect the overall capacity of
the firm, the amount of training which is provided to the employees who are leaving is waste,
new joiner need sometimes to be adjusted in the organisation which result loss of productivity.
The management of Holiday Inn can reduce these rates by adopting various conflicts strategies
which help them to retain their employees in the organisation. There are various strategies which
can apply by the management includes accommodating, avoiding, collaborating, competing, and
many others. By adopting these strategies in their organisation they can resolve the conflicts
issues from their organisation and also can reduce their labour turnover rate. These strategies
helps them to liming the negative impact of conflicts on the labour turnover rate. The aim of
adopting these strategies is to enhance the motivates the employees, increase the overall income,
create a healthy environment and improve the organisational activities. The organisational goals
of increasing employee retention and reducing employee turnover will be successfully achieved
by implementing these strategies in the organisation.
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CHAPTER 3 RESEARCH METHODOLOGY
Research methodology is considered as most essential part of an investigation where a
detail description regarding several tools and techniques that are used for investigation are
mentioned (Ling and et. al., 2015). This help researcher in identifying the way in which
information can be gathered, arranged, evaluated and interpreted in effective manner. The tools
and techniques used in this investigation is mentioned below:
 Research philosophy:- It is refers to the set of beliefs which help in identifying the
nature of concept which is being investigated. Research philosophies are of two type i.e.
interpretivisim and positivism. The interpretivism is a philosophy where data is basically
evaluated as per the view point of researcher (Kumar, 2019). On the other side positivism
philosophies is basically limited to interpretation and data collection in an objective way
which is based on factual knowledge. In this investigation interpretivism philosophy will
be used as it help in exploring the information more effectively.
 Research approach:- It is consider as most essential part of investigation and are
basically of two type i.e. inductive and deductive approach. These both the approaches
support in analysing problems effectively that are related with particular topic of
investigation. Inductive approach is one which focuses toward creating a new theory
from emerging data (Han, Kim and Jeong, 2016). On the other side deductive approach
is one which creates hypotheses as per existing theories and work over proofing them
right or wrong. For this investigation, inductive approach will be used as the
investigation is based on qualitative research.
 Type of investigation:- There are basically two type of investigation such as qualitative
and quantitative. The qualitative investigation is one which focuses toward gathering data
in detailed and theoretical manner (Bresler and Stake, 2017). But the quantitative
investigation is one that which gather information about particular issue in numerical and
statistical manner for representing adequate facts. For present investigation qualitative
method will be used which provide a theoretical framework for in-depth evaluation.
 Source of data collection:- For performing a research data is gathered from two major
source such as primary and secondary (McCusker and Gunaydin, 2015). The primary
method involve gathering of fresh information that has not been used in any manner
previously using methods like questionnaire, survey, interview etc. But secondary
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method is one in which information is presented by taking it from some authentic sources
such as books, journals, published articles etc. that is already researched by someone else
(Fletcher, 2017). In this investigation both the methods will be used where primary data
is collected using questionnaire and secondary information gathered with the help of
literature review.
 Sampling:- It refers to the process of selecting a group of respondents that can represent
whole population. Sampling is performed using two techniques such as probabilistic and
non-probabilistic sampling (Powelson, 2015). The probabilistic approach is one in which
respondents are selected as per the choice of researcher, but in non-probabilistic approach
respondents are selected on random basis which reduce chances of biasness. For
conducting this investigation 40 respondents will be selected that are employees of
Holiday Inn using non-probabilistic approach.
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CHAPTER 4: DATA FINDINGS, ANALYSIS AND DISCUSSION
Data analysis is define as the systematic flow of investigation where information
collected, evaluated and interpreted in appropriate manner. Data analysis plays a crucial role in
investigation as it provides data which get evaluated as per thematic analysis so that conclusion
can be extract effectively.
Questionnaire
Q1. Are you aware about the concept of conflict management and its influence over
organisational performance?
a) Yes
b) No
Q2 What kind of impact does conflicts at workplace have over other employees working ?
a) Inappropriate working quality
b) Employees dissatisfaction
c) Increase in Labour turnover
Q3 What is the impact on performance of team due to conflict management?
a) Increase in employee's involvement
b) Positive employee relationship
c) Enhanced productivity
Q4 Is there any role of management of Holiday Inn to deal with conflict among workers?
a) Yes
b) No
c) Can't say
Q5 What are the key parties get affected due to conflicts among workers at Holiday Inn?
a) Customers
b) Competitors
c) Management
Q6 What are the main reasons of conflict among employees of Holiday Inn?
a) Negative behaviour of management
b) Work pressure
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