Contemporary Hospitality Industry Report: PESTLE and SWOT

This report provides a comprehensive analysis of the contemporary hospitality industry, focusing on Hotel Balmoral. It begins with an introduction to the industry, encompassing hotels, restaurants, and entertainment sectors. The report employs PESTLE and SWOT analyses to evaluate external and internal factors influencing the business, including political, economic, social, technological, environmental, and legal considerations. It explores the hotel's strengths, weaknesses, opportunities, and threats, as well as the impact of external factors and current and potential trends, such as technology adoption and environmental sustainability. The analysis also covers product and service development within the industry and concludes by emphasizing the importance of understanding both internal and external elements for effective business operations. The report provides a thorough overview of the current state and future prospects of the hospitality sector.

CONTEMPORARY
HOSPITALITY INDUSTRY

TABLE OF CONTENT
 Introduction
 PESTLE Analysis
 SWOT Analysis
 Evaluation of the impacts of external factors
 Current and potential trends
 Develop products and services
 External factors impact on current and potential trends
 Conclusion
 References

INTRODUCTION
The hotel industry appears to be booming. People enjoy travelling,
which is necessary for the company. Hotel Balmoral is put into
consideration in this representation. External elements which have
an effect on the organization are being discussed .Swot analysis is
very crucial because it aids inside the preparation of the
multinational corporation. There really are motivation factors
which helps companies acquire clients, thus the presentation
includes the discussion of latest trend.

CONTINUE…..
This hospitality sector, which encompasses hotel, restaurants and
hotels service, party organizing, amusement parks, arts and
entertainment, is a vast spectrum of industries inside the corporate
world. Resorts, tour operators, restaurants, and pubs are all included.
Meals, accommodation, transportation, tourists, and entertainment
are the five major components of it's industry. The blending of
elements, such as a hotel with a restaurant, theatre, and gift store,
exacerbates the problem

IMPORTANCE OF PESTLE
The PESTLE method is frequently employed as a large-scale evidence
exercise. It aids a company in identifying issues associated that may
have an effect on individual choices. Any business may influence
such elements on its own, but these factors can significantly change
the organization's income.

PESTLE ANALYSIS
This is a structure which aids in understanding external pressures
including its influence on a company's operations. These are all the
macroeconomic elements that provide an influence on the way
businesses operate.

POLITICAL FACTORS
This political element consists of policies which the government has
created. The framework is committed to consistently encourage the
hospitality business because it is a significant source of income.These
businesses are subject to a significant rate of income.

ECONOMIC FACTORS
This takes into account a variety of interest rates, inflation, currency
rates, and tax reforms, among others.It's indeed critical for a business
enterprise to act in accordance with the country ’s economy situation.

SOCIAL FACTORS
This encompasses both the world and the environment that live inside
it.This is critical to be aware of facts pertaining to client needs and
desires in today's environment.

TECHNOLOGICAL FACTORS
Technologies plays an important part in the organizational success. It has
been observed how businesses who adopt cutting-edge technology
have an advantage over its competitors. Consumers are more likely to
stay with a company if they have access to amenities.

ENVIRONMENTAL FACTORS
Environmental stewardship is required of commercial organisations, as and
the use of natural resources.This aids in the development of a strong
impression of such business in the hearts of consumers.

LEGAL FACTORS
It really is critical for the firm to adhere to all policies and guidelines enacted
either by law of a country it operates.Legal provisions, such as health &
welfare, aid in the efficient operation of the firm.