Analysis of Corporate Social Responsibility: Principles and Practices

This report delves into the concept of Corporate Social Responsibility (CSR), outlining its meaning, principles, and significance in the current global business environment. It emphasizes the relationship between organizations, governments, and society, highlighting the importance of stakeholder engagement. The report explores three core principles: sustainability, accountability, and transparency, and discusses how CSR initiatives can enhance a company's public image, customer engagement, and employee satisfaction. Furthermore, it identifies key drivers such as government limitations, increased customer demands, and investor pressure, while also addressing challenges like transparency issues and inadequate CSR assessment. The methodology section covers the impact on customers, suppliers, environment, communities, and employees. The report concludes by analyzing the factors that influence CSR and the challenges associated with its implementation, providing a comprehensive overview of CSR's role in contemporary business practices.

CORPORATE SOCIAL
RESPONSIBILITY
NAME OF THE STUDENT
NAME OF THE UNIVERSITY
AUTHOR NOTE

INTRODUCTION
• This presentation will focus on the usefulness of corporate social responsibilities
• The challenges of performing corporate social responsibilities will also be
discussed here
• The present competitive business environment will be taken into account
• The corporate social responsibilities plays in the overall achievement of the
organizational goals will be presented here

CORPORATE SOCIAL RESPONSIBILITY

MEANING OF CORPORATE SOCIAL
RESPONSIBILITY
• It is a vital concept in the current global business environment
• It involves the relationship between governments of the countries, multinational
organizations and people present in the society
• The term mainly focuses on the relationship between an organization and the
society where it performs their business operations
• It also signifies the relationship between a company and its stakeholders

PART OF THE SOCIETY
• Organizations are part of the society where
they performs
• It is identified as one of the major factor
duty or responsibility for the companies of
their respective markets
• It is regarded as the wider view of an
organization

PRINCIPLES OF CSR
• There are 3 principles of
corporate social responsibilities
• Sustainability
• Accountability
• Transparency

SUSTAINABILITY
• This plays an integral part in the overall business operations
of the business entities
• This involves the effect of the actions for future purposes
• Resources that can be regenerated need not to be used by the
society
• Sustainable approaches are getting used by the corporations
nowadays

ACCOUNTABILITY
• This term signifies the actions that can affect the
external environments of the business entities
• Quantification of the effects of the actions need to be
performed in terms of internal as well as external
environment of the company
• The overall report is done to the external stakeholders
• The overall impacts are recorded in this principle

TRANSPARENCY
• This principle involves the external impacts of the
actions undertaken by the business entities
• It is important to the external users of the companies
• Background details and knowledge can be available
through this principle
• It is followed from the other two principles of corporate
social responsibility

CORPORATE SOCIAL RESPONSIBILITY

IMPORTANCE OF CSR
• Corporate Social Responsibility helps in
demonstrating the values of the businesses
performed by the multinational organizations
• It also helps in building relationship between
the employees and the society where they are
performing
• A sustainable future can be achieved through
various corporate social responsibility activities

MORE IMPORTANCE
• Better public image
• Increase in awareness and
recognition of brands
• Savings of cost
• Advantage over rivals
• More engagement of customers
• More engagement of
employees
• Added benefits for employees

METHODOLOGY
• Customers
• Suppliers
• Environment
• Communities
• Employees

FACTORS ACTS AS DRIVERS
• Incapability of the Government
• Increased demands for more disclosure
• More interest from customers
• More pressure from investors
• Changes in behavior of the employees

ISSUES AND CHALLENGES
• Absence of transparency
• Suggested general criteria
• Restrictions of criteria related to corporate social responsibility
• Identification of the criteria of CSR assessment
• Inadequate assessment of main CSR dimensions

REFERENCES
• Claxton, J., Ferreira, P. and de Oliveira, E.R., 2014. Does corporate social
responsibility impact on employee engagement?. Journal of Workplace Learning.
• Martínez, J.B., Fernández, M.L. and Fernández, P.M.R., 2016. Corporate social
responsibility: Evolution through institutional and stakeholder
perspectives. European journal of management and business economics, 25(1),
pp.8-14.
• Rao, K. and Tilt, C., 2016. Board composition and corporate social responsibility:
The role of diversity, gender, strategy and decision making. Journal of Business
Ethics, 138(2), pp.327-347.
• Rasche, A., De Bakker, F.G. and Moon, J., 2013. Complete and partial organizing
for corporate social responsibility. Journal of Business Ethics, 115(4), pp.651-663.

THANK YOU