An Analysis of Top 5 Consumer Electronics Products at CES 2018

This report provides an overview of the Consumer Electronics Show (CES) 2018, focusing on five notable products: the Sleep Number 360 Smart Bed, Samsung's The Wall TV, the Polaroid One Step 2, the Toyota e-palette, and the Pimax 8k. Each product is described, with its significance and potential barriers to success discussed. The Sleep Number bed is highlighted for its biometric sleep tracking and comfort features, while The Wall TV is praised for its modular design and display technology. The Polaroid camera is noted for its blend of classic and modern design, and the Toyota e-palette for its automated and customizable features. The Pimax 8k VR headset is recognized for its high resolution and wide field of view. The report concludes by acknowledging the advancements and potential drawbacks of each product, emphasizing their impact on the consumer electronics landscape.

Running head: CONSUMER ELECTRONICS SHOW 2018
CONSUMER ELECTRONICS SHOW 2018
Name of the Student:
Name of the University:
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Table of Contents
Introduction................................................................................................................................2
Discussion..................................................................................................................................2
Product 1: Sleep number’s 360 Smart Bed................................................................................2
Product 2: The Wall TV by Samsung........................................................................................3
Product 3: Polaroid One Step 2..................................................................................................3
Product 4: Toyota e-palette........................................................................................................4
Product 5: Pimax 8k...................................................................................................................5
Conclusion..................................................................................................................................6
References..................................................................................................................................7

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Introduction
CES is formerly known as the International Consumer Electronic Show that showcase
more than 3800 exhibiting companies or manufacturers or the hardware technology suppliers
with near about 300 conference sessions and 170 thousand attendees from around 150
different countries1. This report will focus on the top five eye catching consumer electronic
products that were exhibited on CES show of 2018. It will elaborate on their description,
significance and the barriers to the success of each of them.
Discussion
Product 1: Sleep number’s 360 Smart Bed
Product description: Sleep Number is the company that is specialized in memory foam
mattresses and adjustable beds. Sleep Number’s 360 Smart Bed is one of the most significant
innovations of the company, which is powered by a latest biometric sleep tracking feature2.
Significance-
1. It has self-adjusting comfort, all night long.
2. It has automatic snore detection and adjustment.
3. It has an inbuilt foot-warming feature in order to fall asleep faster.
Barriers: It has been found that there is an issue with the foot-warming feature in the
smart bed. It sometimes get over heated.
If price would not be the constraint, I would have bought this as it is designed in a
manner to keep a person effortlessly comfortable during sleeping and it can sense their
1 Cavallaro, Alberto R. "Electronic device and method with flexible display." U.S. Patent Application No.
13/526,673.
2 Ko, Ping-Ru T., et al. "Consumer sleep technologies: a review of the landscape." Journal of clinical sleep
medicine: JCSM: official publication of the American Academy of Sleep Medicine 11.12 (2015): 1455.

4CONSUMER ELECTRONICS SHOW 2018
movements as well. With the same, the bed is automatically adjustable to firmness, comfort
and support in order to keep the person sleeping blissfully.
Product 2: The Wall TV by Samsung
Product description: ‘The Wall’ is the first consumer modular Micro LED (146 inch TV)
in the world. It was featured with the Samsung’s innovations in terms of display technology.
‘The Wall’ delivers incredible definition and that too without restrictions to resolution, size
and form.
Significance-
1. It eliminates the requirement for backlight or color filter3.
2. It excels in effectiveness, durability and luminous efficiency.
3. The TV screen is able to create a wall-size display.
4. It is module-based and has bezel-less design.
Barriers: There is no such barrier of this amazing product by Samsung. It is well equipped
with everything that a person wants in his television to experience a wonderful experience.
If price would not be the constraint, I would have bought this product, as it is a wonderful
product.
Product 3: Polaroid One Step 2
Product description: Polaroid One Step 2 is the latest launched product of Kodak4. It is an
instant filmmaking camera, which blends the classic design with the contemporary one. The
product is inspired the Polaroid’s original One Step. However, the product is updated in order
3 Zhan, Hongming, et al. "Achieving standard wide color gamut by tuning led backlight and color filter
spectrum in LCD." Journal of the Society for Information Display 22.11 (2014): 545-551.
4 Sturken, Marita. "Advertising and the Rise of Amateur Photography: From Kodak and Polaroid to the Digital
Image." Advertising & Society Quarterly 18.3 (2017).

5CONSUMER ELECTRONICS SHOW 2018
to create a simple instant camera, which works straight out of box. The camera is made with a
high quality lens as well as powerful flash in order to make great photos each time.
Significance-
1. Improved color formula.
2. Low cost
3. Easy to use
4. Lens is made of optical grade acrylic
Barriers: Overall, the product is good. The color, development film speed and consistency
is improved but still, people may find difficulties as some lighting situations would still leave
the problem of color casts. However, once he is aware of how the film handles the over and
under exposures, he can minimize the same. In addition to that, the lens too has a fixed focus,
which is really a negative point.
Though the product is extremely eye-catchy and exciting, I would not have bought
this.
Product 4: Toyota e-palette
Product description: Toyota e-palettes are the second largest automaker of the world.
They are fully automated and are a battery vehicle. It is an open platform for retail, ride
sharing, or delivery businesses5.
Significance-
1. It can be used by the health care and food service facilities.
2. It combines the automated and connected driving with the commerce.
5 Rougès, Jean-François, and Benoit Montreuil. "Crowdsourcing delivery: New interconnected business models
to reinvent delivery." 1st international physical internet conference. 2014.

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3. It can be customized.
Barriers: There is so such barriers of this product as this e-palette concept of vehicles
serve as the building blocks for scalable infrastructure.
I would have bought this product, as it is more likely to serve me as a source of profit.
The world is becoming more and more digital with each passing day and there is a high
demand of such digitally developed product in the market. With the same, it has much
potential to make the travel more convenient.
Product 5: Pimax 8k
Product description- It is a headset, which allows the users to experience the VR with
peripheral vision while solving the problem of the effect of screen door and motion sickness.
It has a head mounted display, with 8k resolution. It has 16.6 million pixels. The current
market price of the product is 799$.
Significance-
1. It has light sensor, motion sensor and distance sensor.
2. It has a mounting mechanism that is similar to PlayStation VR.
3. It has an ultra-wide field of view.
Barriers: It uses CLPL instead of the OLED.
I would have bought this product because it has an insanely high display resolution
that enables the users to view the images without any kind of sub-pixels and there are no
black borders seen within the vision, which is really great6.
6 Johnson, Gregory P., et al. "Displaycluster: An interactive visualization environment for tiled
displays." Cluster Computing (CLUSTER), 2012 IEEE International Conference on. IEEE, 2012.

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Conclusion
Each of the above products is great and they are worth mentioning in the list of top 5
eye catching products of CES. However, there are few disadvantages of them too but one
cannot deny the fact that each of them is amazing in their respective ways.

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References:
Cavallaro, Alberto R. "Electronic device and method with flexible display." U.S. Patent
Application No. 13/526,673.
Johnson, Gregory P., et al. "Displaycluster: An interactive visualization environment for tiled
displays." Cluster Computing (CLUSTER), 2012 IEEE International Conference on. IEEE,
2012.
Ko, Ping-Ru T., et al. "Consumer sleep technologies: a review of the landscape." Journal of
clinical sleep medicine: JCSM: official publication of the American Academy of Sleep
Medicine 11.12 (2015): 1455.
Rougès, Jean-François, and Benoit Montreuil. "Crowdsourcing delivery: New interconnected
business models to reinvent delivery." 1st international physical internet conference. 2014.
Sturken, Marita. "Advertising and the Rise of Amateur Photography: From Kodak and
Polaroid to the Digital Image." Advertising & Society Quarterly 18.3 (2017).
Zhan, Hongming, et al. "Achieving standard wide color gamut by tuning led backlight and
color filter spectrum in LCD." Journal of the Society for Information Display 22.11 (2014):
545-551.