A Conference Research Paper: International Hotel Management Report

This report provides an executive summary, introduction, main body, recommendations, and conclusion, focusing on the impact of COVID-19 on the international hotel management sector. It explores the challenges faced by the hospitality industry, including the closure of services, financial impacts, and government restrictions. The report analyzes the changes required in the business, the importance of maintaining brand goodwill, and the rising competition from online delivery services. It examines risk factors such as cyber security and health impacts on staff, along with strategies for recovery, including online platforms, renovation, government support, and advertising. The report highlights the importance of adapting to new guidelines, competition, and technological advancements to ensure the future success of the hospitality sector, with the aim of providing consumers with the best possible experience, while maintaining a strong financial position.

International Hotel
Management

EXECUTIVE SUMMARY
Hospitality industry are facing several issues and problems due to the major manner and an
impact of COVID- 19. It is an essential section for the business of management of hospitality
sector to maintain their quality of hotel and their luxurious services and facilities that enhance
their role at the market place for more effective and efficient changes in the business.

Contents
EXECUTIVE SUMMARY.............................................................................................................2
INTRODUCTION...........................................................................................................................4
MAIN BODY..................................................................................................................................4
Recommendations........................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
As an impact of COVID- 19 is highly affected on the hospitality sector of management. The
hospitality industry is facing a lot of issues and problems to survive in the market for a longer
period. As there is various sort of restaurants and hotel services and travel or tourism services are
close due to COVID- 19 impact (Jung, Jung, and Yoon, 2021). There are four sectors of the
hospitality sector of management like food and beverage sector, accommodation sector, travel,
and tourism sector, and recreation sector of hospitality management. Every sector is highly
affected and facing several problems to sustaining at the market place. This report includes the
term of changes is important in COVID- 19, affected field of area, impact on the hospitality
sector of management, a competition that is rising in this pandemic situation, various sort of risk
aspects that are facing by the hospitality sector.
MAIN BODY
Hospitality sector of management follow an adequate manner of changes in the business due
to COVID- 19 impact. The hotel industry follows the key role in maintaining their good will of
their brand within their consumers to survive for a longer period at the market place. As it is
already termed that hospitality sector is facing issues as it define the negative side but there is
also varied manner of positive side to maintain their social terms in the business as effectively.
As the hospitality sector follow the role of change in the business to carry out the several
sections.
The impact of COVID- 19 has affected various services and facility sectors in the
business of management of hospitality like food and beverages sectors, accommodation sector,
travel or tourism sector and recreation sector. The change is important to balance the brand good
will in the market to deal with several moods of visitors to follow their role and responsibility of
business.
As there are various sort of sections in the business that have negative and as well as
positive impact in the hospitality sector of business of management as effectively
(Bravo, .Catalán, and Pina, 2021). Due to COVID- 19 the section of the pandemic has been
challenged the manner of the hospitality sector to follow their new changes in the business for
more effective and efficient amount of variations in the hotel. Hospitality sector is now
recovering and improving as quickly in order to start their facilities and services again for

consumers and visitors in an influential manner. There are several unpredictable challenges that
are facing by hospitality sector for maintaining their brand good will and for sustaining at the
market place for a longer period of time.
The hospitality industry are facing tough phase during the pandemic of COVID- 19, and
it will directly have a major set of negative manner of impact in the business. The sectional issue
of COVID- 19 that have negative impact on the cancellation of flights, tours and travels, hotel
reservations and hotel will weakening the travel, hotel occupancy rates and average room rates
that are decreasing their profitability and productivity margin (Crotts, Magnini, and Shuai,
2021). It will also affect their financial terms in the business and it will resulted that 70 per cent
to 80 per cent of the hotel room booking is get decline and now fewer of the hotel industry sector
are having approximately 10 per cent of room booking in the business of hospitality sector of
management. Such financial crisis will lead to the revenue losses, utilities, wages and salaries
that will also maintain the role of purpose in the COVID- 19 pandemic of the business of
management as effectively. As the government is also phrased and accumulated several term of
conditions in the business of hospitality sector as per to the major guidelines and information of
the COVID-19. Government had set up restriction to travel and also allow the hotel industry to
keep performing their functions and operations but in limits to follow the basic set of structure of
major guidelines and safety or security measures.
As the major impact on COVID- 19 are on the whole global sector of the hospitality of
management and also on the travel and tourism sources of business. As the government has
restricted various sort of authorities in the business for declining the COVID- 19 cases in United
Kingdom. But the hotel industry management set their deals with online delivery services or
facilities to put their sustainable procedure in the business for a longer period of time period. As
there are various sort of positive impact in the business that are follow by the hospitality industry
to maintain the balance in between to the hotel management and their visitors or consumers
during lock down (Schwartz, and Webb, 2021). The hotel industry get a major source of online
platform in which they can perform their managerial operations and functions like online
delivering services and facilities to maintain their decorum and stability as effectively and
efficiently. The hotel industry are using several set of online delivering methods and techniques
by which they can provide product and services or facilities to their consumers to maintain their
relationships. As it is easy and a perfect time for the hotel management of business to renovate

and recreate their hotel management by construction of building and overall structure in this
pandemic. As there is no visitors gathering in the hotel by this section the hotel industry will
follow the basic section of orientation in the business as effectively. As the government is also
setting relief funds, tax cuts services or facilities, subsidies, credit facilities and employment
services to support the hotel industry in the pandemic (LEE, and LAM, 2021). As the basic
perspective to be maintain for following the new guidelines by the hospitality industry in the
field of the area.
As there are several set of competition in the hospitality sector of the business
management that like now a days, online delivery partners are providing services and facilities to
their consumers and visitors by which they have higher term of competition in the business. As it
is not possible that consumer will focus on single term of brand because they too have choices
and selection perception of roles by which they can select and choose their favourable items and
products from the brand. The main competition that face by the business and management of
hospitality sector is the surviving competition that covers the role of brand and its good will in
the market to be stable for a longer period of time (Woodard, 2021). As it is already declared by
the government that during lock down there be higher restriction for individuals by their health
and safety reasons. The manner of the competition is an important section for the business to
maintain the development and growth in the business. It is also phrased the competition aspect in
the business that are to be maintain the role and positive term in the business as effectively. As
business competition is term of the business management and individuals that come together and
compete in the common field of the area and on the other side the competition also focuses on
the business employees and staff faculty in the business as effectively.
As in the pandemic situation the work force competition plays an important role to define
the negative and positive aspects of the competition in the hospitality sector of industry in the
business management. In the manner of the competition the business will take their decision
making term as appropriately and use their basic set of roles while maintaining their key sections
(Mustafa, Mansilla, and Gibson, 2021). As the healthy competition is vital to manage their
brand good will at the market place in between to the consumers and visitors as effectively. It
will also lead to the advertising sort of opportunities that helps the business of hospitality
industry in the COVID- 19. By the mode of advertising the business section will earn the higher
amount of profit or revenue, because by big and an enormous manner of advertisement it will

easy for the business management to influence or attract their consumers and visitors in the
market place for more effective set of terms. By maintaining the business plan of actions or
strategies in the hotel, it will termed to be an effective set to maintain their relationship and
dealing with online conference meeting and events due to the lock down in the situation of the
COVID- 19.
As it is important for the hospitality sector to provide and serve services and facilities to
their clients and consumers as effectively (Masa’Deh, and et.al., 2021). It is an essential sections
to maintain the future plan in the business that encompasses the technology and methods to
become it obsolete to maintain the orientation in the business of hospitality industry in the
commercial as effectively. It concentrates on the require and basic set of manner that cover the
role of the business to be get followed the divine and unique sources of the business that can
focus on the common and basic ground and solution. It is easy for the hospitality sector of
business maintain the most valuable form of marketing and promotion sections in the business as
effectively. By the manner of the business sections it will lead to the healthy set of competition
that might have various departments in the business by which it will determine the orientation to
select the higher terms in the business as effectively. Due to the COVID- 19 it is not effective to
maintain their deals in the present set of data acknowledge and also to supervise the conditions of
the business sector of the hospitality industry in the business of management as effectively. It
will also allow the consumers and visitor to get up to date as in the case of the travel and tourism
sector in the business as efficiently and effectively.
As there are various sort of risk factors that are facing by the hospitality industry as in the
global matter that are will be cyber security is the big term of issue or problem in the hospitality
sector of management by which there are a lot of visitors and consumers whose personal set of
data and information that is might attached in the hotel while check in (Gürlek, and Uygur,
2021). It is also an important role in the business to maintain the deal and the relationship role in
between to the hotel staff faculty and visitors. COVID- 19 have a major term of an impact on the
health of the staff faculty of the hospitality sector as it termed as risk factor where a lot of
individuals had lost their jobs and will become unemployed (Nazir, Islam, and Rahman, 2021).
As in the lock down it will not easy for the individuals to sustain who had lost their jobs and
source of income because of COVID- 19 pandemic situation. Hospitality management sector
have several sort of capability to remain the manner of an employment to maintain the section in

the pay role workers that might be mainly risky as when the administration support will starts to
be reserved in the field of the area as effectively. The present statistics has clearly shown the
accumulated manner that already indicate the particular set of manner that have fair concern of
values as efficiently in the business of management in the hospitality sector. As there are 75 per
cent of the candidates who accommodate and food services in the business that have particular
set of options in the business of management (Ram, 2021). It cover the role of the online sections
of the United Kingdom candidates in the retail and wholesale manner that are at risk field of the
area in the global matter as world widely.
It has the best accumulation of the services and facilities that are provided to the major
aspect of the business that have key term of roles as effectively. It is already compared that with
the other source of the term in the business of the hospitality sector as related to the health care
and social care sector to be managed the risk role of the jobs in the United Kingdom. It has been
examined that there are various sort of the particular sections to get reflect the factors to
associate the manner of the business of management in the hospitality sector with the segment of
the job role as effectively. As these are the sectors that can be lock down in respect to decrease
the spread of the virus. As because it is already depends on the work and the performance and
presentation of the work (Putro, and et.al., 2021). As even the manner of the performance of the
hospitality sector of the management that might be performed to the employers and the staff
faculty that are capable to supply their candidates with the required of the techniques and
methods as effectively and efficiently. The manner of the concentration of the sectional risk of
the jobs in low paid job role and responsibilities as effectively. In the lowermost salary support it
is term to be average by the gross hourly pay that is less than 10 as around to the 52 per cent of
the job role of the risk that are classified as to be vulnerable in the business of management of
the hospitality sector.
Recommendations
It is recommended that, hospitality sector of industry it termed to be an important sector of
business of management that deals with several arrangements. The hotel sector might utilise the
source of manner in which it detailed to mention their key role of aspect that are to be possibly
managed in the business. It is also applied the basic set of theories and models by which it will
be easy for the business of management to deal with various set of sections that are to be

followed in the hospitality set of industry. As the management should perform their managerial
role and operations and functions for maintaining the balance and relations at the market place.
CONCLUSION
From the above mentioned report it has been concluded that, hospitality sector of the
management is highly impacted due to the COVID- 19 implications in the management as
effectively. It is highly informed the role in the business that by managing the tough situations
and government’s guideline it will be easy for the business management to deal with the
orientation of the business for higher section of the growth and development in the term of the
four sector of business like food and beverage sector, accommodation sector, travel, and tourism
sector, and recreation sector of hospitality management as effectively.

REFERENCES
Books and Journals
Jung, H.S., Jung, Y.S. and Yoon, H.H., 2021. COVID-19: The effects of job insecurity on the job
engagement and turnover intent of deluxe hotel employees and the moderating role of
generational characteristics. International Journal of Hospitality Management, 92,
p.102703.
Bravo, R., Catalán, S. and Pina, J.M., 2021. Understanding how customers engage with social
tourism websites. Journal of Hospitality and Tourism Technology.
Crotts, J.C., Magnini, V.P. and Shuai, Z., 2021. An Analysis of the Curriculum Requirements
among Hospitality and Tourism Management Programs Worldwide in AACSB
Colleges of Business. Journal of Hospitality & Tourism Education, pp.1-5.
Schwartz, Z. and Webb, T., 2021. Resource Similarity, Market Commonality, and Spatial
Distribution of Hotel Competitive Sets. Journal of Hospitality & Tourism Research,
p.1096348020988579.
LEE, C. and LAM, C., 2021. CURATING AUTHENTIC HOSPITALITY IN A LOCAL
BOUTIQUE HOTEL DURING AND POST COVID-19.
Mustafa, M.J., Mansilla, O. and Gibson, M.T., 2021. Examining when hotel middle-managers’
psychological ownership influences their commitment and job satisfaction. Journal of
Human Resources in Hospitality & Tourism, pp.1-24.
Masa’Deh, R.E., and et.al., 2021. The impact of business intelligence systems on an
organization’s effectiveness: the role of metadata quality from a developing country’s
view. International Journal of Hospitality & Tourism Administration. 22(1). pp.64-84.
Nazir, O., Islam, J.U. and Rahman, Z., 2021. Effect of CSR participation on employee sense of
purpose and experienced meaningfulness: A self-determination theory
perspective. Journal of Hospitality and Tourism Management, 46, pp.123-133.
Ram, Y., 2021. Metoo and tourism: a systematic review. Current Issues in tourism. 24(3).
pp.321-339.
Putro, N.A., and et.al., 2021. PREDICTION OF HOTEL BOOKING CANCELLATION USING
DEEP NEURAL NETWORK AND LOGISTIC REGRESSION ALGORITHM. Jurnal
Techno Nusa Mandiri. 18(1). pp.1-8.
Gürlek, M. and Uygur, A., 2021. Service-oriented high-performance human resource practices
and employee service performance: A test of serial mediation and moderation
models. Journal of Management & Organization. 27(1). pp.197-233.
Woodard, R., 2021. Waste Management in Small and Medium Enterprises (SMEs): compliance
with duty of care and implications for the circular economy. Journal of Cleaner
Production, 278, p.123770.