MBA Program: Examining Corporate Culture and Strategy Dynamics

This essay examines the intricate relationship between corporate culture and business strategy, emphasizing the role of culture in shaping organizational approaches and fostering diversity. It delves into the impact of cultural conflicts on society and how interconnectedness can enrich cultural heritage. The author reflects on personal experiences, including an internship at Coca Cola, where a hierarchy culture fostered innovation and equal employment opportunities. The essay argues that aligning corporate culture with strategic goals is crucial for navigating challenges and promoting continuous innovation in the face of evolving market trends. Ultimately, it underscores the importance of adapting cultural diversity within organizational and societal platforms to maintain equilibrium at both micro and macro levels. Desklib offers a wealth of similar solved assignments and past papers for students.

Running head: CORPORATE CULTURE AND STRATEGY
CORPORATE CULTURE AND STRATEGY
Name of the student
Name of the university
Author note

1CORPORATE CULTURE AND STRATEGY
Introduction
Culture plays a major role in shaping the society through the identification of the needs of
the people living in the society or the organization with discretion. Cultural shifts in the society
helps in maintaining a steady diversity and improvements in the situation of the organization and
the society respectively. The discussion is aimed at exploring the different elements of the
culture and the manner in which it affects the shaping of the society. The culture and the heritage
of the people and the intermingling of the cultures helps the society in enriching their culture. On
the other hand, the liberalism in the culture of the people in the organization helps in maintaining
the improvements of the business.
Activity 5: ' Riding the waves of culture’
1.
The cultural conflicts have affected the situation of the society through the clash in the
cultures and the beliefs of the people living in the society. The conflicts have given rise to chaos
and imbalance in the society, which affects the livelihood of the people. On the other hand, the
differences in the caste, creed, religion, race and the like has affected the beliefs that are held by
the people while living in the society (Atkins and Bowler 2016). I have felt that the differences
in the caste and the culture of the people have resulted to the culture shock. Culture shock
affects the experience of the person through the feeling of feeling of disorientation while
subjected to an unfamiliar culture or an unknown way of living. I felt that the identification of
the different inequalities in the society affects the culture of the same in the macro and the micro
levels.

2CORPORATE CULTURE AND STRATEGY
I must take steps to promote my culture in a society where discrimination plays a major
role in influencing the lifestyle of the people. On the other hand, I must also uphold the
positivism and make the people in the society aware of my culture through independently
mixing with them in the social events. It will be helping me to make the society aware of my
culture and make my culture socially acceptable (Dauber, Fink and Yolles 2012).
2.
Trompenaars stated that the shifts from the bipolar to connected thinking helps in
maintaining the interconnectedness of the trans-cultural society. The identification of the varied
elements is based on the needs of the society to maintain its diversity in the regions. On the other
hand, the respecting nature of the diversity and management of the same helps the society in
enhancing the culture of the society in the society. Well connectedness of the people in the
society helps in enumerating the different diversions in the culture and thereby enriches the sane
through the intermingling functions (Saks 2016). The benefits of promoting the
interconnectedness among the people help in enriching the culture and the heritage of the
society. On the other hand, it helps in maintaining the balance in the society, which is facing
discrimination and inequalities relating to the beliefs and the cultures of the people. The different
aspects of the change is based on the understanding of the different factors that leads to the
understanding of the needs for the diversity and the management of the same to maintain the
equilibrium of the society (Kottak 2016).
Activity 1: Corporate culture and strategy
1.

3CORPORATE CULTURE AND STRATEGY
I have worked as an intern in Coca Cola Company while completing my masers in the
MBA programs. While working in the company I noticed that the company followed a
Hierarchy culture, which has helped in the improvements made by the business in the market
(Pallas, Strannegård and Jonsson 2014). The culture is dependent on the placement of the
skilled people in the hierarchy of the management. The skilled personnel in the management has
helped the company in bringing in improvements in the functioning and the performance of the
business in the market. I have noticed that the diversity and the equal employment
opportunities that are facilitated by the business have helped in the expansion and the growth of
the same in the market structure. The major aspects of the change that is undertaken by the
organization is based on the development of the same as per the needs of the change in the
market conditions (Hjarvard 2013). The diversity in the workforce and in the hierarchy of the
management has helped the organization in undertaking continuous innovation sin the processes
that are considered by the business. On the other hand, the equal employment opportunities have
portrayed the liberal mindset of the organization to encourage diversity in the workforce and the
proper management of the same to achieve the organizational objective of sustenance in the
markets (Hepp, Hjarvard and Lundby 2015).
2.
The corporate culture that is followed by the Coca Cola Company has helped the same in
influencing the strategies for undertaking the continuous innovation practices of the same in the
market (Quattrone et al. 2013). On the other hand, the identification of the needs of the
organization is based on the delineation of the shifts in the trends of the market, which affects the
functioning of the businesses in the market. There is an alignment in the strategies that are
undertaken by the organization and the culture that the organization promotes among the

4CORPORATE CULTURE AND STRATEGY
structures and functioning of the same. The sustenance of the organization is supported by the
dependence of the same in the strategic changes that are brought about by the organization to
state the challenges that might be faced by the organization due to disorientation while operating
in the international markets. The understanding of the needs of incorporating the liberal culture
and heritage in the organization is supported by the needs of the same to bring in transition in the
situation of the business in the respective markets.
Conclusion
Therefore, from the above analysis it can be stated that the different aspects of the change
in the perception of the people is based on the different cultures and the manner in which the
variety in the culture can be adapted in the organizational and societal platforms to facilitate the
diversity. The identification of the culture and adopting the same help in maintaining a steady
discourse at the micro and macro levels.

5CORPORATE CULTURE AND STRATEGY
References
Atkins, P. and Bowler, I., 2016. Food in society: economy, culture, geography. Routledge.
Dauber, D., Fink, G. and Yolles, M., 2012. A configuration model of organizational
culture. Sage Open, 2(1), p.2158244012441482.
Hepp, A., Hjarvard, S. and Lundby, K., 2015. Mediatization: theorizing the interplay between
media, culture and society. Media, Culture & Society, 37(2), pp.314-324.
Hjarvard, S.P., 2013. The mediatization of culture and society. Routledge.
Kottak, C.P., 2016. Prime-time society: An anthropological analysis of television and culture.
Routledge.
Pallas, J., Strannegård, L. and Jonsson, S. eds., 2014. Organizations and the media: Organizing
in a mediatized world (Vol. 30). Routledge.
Quattrone, P., Thrift, N., Puyou, F.R. and Mclean, C. eds., 2013. Imagining organizations:
Performative imagery in business and beyond (Vol. 14). Routledge.
Saks, M., 2016. A review of theories of professions, organizations and society: The case for neo-
Weberianism, neo-institutionalism and eclecticism. Journal of Professions and
Organization, 3(2), pp.170-187.