THT3114 Assessment 3: COVID-19 & Domestic Tourism Demand

This research report, prepared for THT3114, investigates the impact of the COVID-19 pandemic and subsequent overseas travel restrictions on domestic tourism demand. The study outlines the research design, including sampling methods and data collection tools such as questionnaires. It presents findings through data counts, bar charts, and pie diagrams, analyzing the responses to questions regarding the pandemic's effects on the tourism industry. The report further includes a summary table that synthesizes the key findings, revealing the significant negative impacts on the sector and the challenges faced by various stakeholders. The conclusion emphasizes the potential job losses and economic shocks within the tourism industry, especially in the Asia Pacific region. Recommendations are provided for future researchers, business owners, and employees to mitigate these impacts, focusing on sustainability, safety, and digital transformation. The study references relevant literature and includes appendices with the modified questionnaire and a sample of collected responses.