The Impact of Consumer Behavior on Toyota Corolla Sales

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Added on  2023/01/19

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Consumer Behavior and
Market Psychology
Scholar ID:
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Introduction
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Needs and wants that
may lead to buy the
Toyota Corolla Car
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Internal as well as
external sources for
information
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Alternative of Toyota
Corolla Car
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Available buying
techniques
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Post-purchase satisfaction
and behavior.
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Conclusion
• Customers have needs and want of Toyota Corolla Car
because of their higher income.
• There are several internal as well as external sources of
data.
• The company provides several facilities after post-
purchase of customers.
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References
• Al-Salamin, H. and Al-Hassan, E., 2016. The impact of pricing on consumer buying behavior in Saudi Arabia:
Al-Hassa case study. European Journal of Business and Management, 8(12).
• Chowdhury, P.P., 2019. Role of use of Social Media on Effective Buying Decision Process: A Study of
Consumer Buying Behavior in the Context of Bangladesh Market. Asian Journal of Management, 10(1),
pp.53-60.
• Darrat, A.A., Darrat, M.A. and Amyx, D., 2016. How impulse buying influences compulsive buying: The
central role of consumer anxiety and escapism. Journal of Retailing and Consumer Services, 31, pp.103-108.
• Kaur, M. and Bhatia, A., 2018. The impact of Consumer Awareness on buying behavior of green
products. International Journal of Scientific Research and Management, 6(04).
• Ramya, N. and Mohamed Ali, S.A., 2016. Factors affecting consumer buying behavior. International journal of
applied research, 2(10), pp.76-80.
• Rana, J. and Paul, J., 2017. Consumer behavior and purchase intention for organic food: A review and research
agenda. Journal of Retailing and Consumer Services, 38, pp.157-165.
• Shamout, M.D., 2016. The impact of promotional tools on consumer buying behavior in the retail
market. International Journal of Business and Social Science, 7(1), pp.75-85.
• Shoham, A. and Gavish, Y., 2016. Antecedents and buying behavior consequences of consumer racism,
national identification, consumer animosity, and consumer ethnocentrism. Journal of International Consumer
Marketing, 28(5), pp.296-308.
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