Analyzing Corporate Innovation at Hallenstein Glasson Holdings Ltd.

This report provides an analysis of corporate innovation strategies for Hallenstein Glasson Holdings Ltd., a New Zealand-based clothing company. It diagnoses the company's mission and core competencies, offering solutions for ideal process maintenance, including fashion events, business coaching, blogs, and trademark attorneys. The report emphasizes structured idea management through product, delivery service, and store service innovation, promoted via fashion events and blogs. It highlights digitalization as a major innovation and underscores the importance of visual communication. The analysis references various academic sources on entrepreneurship, innovation management, and organizational change, offering a comprehensive view of Hallenstein Glasson's approach to innovation. Desklib provides access to similar solved assignments and past papers for students.

Corporate innovation
Name of the Student
Name of the University
Author note

Table of contents
Diagnose of the company
Solution
Innovative Strategy
Visual communication and general effect

Diagnose of the company
Hallenstein Glasson Holding Ltd is the New Zealand
based company that is considered as one of the
popular women’s and men’s clothing industry in
Australia and New Zealand.
Mission: Hallenstein Glasson Holding Ltd mission is to
offer the quality and the branded clothes based on
styles for all varying body style and shapes.
Core competencies: there are major clothing brand
offering western wear for all body styles. The
company provides the authentic designed product
along with high quality. The price of the product
offered by the business is also not highly priced.

Diagnose of the company: Internal and
external analysis

Solution
System for ideal process: For maintaining the ideal fashion
clothing business in the business market the business is
required to introduce fashion event, fashion business
coach, fashion blog and trademark attorney.
Structured idea management: The structured idea
management involves the business innovative
management process that is by bringing product
innovation, delivery service and the store service
innovation.
Protype design explanation: The innovative management
process will be designed and that will be promoted
through the fashion business event , fashion blog and the
trademark attorney.

Innovative Strategy
For Hallenstein Glasson Holding Ltd., the
innovation has been considered important
since very long, according to an annual report
of the company of 2018, indicates that the
company has considered the digitalization as
one of the major innovation in the
organization.

Visual communication and general effect
Visual media are forms of communication that,
while fundamentally different from speech,
can and must be seriously examined as ways
by which human beings create and share
meanings.

References
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