CORUS: A Report on Leadership, Management, and Operational Strategies

This report analyzes leadership and management practices within CORUS, a major steel company. It defines the roles and characteristics of managers and leaders, contrasting their responsibilities and behaviors. The report explores how managers and leaders can apply their roles in different situations, addressing challenges like dishonest employees and employee grievances. Furthermore, it examines leadership theories such as contingency, situational, and system leadership, highlighting their relevance to CORUS's operational strategies. The report also delves into essential approaches to operational management and the roles leaders and managers play in the industry, emphasizing the significance of operational management values in achieving business goals. Finally, it discusses factors within the business environment that influence operational management and the decision-making processes of managers and leaders within CORUS.

Management and
Operations

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Roles with characteristics with manager and a leader.......................................................1
TASK 2............................................................................................................................................4
P2. Ways in which manager addition to leader's role and functions can be applicable on
different situations..................................................................................................................4
P3. Certain theories addition to models including contingency, situational approach and
system leadership....................................................................................................................5
TASK 3............................................................................................................................................6
P4. Essential approaches to operation management and few roles that leaders together with
managers play in industry.......................................................................................................6
P5. Significance as well as management operation values to attain business goals...............7
TASK 4............................................................................................................................................9
P6. Examine few factors in business environment that influence operational management and
decision making process of managers and leaders.................................................................9
CONCLUSION..............................................................................................................................11
REFERENCE.................................................................................................................................12

INTRODUCTION
Management and operation is one of the best area for management which is mainly
concerned for designing addition to controlling the overall aspects of production of product and
services. Along with this, this term is responsible for business operations. On the basis of this
there are different resources of business in which managers of firm always meet customers. By
having this kind of process like planning, directing, controlling to fulfil consumer's requirements.
Therefore, it is the best pattern of developing higher possibilities of efficiencies in an
organisation (Boyd and Dougherty, 2016). For better gaining knowledge of this topic “CORUS”
is selected that is considered as organisation which is the part of Tata Steel Group. It is the
world's sixth largest organisation which deals in steel products in a perfect manner. Further
discussion of this report will be based on difference between leaders and managers in respective
organisation. Along with roles with functions of a leader and manager with various theories and
situational leadership approach and contingency. Business objectives and importance of business
operations. Lastly, few factors pertaining with business environment influencing decision of
manager and leader will be discussed.
TASK 1
P1 Roles with characteristics with manager and a leader.
In the present context of business competition rapidly growing in which manager of firms
are applying different concept to achieve targeted goals. Therefore, the managers and leaders
play very essential role in company who achieve organisational goals properly. In context of
CORUS there are different roles and aspects of leader and a manager. Those are given below:
Manager: It is also known as an individual who always play their effective roles and
responsibilities to conduct different kinds of research in order to improve employees’ skills.
That's why manager is one of the necessary part of company who manage difficulties. According
to CORUS, manager always take care of employees benefits and give them important task to
achieve desired goals among the organisation (Ellitan, 2017).
According to Encarta, manager is responsible to controlling and directing overall work
and business staff within the specific department.
According to Ellitan, manager in an individual who is in charge of different team or
group members along with subet of an organisation.
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Roles of a manager:
Daily operations: This is the initial roles of a manager in which he ensures about
business functions and total number of employees.
Motivator: Manager is on of the best motivator who always develop effective culture or
environment within the working place in a perfect way.
Characteristics of a manager:
Manager always reliable in nature and he is also good communicator who mainly
influence other people within the organisation in a positive way.
Leader: It is a person who influence different people in an organisation to achieve
organisations goals. Along with he is capable to perform well in company by which he can
support their team members perfectly (Eraki, 2015). As per the CORUS, leaders are very good
who always focus on their work by having good speaking and communication skills. On the
basis of this leaders are the attractive part of an organisation.
According to Peter Drucker, leader is a people who has lots of followers in a different
manner.
According John C. Maxwell, leadership always impact on people by which they can
manager their work and able to attain appropriate goals.
Roles of a leader:
Goal oriented: As per this, team leaders are always able to achieve their appropriate
objectives and make proper plan so that employees can follow their policies and support leaders.
Always role as a guide, supporter: Leader mainly share thoughts, ideas and feelings
with their employees. Along with always conduct different kinds of programmes in workplace by
which they can learn various things in an organisation.
Representative of the company: Leaders are the only one who represent overall factors
of an organisation so that they can easily manage their functions. Therefore, it influences other
people and make proper organisation (Fan, Liu and Zhang, 2015).
Characteristics of a leader:
Ability to delegate: As per this leader has characteristics to assign work or task to
employees for achieving appropriate goals and objectives.
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Positive attitude: According to this characteristics of a leader they are able to develop
proper culture in company which influence people in a perfect way. That's why this is very
necessary term to maintain functions of an organisation.
Difference between manager and leader of CORUS
Basis of differentiation Leader Manager
Authority and power Leader has authority from
subordinates to allocate
appropriate task for
employee's with the particular
time frame.
Manager always allot work to
employees and play vital role
in industry.
Subordinates In CORUS leaders play as an
subordinates by which they
influence employees towards
the work.
Manager of CORUS have
different people to make
organisation attractive
Behavioural characteristics Leader has ability to
communicate every people in a
positive way. (Han and et. al.,
2017).
As manager has good
behaviours so that they can
affect people in a positive
way. By this, employees can
fulfil company's task in a
unique manner.
Similarities between Leaders and Managers of Toyota-
 Leaders and Managers always work together to gain equal goals and objectives for
increasing firms profitability in a perfect way.
 Along with both manager and leader plays same role to enhance employee's confidence
towards the work and able to attain desired objectives in same organisation.
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Leadership traits: It includes in different qualities of people like how they can
collaborate with another individual like in a various ways empathy, listen properly and so on.
With the help of this they can achieve appropriate goals towards the organisation. Apart from
this they are includes in such things, given below:
Long term thinkers: Leaders of CORUS have vision to fulfil company's goals and
implements on different ideas.
Effective communicators: This skills of leaders make them attractive so that they can
easily find out the better way in any situation using proper communication.
Self motivated: They are always self motivated and achieve particular targets of firm.
Management functions: These functions are includes in various aspects, those are given
below:
Planning: According to this management function mangers plans for future and make
unique policies to achieve target.
Organizing: In this function of management managers focuses on the human resource,
physical resource to make good relationship with employees to gain appropriate goals.
Controlling: As per this function manager of CORUS has purpose to make unique plan
for controlling unnecessary factors (Idris, 2016).
Directing: In this function of management managers can make better plan to motivate,
encourage and communicate to people in a perfect way.
Democratic leadership style:
As per this style of leaders they can run their business in a smooth way. This is possible
and based on the unique ideas of leaders to make appropriate decision towards organisation.
Therefore, leadership style of democratic is essential to arrange overall things which is
management needed. With the using of this style leaders can get to know about people mind.
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TASK 2
P2. Ways in which manager addition to leader's role and functions can be applicable on different
situations.
According to CORUS, they are using different kinds of key operations in order to make
their business effective and attractive within the marketplace. By using different types of
research procedures they can develop effective products and equipment in a perfect way.
Therefore, managers always implement on techniques and talents so that they can win new
business appropriately (Ma and Sun, 2012). Beyond this managers and leaders play and effective
role and functions, those are listed in beneath:
Dealing with a dishonest employees: This is a big problem for managers and leaders
while hiring and selecting candidate for betterment of an organisation. Along with this situation
arise most of the times because dishonest employees can be someone who intellectual theft such
as taking some important information and ideas from the company. Therefore, respective
company needed to follow better ways to reduce those kinds of situation and leader or a manager
should be able to take better responsibilities towards this situation.
Employees grievances: According to this aspect CORUS managers always delivers
better solution to employees so that they can work to achieve targeted goals and reduce negative
factors from the company. But sometimes employees grievance refers to the complaint and
problem related with their work so that company is needed to provide satisfactory work to
employees. Employees face this kind of problem because of dissatisfaction from the work.
Therefore, an organisation requires to support all employees in a equal manner.
Now this can be said that respective organisation needed to have effective leader and
manager who can easily motivates their employees towards the work. By having this type of
aspects they can win new business.
P3. Certain theories addition to models including contingency, situational approach and system
leadership.
Leadership is the way to find out better solution in organisation for specific problems to
overcome overall issues within the work (Nayak, 2015). In context with CORUS, they have
different kinds of approaches and models to make their organisation effective and they can
achieve targeted goals in a perfect manner. Some approaches are given below:
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Contingency leadership theory: It refers to the effectiveness of leaders like how they
are dealing with any situation within the organisation. Therefore, it is essential for leaders to
adopt better style for attaining future needs or goals.
System leadership theory: According to this, leaders are always able to create effective
culture within the working place. On the basis of this leaders are able to change proper functions
in an organisation. That's why it is necessary approach who always identifies about company's
functions and operations in a systematic way.
Situational leadership: It was given by the Kenneth Blanchard as well as Paul Hersey
which refers to manager and leaders situation in an organisation like how they develop new skills
for dealing with appropriate working style. In reference with CORUS, employees perform well
and used this system to calculate overall functions in a particular way. Along with it is helpful
for leader to overcome negative factors perfectly.
Therefore, these theories are very important for manager and leaders because of better
practices of functions in an organisation. By having these sort of theories they can implements on
different ideas to making better process of production in steel products. So that every theory has
various perception on different factors of company (Plesser and et. al., 2014). Having these sort
of functions and processes within the working aspects managers can make proper results to get
better achievements in an effective manner. That's why all these are very important to identifying
overall issues and aspects within the organisation and able to make proper decision for this steel
industry. Now this company is responsible to hire proper candidate for specific job roles by
which they can manage their work. Along with able to attain organisational needs.
TASK 3
P4. Essential approaches to operation management and few roles that leaders together with
managers play in industry.
Operation management: According to this management term companies can improve
their working efficiencies positively. It is very helpful for them to make proper business ideas by
which they can achieve competitive environment. Therefore, it is very effective and essential
tolls of the business. In relation with CORUS there are different approaches to operate their
business positively, those are given below:
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Just in time approach: It is the part of management system and it is essential tool for
every company by which they can bring some changes within the manufacturing process.
According to CORUS, managers of this respective company are using this approach and gives
detail to employees about this specific approach (Tristancho and Gutiérrez, 2012). With the help
of this approach employees can finish their work within the given period of time which is given
by company. In order to make better production process of steel products they can manage their
work and provide durable product to customers in an efficient manner. For instance leaders and
managers both plays same role in this approach to assigning particular task to employees and
give them effective time line to finish their work.
Total quality management: According to this appropriate approach companies can
manage their work in different changing situation on business. With the help of this they can
make better products and services for consumers in a perfect way. From the entire process of this
approach manager is able to make effective quality of management effectively. In context with
CORUS, employees are applying this approach to make proper steel products with the good
quality of material in a perfect manner. On the basis of this approach managers of company can
manage working quality of employees. For this there are different roles of manager and a leader,
those are given below:
Role played by the manager: As leaders are the most important part of an organisation
who always focus on their work and encourage people to their organisational work. Therefore,
CORUS has effective leader who make organisation innovative and productive.
Role played by the leader: Manager is much important aspect of this respective
organisation so that they can help their employees towards the work and gives them various
benefits and rewards to their working performance.
Kaizen theory: As per this theory manager always formulate effective data and plan by
which they can make company innovative within the marketplace. In reference with CORUS,
manager solves each and every query to gain competitive advantages and always focus on
production process to gain better feedback from employees. Therefore, this theory is important to
make appropriates tools and techniques in firm for betterment of future. Manager and leader play
and effective role by which they can implements on new ideas and encourage people/employees
confidence among the working criteria.
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P5. Significance as well as management operation values to attain business goals.
Operation management is characterised as the procedure of manufacturing process by
which company can manage their overall productivity system by ignoring negative factors. In
reference with CORUS, they ensure that they are providing higher quality of steel products by
which they can manage their work and able to gain effective output in an effective manner
(Wang, Jie and Abareshi, 2015).
Values of Operations Management
There are different types of values of operation management, those are mentioned in
beneath:
Increase productivity of firm: In order to make different kinds of tools and techniques
within the operation management firm can enhance their productivity by using these sort of
tools. In reference with CORUS managers always focuses on effective and creative ways and
able to eliminate extra factors such as cost, extra resources and so on. On the basis of this people
can motivate each other within the organisation. It enhances productivity of company perfectly.
Significance of Operations Management in facilitating business goals
On the basis of different theories or approaches like six sigma, JIT, TQM and so on that
makes management effective and influence leader or manager in an organisation. In context with
CORUS, managers always implement on new rules and regulations within the firm by which
they can earn more values and it aids business success for fulfil their goals effectively. There are
some another important and significance which all are followed by CORUS:
Importance of operation management in CORUS:
 In order to follow various approaches from organisation management, CORUS can
increase their productivity at higher level. Along with respective company is able monitor
overall functions of an organisation. Therefore, the main objective is that company can
easily increase their growth rate and able to attain desired goals.
 On the basis of operation management this respective company can manage their
productive values and able to make effective organisation in a perfect way. By which
employees can learn different things and able to manage work properly. From this
business can achieve their overall profit or expand their business at higher level.
 On the other side operation management is the essential part of this respective company
because its helps companies to attain their goals by using optimum utilisation of
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resources in an effective manner (Wen-chao, Fan and Wen-wen, 2012). with the helps of
this business can easily increase their sales and revenue by using various resources in an
effective manner.
TASK 4
P6. Examine few factors in business environment that influence operational management and
decision making process of managers and leaders.
Business environment refers to the internal and external factors which impact on business
in a positive and negative way both. Brief explanation about these factors, those are given below:
Internal factors: This type of factor can be occurred in an organisation any time and
influence business functions.
Owners (Shareholders): Owners are the representative of firm who always organise
each and every step of company to achieve their goals. They are always applying unique tools
and techniques on business operation. On the basis of this, they can make proper management in
firm. Therefore, it influence overall activities of operation management and decision making
process of leaders or managers in a perfect way. By this both can manage their work according to
the owner of an organisation to achieve targeted goals.
Stakeholders: In context of CORUS, stakeholders includes employees, suppliers,
investors, shareholders, government and customers. It includes that an organisation conduct a
meeting by inviting it stakeholders because they plays an important role to establishing policies
for operation management as their benefits are linked with profitability of particular company.
However, the given company is required to prepare a plan of effective strategies which are
favourable to fulfil their expectations according to legislations along with providing benefits to
respective stakeholders. Moreover, such policies can be easily approved by stakeholders of
CORUS which facilitate to fulfil their actual expectations successfully.
Human resource: These factors are much helpful for an organisation which helps
companies to make their goals to the betterment of future. In context with CORUS managers are
always using human resource functions by which they can make their organisation attractive and
able to make good decisions (Williams, 2015). This is one of the best best way by which
operation management can get influence in a positive way. Leader or manager also able to take
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appropriate decision as per the company rules. Therefore, it heavily impact on the overall
business process.
External factors: It talk about these factors so that they are the factor who comes from
outside the business and influence business, given below:
Technological factor: This factor is growing rapidly which influence overall business
system positively. In context with CORUS they always provide unique material of product. By
applying new techniques on their work they make innovative ideas to fulfil consumers demand.
Therefore, CORUS always produces steel at higher level from customers’ demand. Therefore,
the impact of this factor on decision making process of manager or leader influence other people
in an organisation. Along with operation management also helps companies to gain their target
towards new technical skills.
Legal factors: To make better steel product this respective company is required to have
rules and regulation as per the country basis. With the help of legal rules and functions they can
make better criteria of manufacturing process (XIANG, Chen and Zhang, 2013). Therefore,
manager of this organisation always apply these kind of laws and legislation to get achievements.
So that manager and leader affects from this in order to apply new rules and regulations as per
the country's laws. It also influence operational management by which they can control and
redesign the business process as per the country's rules.
CSR: It stands for Corporate Social Responsibility which comes under the form private
businesses and company that defines various organisational policies for employees to achieve
specific goals. According to this there are different kinds of responsibilities, given below:
Values: These are the most significance part of the company which is generally regulated
by different kinds of higher authorities. On the basis of this they can make better solution for few
issues. That’s why it is valuable for industries.
Ethics: With the help of this particular aspect managers of organisation is able to know
that what is good or bad for their firms. After knowing this they are needed to make perfect goals
to reduce ethical issues in a perfect way (Yun and et. al., 2018).
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