Corporate Social Responsibility as a Strategy in Oil and Gas Sector

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This report provides an analysis of Corporate Social Responsibility (CSR) strategies within the oil and gas sector, specifically focusing on Tengizchevroil's practices. It examines the company's CSR policies, including environmental performance, worker safety programs, and community investment initiatives. The report highlights both the advantages and disadvantages of Tengizchevroil's CSR approach, such as the Egilik Voluntary Program and the Social Investment Program, while also acknowledging areas for improvement. The analysis considers the context of the Kazakhstan oil and gas industry and offers recommendations for enhancing the effectiveness of CSR efforts to better align the company's goals with the needs of the local communities, ultimately aiming to bridge the gap between the organization and the society in which it operates. The report concludes by assessing the overall impact of CSR on Tengizchevroil's operations.
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Running head: CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
CSR as a strategy in the oil and gas sector
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1CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Executive summary:
This report is aimed to analyse the policies and approaches of CSR in Tengizchevroil, where it
will provide light on both the positive and negative impact of CSR practice. Through evaluation
of the CSR practice in the selected organisation this report will provide recommendation for the
firm to implement the CSR in proper way so that it can mitigate the present gap between
themselves and the community, where they are operating. The report tried to analyse the firm’s
CSR performance through analysing the advantage and disadvantages of CSR of the firm. From
the analysis it has been found that the Tengizchevroil has utilised CSR as tool to fulfil its
organisational goal. Though there has been vast amount of ambitious program from the firm to
enhance the social factor of its operating zone, yet little has been done in practical. Under the
blanket of the CSR the firm has exploited local population while fulfilling its organisational goal.
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2CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Table of Contents
Introduction:....................................................................................................................................2
Overview of the Kazakhstan Oil and Gas Industry:........................................................................3
Policies and approach to CSR:........................................................................................................4
Environmental performance:.......................................................................................................4
Workers safety program:.............................................................................................................4
Community investment:...............................................................................................................5
Advantage:...................................................................................................................................5
Egilik Voluntary Program in Atyrau Oblast:...........................................................................6
SIP to improve employee life:.................................................................................................7
Disadvantage:..............................................................................................................................7
Recommendations to improve CSR of the firm:.............................................................................8
Conclusion:......................................................................................................................................9
References:....................................................................................................................................11
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3CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Introduction:
Since early 1990s, Corporate Social Responsibility (CSR) concept has gained much
amount of popularity within the business industries for both the developed and developing
nations (Buldyabayeva 2014). Initially it used to have Anglo-American feature of stakeholder
based economy, and next to this CSR has been influenced by the US view of market driven
operation of the business. Later, over the time familiarity of CSR with the business environment
has transformed it to be useful for both the social and environmental aspects of the business
operations. According to the Wang et al. (2016), CSR is the key proponents of the different
views regarding the social issues, which are linked to the core business of companies. However,
xxx argued that CSR is only a marketing concept, a generalised speech of the corporations that
take care the public image of the firm, however fails to make any important change to the firms’
business profile. Utilising the CSR is highly constrained to the business factors and controlling
managers who itself do not have moral responsibility for the community and business at
individual level (Hopkins 2016). There have been various instances, where CSR is being used by
the firms; however, oil industry is one of the sectors that has utilised the CSR as one of the
efficient strategy to penetrate the market without any escalation. In addition to this it has been
seen that oil and gas firms operate in challenging locations that often lead them to mistrust and
hostility from the local population (Yakovleva 2017). This report is aimed to analyse the policies
and approaches of CSR in Tengizchevroil, where it will provide light on both the positive and
negative impact of CSR practice. Through evaluation of the CSR practice in the selected
organisation this report will provide recommendation for the firm to implement the CSR in
proper way so that it can mitigate the present gap between themselves and the community, where
they are operating.
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4CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Overview of the Kazakhstan Oil and Gas Industry:
Kazakhstan oil and gas industry is one of the dynamic sectors of the country’s economy
that provide substantial amount of contribution to the GDP of the nation. Since its freedom from
Soviet rule during 1991, the country has gained Foreign Direct Investment (FDI) of 18 billion
USD by the end of 2010, which has aided the country’s economy to bolster as one of the rapidly
growing economy (Paramonov, Vladimir and Alexei 2015). According to the recent research by
Wegenast (2016), it has been found that oil and natural gas production has enhanced the
country’s economy by a large extent through providing higher scope of employment. Recently it
has been found that world’s largest oilfield Kashagan is located in the Kazakhstan, which is
expected to transform the country as one of the biggest producer of gas and oil (Zaurbekov et al.
2018). According to the estimation of 2010, it has been found that the country has produced 79.5
million tons of natural gas and crude oil during 2010, which is higher than 2009 figure by 4%
(Abdrakhamnova et al. 2014). Substantial amount of FDI and investment in the oil and natural
gas sector has helped the economy to enhance its production. As per the report of Appel et al.
(2015), it has been found that Kazakhstan has exported 72 million tons of crude oil and natural
gas during 2010, which is accounted for 91% of total oil production in 2010 by the country
(Werner et al. 2016). It has been found that on the territory of Republic of Kazakhstan, there are
almost 202, oil and natural gas field is situated, which are yet to be utilised for production of the
oil and natural gas. The country has outstanding amount of potential to enhance its economic
growth through higher employment rate in the oil and natural gas sector, however most of the oil
and natural firms operating in this regions are owned by the foreign nations (Pacyniak et
al.2015). FDI is substantially high in the country that has aided the economy to face rapid boost,
however, excessive dependency on the foreign investment has crowded out the actual effect or
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5CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
having high amount of natural gas and oil reservoir within the country’s geographical boundary.
There is plenty of Petroleum Company operating within the geographical boundary of the
country and among them Kazmunaigas is one of the largest firms, which has been positively
engaged in full cycle. Next to this Tengizchevroil is another renowned brand, which is accounted
for production of 75,000 metric tonnes of natural gas and crude oil per day, making it second
largest firm in the country (Tengizchevroil.com, 2018).
Policies and approach to CSR:
CSR is one of the important factor of breaching the gap between its performance and
society requirement, thus according to the (Teng 2017), Tengizchevroil considers it very
seriously. Considering, CSR as the core value of the firm it performs social responsibility with
highest importance. For the Tengizchevroil its CSR can be divided into three categories, which
are environmental performance, worker’s safety program and community investment program
(Tengizchevroil.com, 2018).
Environmental performance:
The Tengizchevroil has invested 3 billion USD in environmental program since 2000,
which has caused reduction in air emission from 91% to 73% (Pacyniak et al. 2015). Through
the programs like Gas utilization program, Environment monitoring system and water
minimizing process of the firm has tried to reduce its carbon footprint (Tengizchevroil.com,
2018). Minimizing waste usage is another ambitious program from Tengizchevroil to align itself
with the CSR strategy. According to the statistics it has been observed that the firm has reduced
its waste by 2737 tons, thus it has taken care the environmental performance as mentioned by the
CSR guideline (Rashidi et al. 2017).
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6CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Workers safety program:
Tengizchevroil takes workers safety seriously in order to attain organisational goal
without any issue. According to the statistics it has performed 55 million man hours of work
without any accident.
Contractor health program:
Tengizchevroil’s worker safety program has helped the firm to eliminate health issues in
its operational zone. In addition to this according to the CSR guidelines, the firm has invested
subsequently to enhance the contractor’s health under the Contractor Health, Environment and
Safety Management program (Buldybayeva 2014).
Community investment:
It has been observed that the firm has invested subsequently in programs like Egilik
social infrastructure and through community investment program that has enhanced the firm’s
CSR performance. Through investment of 450 million USD in community enhancement program
and the firm has enhanced its CSR performance (Kabdiyeva 2015).
Advantage:
Tengizchevroil, popularly known as the TCO being one of the largest firms in the
Kazakhstan has been chosen in this report for analysis of CSR practice under its operational
framework. TCO’s share holders are Chevron, who enjoys 50% of the company’s share, then
comes the KazMunaiGas, which is a Kazakh National oil company that enjoys 20% of the total
share. ExxonMobil is the second largest shareholder with holding of 25% share and lastly is
LukArco that has 5% of total brand share (Raimbekov et al. 2016). During 1993 Government of
Republic of Kazakhstan and Chevron came under contract for production of oil and natural gas
for coming 40 years and since then, TCO as a whole taken responsibility of the community,
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7CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
where they are operating. According to the Yudnikova (2016), TCO is aimed to work in such a
way with which they can improve the life of the population of community where they are
working. In order to do this, the brand has been utilising the CSR framework under their business
operation since the agreement has been signed between the Chevron and Government of
Kazakhstan. Utilising the CSR framework, TCO has showcased great amount of respect to the
governmental agreement and it has also developed various social investment programs that are
included in the CSR framework of the firm (Tengizchevroil.com, 2018). Utilisation of the CSR
under the framework of the firm has not only provided positive effect to the firm while
mitigating the gaps between itself and community where it is performing; CSR has possessed
various negative effects too. Details regarding the various advantages and disadvantages of the
CSR program in TCO have been highlighted below:
Egilik Voluntary Program in Atyrau Oblast:
Tengizchevroil under agreement with the Government of Kazakhstan during 1993 and
since then it has introduced various ambitious program in order to keep it on track with the CSR
(Chmykhalo and Shefer 2017). During the firm’s initial five year it had launched ambitious
Atyrau Oblast project to develop social infrastructure of the Atyrau Oblast. For this purpose the
brand has induced 50 million dollar in the program during the initial five year with the
collaboration of Atyrau Oblast Akimat (Munoz 2018). Next to this during 1999, TCO introduced
its first voluntary program as Egilik Voluntary, which came into operation during 2000 in order
to enhance the deteriorating infrastructural situation of the nation (Buldybayeva 2014). Its
estimated budget during 2003 was as high as 12 million USD, which is aimed to replace the
waster system of Kulsary and aid the infrastructural development (Tengizchevroil.com, 2018).
Besides this, focus of these programs is to develop the health issues of the nation through
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8CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
allocating proper residential area to the employees and education to the offspring of the workers.
CSR argues that firms need to provide enough amount of focus in the social events in order to
reduce the gap between itself and community, where it is working. Following the CSR guideline
the firm has till now induced $185 million dollar in development of the Kazakhstan’s
infrastructure that has enhanced the growth of the nation and aided the firm to keep itself up
along with the framework of CSR (Kalyuzhnova et al. 2015).
SIP to improve employee life:
Social Investment Program (SIP) is one of the ambitious initiations of TCO, which is
aimed to develop the social condition of the various communities, where the firm is operating.
For this purpose, the firm induce 1 million dollar annually, which help to fulfil the organisational
goal through fulfilling the society’s goal. According the council of SIP developed by the
Tengizchevroil, social investment strategy is aimed to change the vector towards action based
urgent problem solving methods and achieving the desired goals through prioritising the
development works. Through CSR framework, the firm has identified that it is highly important
for the firm to enhance education, provide environmental protection, and promote supply of
drinking water as well quality health care in the Atyrau region under the SIP (Kalyuzhnova et al.
2015). When it comes to the facilitating education to the Atyrau region, then it can be seen that
the TCO has invested 28 million USD for developing the education condition of the region
(Chmykhalo and Shefer 2017). In addition to this, promoting training for skill development of
the population of Atyrau region has been one of the main focuses of the firm during last one
decade. TCO provides scholarships to 70 high schools graduated for higher studies and
internship for 3000 students every year in order to enhance the education of the firm
(Tengizchevroil.com, 2018). Next to this, when it comes to the development of hospitals,
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9CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
transportation, infrastructure and environmental program, then the firm has induced 450 million
USD in various projects. There has been separate project by the TCO, which was being
introduced by the firm in order to gauge the water scarcity of the region.
Disadvantage:
CSR has both the positive and dark side in its framework, which germinates from the
conceptual gap in managerial performance (Trong 2014). One of major drawback of the
Tengizchevroil CSR framework is that it doesn’t showcase its carbon emission level properly. In
addition to this there has be no evidence of the anti corporate campaign in Kazakhstan that has
aid the firm to manipulate it CSR result. Lack of governmental control over the Tengizchevroil
has helped the firm to exploit the local labour under the name of internship program.
Tengizchevroil has been going through transitional phase, where it is shelving higher amount of
local employees utilising the skill gap. Though Kazakhstan has joined the EITI to restrict the
foreign firm from exploiting the environment, natural resource, however the government has
failed to imply the same in front of the large firms like Tengizchevroil, which covers itself
utilising the CSR practice (Kasekende et al. 2016).
Recommendations to improve CSR of the firm:
Through analysing the company history and considering its experience with CSR
practise, it can be said that Tengizchevroil has new challenges in front of it. The firm strives to
create and promote a sustainable corporate image of itself as part of its proactive strategy. In
order to gauge the present situation of the firm following recommendations can be articulated:
Development of relation with government Tengizchevroil being a transnational
organisation need to enhance its clarification process badly in order to create good relation with
the government.
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10CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
Revamped social investment program - TCO need to revamp its social investment
programs in order develop a comprehensive business strategy, which is aligned with the
government’s CSR strategy.
Prioritising communication channels – Lack of communication with the competent
authority is one of the major issues for the Tengizchevroil. It require to develop proper
communication strategy, which will promote CSR as a shared concern of the firm, link the CSR
to the core business of the firm and demonstrate organisational support to align itself with the
CSR strategy.
Community and environment improvement – It is important for the firm to develop such
strategies that can incorporate the native population of the Kazakhstan into the business of the
firm. It will help the firm to grow strong relationship with the local population.
Enhanced contribution to the community wellbeing – Though it has been observed that
the firm has invested substantially into socio economic process; however, it has failed to address
all the social requirement of the nation. Thus it would be better for the firm to enhance its
contribution to community wellbeing program.
Developing reward and recognition – it would be better for the firm to introduce R&R
system according to the CSR, in order to influence the employees to work harder. It will help the
firm to attain organisational goal, while fulfilling the operational goal and align itself with the
CSR practice.
Conclusion:
The report has analysed the policies and approach of the CSR and through the analysis it
has been found that, it is a key instrument to gauge the social issues of the firms along with
refining the social impacts of value chain and social dimension under the competitive context.
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11CSR AS A STRATEGY IN THE OIL AND GAS SECTOR
This report has been made depending upon the Tengizchevroil, which is one of the biggest oil
and natural gas production firm in Kazakhstan. The report tried to analyse the firm’s CSR
performance through analysing the advantage and disadvantages of CSR of the firm. From the
analysis it has been found that the Tengizchevroil has utilised CSR as tool to fulfil its
organisational goal. Though there has been vast amount of ambitious program from the firm to
enhance the social factor of its operating zone, yet little has been done in practical. Under the
blanket of the CSR the firm has exploited local population while fulfilling its organisational goal.
To conclude it can be said that CSR is certainly a tool, which has been made to gauge the gap
between the firm and communities, where it operates, however large firms has utilised it as cover
to hide their malpractice. In order to control the situation, the report has provided
recommendation for the Tengizchevroil, which can be utilised as the corrective measure to make
it really up to the mark of CSR requirement.
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