Report on the Contemporary Hospitality Industry - Module ABC

This report examines the contemporary hospitality industry, focusing on its current scale, scope, and diversity. It analyzes the organizational structure of different hospitality businesses, discusses managerial issues, and evaluates the current image of the industry. The report also explores predictions for future trends and developments, including technological advancements and changing customer preferences, and assesses their potential impact. The analysis includes factors such as food provenance, globalization, and skill shortages. The report also emphasizes the importance of customer satisfaction and the role of technology in shaping the hospitality landscape, concluding with the industry's potential for growth through effective management and adaptability. The report is supported by relevant references, providing a comprehensive overview of the hospitality sector.

Contemporary
Hospitality Industry
TASK 3 & 4

Table of content
• Introduction
• Managerial issues affecting hospitality industry
• Current image of hospitality industry
• Predictions in hospitality
• Impact analysis for predicted trends & developments
• Conclusion
• References

INTRODUCTION
In this presentation, hospitality industry is briefly discussed in
order to achieve the aim of understanding current image.
Hospitality industry is focused on customer satisfaction rather
than profit maximisation.

Managerial hospitality industry
Different managerial, operative and legislative issue are there
resulting from recent developments that are being confronted
by hospitality sector.
 Food provenance: It is one of the main operational issues
that influence hospitality industry at large.

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 Change management: As there are frequent changes takes
place in needs and preferences of customers
 Globalization: It is the key issue in hospitality industry.
 Skill shortages: In hospitality industry, highly skilled
manpower is required in order to serve guests with high
quality services as the expectations of guests are high

Current image of hospitality industry
 They are serving natural and healthy organic
food which is free from gluten.
 Offering wellness administrations as far as
giving sauna shower or diverse kinds of spa.
 Outrageous games.
 Green-Sustainable.

Predictions for potential trends & developments
in hospitality
Hotel industry has changed enormously over last 25 years as
individuals has begun spending more into holidays and travel. The
greatest innovation in this industry which worked out as a fuel is
low budget airlines which influences desires of each lower income
individual to travel.

Impact analysis for predicted trends &
developments
Hotel utilizes advance technology like Fingerprint scan room
entry, infra-red body scanners, offering virtual visit and
programmed room temperature and so on to a great extent affect
the customer decision. In modern era, guests prefer such hotels
which provides all facilities that make them distinct from their
rivals.

CONCLUSION
Hospitality is a growing industry which is impacted from
various influencers such as technological and social. In this
presented it has been concluded that this industry can build a
clear image by efficient management and by taking advantage
of globalisation.

REFERENCES
Amin, M., Yahya, Z., and Kassim, E., 2013. Service quality
dimension and customer satisfaction: An empirical study in
the Malaysian hotel industry. Services Marketing Quarterly.
34(2). pp.115-125.
Wang, C. J., 2014. Do ethical and sustainable practices matter?
Effects of corporate citizenship on business performance in
the hospitality industry. International Journal of
Contemporary Hospitality Management. 26(6). pp.930-947.

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