A Critical Analysis of Management Processes within BMW

This report offers a critical analysis of BMW's management processes, leadership styles, and strategic environment. It examines BMW's management focusing on leadership styles, including democratic and situational approaches, and compares BMW's leadership to GM Motors. The report delves into the importance of stakeholders like customers, employees, and suppliers. Furthermore, it incorporates PESTEL and SWOT analyses to evaluate the external factors affecting BMW and its internal strengths and weaknesses. Sustainable leadership is also discussed, highlighting BMW's emphasis on innovation and electrification. The report provides insights into BMW's strategies for success and sustainability in the automotive industry. The report examines the importance of stakeholders like customers, employees, and suppliers.