Corporate Crisis: Addressing Issues and Staff Management Strategies
VerifiedAdded on 2021/06/15
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Presentation
AI Summary
This presentation delves into the multifaceted nature of corporate crisis management, examining its definition, impact, and the crucial role of strategic responses. It outlines the potential effects of corporate crises, such as reputational damage and decreased employee morale, while also highlighting the importance of proactive measures. The presentation covers major crisis occurrences, including negative media attention and conflicts of interest, and proposes strategies for addressing these issues, emphasizing the significance of staff management and organizational culture. Recommendations include fostering a positive organizational culture through recognition and rewards. The presentation also references relevant academic research, such as the work of Helm & Tolsdorf (2013) and Sojung et al. (2017), to support its arguments and offers insights into practical applications for managing and mitigating corporate crises.
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